TSE:SHOP

Shopify Inc. (SHOP.TO)

164.18
-7.34 (4.28%)
as of Jul 31, 2026, 8:00:00 pm Market Open.
979 watching
0
Investor Insights
star iconAug 3, 2026, 12:00 am

This summary was created by AI, based on 67 opinions in the last 12 months.

Shopify Inc. (SHOP), a notable player in the tech and e-commerce sector, has garnered mixed reviews from experts. While many appreciate its robust business model and potential for growth, particularly through advancements in AI, concerns about its high valuation and earnings growth rate persist. Analysts point out its solid sales growth, yet the high price-to-earnings (PE) ratio, often cited around 60-90x, raises eyebrows regarding future earnings sustainability. Several reviews highlight Shopify's positioning amidst the volatility of the tech sector and the ongoing fears related to AI's impact on traditional software businesses. The general sentiment is that, despite being a leading company in e-commerce with a promising future, its valuation may deter cautious investors.

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Consensus
Mixed
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Valuation
Overvalued
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DON'T BUY

Fabulous business, but overvalued. Has done OK this year, but off quite a bit from highs. Bounces a lot. Doesn't really make a lot of money for the cap size it is. AI will enhance its productivity.

BUY

Fear that AI threatens its business. Beat last quarter, revenues were up 34%. Margins were fine. Really getting into agentic AI-powered searches. International upside. 21% earnings growth, trading ~33x PE -- very enticing.

WEAK BUY

Nicely base-building. Struggled in the first half of the year, bottomed out in May. Since then, steadily higher highs and lows below a fixed resistance level (an "ascending triangle"). The pattern hasn't completed, but it's emerging and looks encouraging.

DON'T BUY

200-day MA starting to trend a bit lower, price is also below that. High multiple at 60x forward PE, though growth rate is strong, but PEG a bit rich at around 2x. Leaves little room for error. Caters to economically sensitive small-middle companies. AI is both opportunity and risk.

Better opportunities elsewhere.

WEAK BUY

Under pressure with all software stocks, but not justified. It's an operating system for retailers, which is needed no matter what. Very attractive here. She prefers cyber stocks.

WAIT

A great company. The issue was that the stock was very expensive, but they dominate the space with Amazon and continue to gain market share. SHOP could take market share in Europe. If this is not a buy for the next year, over 5-10 years, this is a magnificent stock.

PAST TOP PICK
(A Top Pick Apr 13/26, Up 3%)

Recent earnings saw sales growth of nearly 40% and management guided from slower growth, so shares go hit. Investors are reluctant because of SHOP's high PE. The fundamentals are there and they are poised for AI. Is solid for the long term.

WEAK BUY
CSU vs. Shopify

Are different: CSU buys companies vs. Shopify which is a pure tech company. What PE do you want to pay for CSU? 25x? 20x? SHOP is great and continues to grow. The market perception of AI hurting these companies is wrong. Both are worth buying. He prefers CSU but buy it at a lower PE.

DON'T BUY

Is one of the Canadian tech stocks he does not like, and he likes Canadian tech. The chart fell late 2025 and has been basing this year. But will it move up? He prefers other tech stocks.

DON'T BUY

Has never owned. 200-day MA just started to roll over, and that's not positive. Price now below 200-day MA. It's always been pricey (9x forward price-to-sales). Tech and general market have been up, but this name's down 4.3% over 12 months. Catering to small-middle businesses makes it riskier vis-a-vis the economy.

If you're already in it, watch to see if it breaks recent lows of support. So many other names out there with much better valuations. 

PARTIAL BUY

Still some runway. Tarred with the software brush. A proud Canadian all-star. Buy in 3 tranches: here, ~$105, and ~$100 (that would indicate it's getting to the bottom). If you own now, add on weakness as outlined.

Note:  Not in his fund, but in some separately managed accounts.

(Analysts’ price target is $190.00)
BUY

Right here, right now is a good entry point for a long-term hold. Part of the AI witch-hunt trade. Competitive moat won't be eroded by agentic AI. People don't understand that writing code is not "one and done", not to mention cybersecurity concerns and complex payment systems.

Increasingly catering to larger customers. Continues to innovate and to add value to legacy markets.

DON'T BUY

Small home-office portion of the economy, which tends to be more volatile. A fundamental issue is that founder owns only a small bit, but wields outsized voting power. Good when it's good, and then really bad.

BUY

Everybody hates software now, because apparently AI will replace it. But SHOP was innovative, quick to roll out services to include AI. They are seeing some growth. Is a high-growth company. Doesn't worry much about it. Now is a good buying opportunity. Is a growth stock.

DON'T BUY

Very volatile. A great company with growth, but the valuation is too high and shares are priced to perfection. That decline just happened after reporting recently. Anything software has been hit by AI fears.

Showing 1 to 15 of 675 entries

Shopify Inc. (SHOP.TO) Frequently Asked Questions

What is Shopify Inc. stock symbol?

Shopify Inc. is a Canadian stock, trading under the symbol SHOP.TO (previously SHOP-T on Stockchase) on the Toronto Stock Exchange (SHOP-CT). It is usually referred to as TSX:SHOP or SHOP.TO

Is Shopify Inc. a buy or a sell?

In the last year, 58 stock analysts issued a Buy, Sell, or Hold rating on SHOP.TO (previously SHOP-T on Stockchase). 26 analysts recommended to BUY and 24 analysts recommended to SELL the stock. The latest stock analyst rating is DON'T BUY. Read the latest stock experts' ratings for Shopify Inc..

Is Shopify Inc. a good investment or a top pick?

Shopify Inc. was recommended as a Top Pick by Tim Regan on 2026-07-29. Read the latest stock experts ratings for Shopify Inc..

Why is Shopify Inc. stock dropping?

Earnings reports or recent company news can cause the stock price to drop. Read stock experts' recommendations for Shopify Inc..

Is Shopify Inc. worth watching?

Shopify Inc. is followed by 979 investors on Stockchase and is a trending stock that is worth watching.

What is Shopify Inc. stock price?

On 2026-07-31, Shopify Inc. (SHOP.TO) stock closed at a price of $164.18.

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3.1(58)
Based on 58 expert opinions: 26 buy 8 hold 24 sell