TSE:SHOP

Shopify Inc. (SHOP.TO)

178.41
+3.27 (1.87%)
as of Sep 11, 2026, 8:00:00 pm Market Open.
979 watching
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Investor Insights
star iconSep 12, 2026, 12:00 am

This summary was created by AI, based on 67 opinions in the last 12 months.

Shopify Inc. has received a mixed bag of reviews from experts, highlighting its robust business model and innovative strides in AI technology. Many analysts appreciate its strong quarterly earnings and growth prospects, especially in catering to small- and medium-sized businesses. However, a prevalent concern revolves around its high valuation metrics, with price-to-earnings (PE) ratios often exceeding 60x. This has led to a general hesitation among some analysts, who question the sustainability of its current trajectory without a commensurate decline in valuation. Despite the volatility and high prices, several experts see potential in Shopify's long-term growth and its ability to adapt to evolving market conditions.

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Consensus
Mixed
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Valuation
Overvalued
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AMZN
DON'T BUY

It has seriously pulled back since June 20. He'd still avoid it. Great company, but not a great stock. It's trading at more than 200x next year's earnings, so it needs a lot of growth to meet that.

BUY ON WEAKNESS

His model price is $20 based on earnings. The market loves growth and values this stock very highly. He would buy when it falls below $100 US. (It si currently $155 US). Be patient and wait for the pullback.

HOLD

He bought them at $65, sold half the position at $120. Once it brought about the previous high around $136, he put the position back on. He thinks it is fairly extended here. They are not generating net income yet. He thinks they are likely to be acquired by a large player, like Amazon. It is too expensive to buy at these levels.

DON'T BUY

It trades at a lofty valuation. He would not buy it but these things can defy gravity for years to come. There may be a lot of churn in the business. Red flags were raised by them financiering some companies in the tech business. These things come down hard and fast if things don't work out.

HOLD

This is a wonderful company. From a long-term point of view, he recommends it. More shopping is moving to the internet. Shopify enables smaller merchants to get on the net and the revenue stream continues from them for a long time. However, the stock trades at lofty valuation which is causing volatility, as is a vocal short-seller. There was a recent jump in the price of the stock and there will be more in the future.

BUY ON WEAKNESS

He owned it earlier this year, but took profit after a bearish analyst report. He would look to be a buyer near $110. He likes the way they are extending their runway with new extensions to their business, but seems them as too expensive presently.

WEAK BUY

He thinks $175 is the stop point. He does own it and thinks it could trade to new highs above $200. This is not a horrible entry point.

BUY

So many things good happening in technology in Canada. He admires them even as he doesn’t own is as he owns Amazon Inc (AMZN-O). They are democratizing sales. He prefers a more diversify play.

COMMENT

Back end office for e-commerce platform. They partnered with Amazon (AMZN-O). They have done a great job growing their business model. But they have no earnings. No free cash flows. Trading at 10 to 11 times forward sales. Interesting but not even near a valuation level that they would feel comfortable. (Analysts’ price target is $190)

DON'T BUY

He's taken aback by its high multiple and with how fast it's grown. He's skeptical when companies grow this quickly. He applauds there being a Canadian tech company, because there are so few, but there's no room for error. One earnings miss will hurt them badly.

WATCH

Numbers come out tomorrow. It broke out and then came back to test the base. He is looking for the high just over $200 to be a resistance level. It will be interesting to see how it reacts tomorrow – does it sell the news. Below $149, it would change the story for him.

PAST TOP PICK

(A Past Top Pick on Aug. 30, 2017, Up 26%) He's lucky he made money on this, because of Citron's activism against Shopify. However, this got stopped out and he regrets he didn't hold onto it. The company continues to do well, but wait till tomorrow morning's earnings before buying. Shopify has moved $26 billion in merchandise up from $6 billion just a few years agao.

WEAK BUY

The stocks came off rapidly on a short report last year. It seems to be caught now in the Facebook downdraft. This is a buying opportunity but be cautious. You would want to be prepared to hold this for a long time. It is more appropriate for growth investors.

DON'T BUY

It is a good story, and a phenomenal stock. They address a large market and grow it. It is quite early days, but it is expensive. He has WIX.

COMMENT

Admit he's been critical of it and doesn't understand it as well as his colleagues. He defers to the research of others. This stock's performance has proven him wrong.

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