TSE:SHOP

Shopify Inc. (SHOP.TO)

215.86
+3.76 (1.77%)
as of Oct 2, 2026, 8:00:00 pm Market Open.
979 watching
0
DON'T BUY
Visa vs. Shopify as a growth stock in a TFSA? Definitely Visa--a global franchise with great recurring revenue. Nothing against Shopify, but it's a very expensive stock. Visa is the safer, long-term bet. Everyday, we use less cash.
BUY
It looks very good, though it's not cheap. He sold his shares, because the metrics didn't work, but they continue to grow yet keep their margins. They're in a volatile space though. An excellent stock. It needs to correct more before he re-buys it. You can trade this, but can also invest in it.
DON'T BUY

One of the few tech names in Canada that is a good name to own. There is a lot of uncertainty. I think you will continue to see a lot of volatility. Over the last while it has been marijuana based and their system has held up well for the demand. He is looking at US companies in the teck sector such as Apple or Microsoft. He would look elsewhere in this space.

DON'T BUY

He likes the story. Loves the company. The problem is that it trades at 7 times next year revenues. Too stretched from a valuation perspective.

WEAK BUY

Loves the company and he invested early. They'd boasted growth metrics of 115% YOY, but are starting to see a declining rate of growth, though still growing. He sold too early, he regrets. They have a great balance sheet and are not burning a lot of cash. If you really like the growth and name, expect volatility.

PAST TOP PICK

(A Top Pick Aug 11/17, Up 62%) A great company, though he’s sold his position. Multiple is astronomical. A higher risk stock. If you’re a risk-taker, pick some up on the dips. But he’s on the sidelines. Not a stock for the faint of heart. (Analysts’ price target is $213.98.)

WATCH

It is tough to recommend this company when they don’t have earnings or cash flow now. He is looking hard at it, but still feels it is overvalued. He would watch if for a couple more quarters to see how it converts their strategy into cash.

COMMENT

Shopify vs. Salesforce He owns Shopify, though their PE ratio is really high. He uses Salesforce's product. Shopify has had a tremendous run, but he expects competition to hit them, offering a cheaper service. That said, Salesforce's moat is good--it isn't worth saving, say, $30 a month to learn a brand-new business software for your business. Salesforece has also been around longer and proven their staying power, whereas Shopify's stock price is based on future projections. Also, Shopify has a longer runway for growth than Salesforce.

BUY

This is a very much loved Canadian Tech stock. This is a rarity. The reason this has been so successful is that they have proven they are excellent in allowing companies to optimize. They have grown their revenues 70% year over year. The question is if the recent rebound is sustainable. They have to surpass analysts expectations. That community is looking for top line growth. This company has always tracked a 4-6% surprise above expected revenues.

BUY

It is a tech name that has done very well. Overall his view is positive over the longer term. The world is going more online. It makes it easier for smaller companies to sell wares online. It might have some pretty big gyrations but he is positive longer term.

HOLD

Great company. Darling of the Canadian tech stocks. Can’t buy stocks for his clients trading at 210 times next year earnings. He’d wait for an earning miss.

BUY ON WEAKNESS

Likes it, because he likes infotech (and financials). Since 2016 has been a long-term uptrend. Has seen recent weakness, but he'd add during weakness.

BUY ON WEAKNESS

It has a very high valuation. The only way to buy it safely is on a missed earnings target when it retraces by 10-20% --but do your homework on why it missed it target.

RISKY

Sold in low 100s. Great stock, but speculative. No significant earnings to support the price. Worries about US competition. So far, done a great job. Recent results good, though not over the top. Can put 2-5% of your portfolio in it for fun, but don’t put your bankroll in.

COMMENT

The problem is that it is still very, very expensive on a price to book or a price/earnings ratio. It is still very much emerging. Long term it is a superb company but you are paying for the long term in the short term so should expect a lot of volatility. He cannot advise what to do. It has probably been impacted by recent drops by FB-Q and TWTR-Q.

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