Shopify Inc. (SHOP.TO) Buy, Sell or Hold

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Shopify Inc. (SHOP.TO)

205.63

+2.26 (1.11%)

as of Aug 21, 2026, 8:00:00 pm Market Open.

979 watching

Investor Insights

Aug 23, 2026, 12:00 am

This summary was created by AI, based on 67 opinions in the last 12 months.

Shopify Inc. has garnered mixed reviews from experts regarding its performance and valuation. While many acknowledge its strong business model and potential for growth, especially with the integration of AI into its services, concerns about its inflated valuation persist. The stock showcases impressive revenue growth, with recent quarterly earnings reporting a substantial increase, yet the high price-to-earnings ratio raises apprehensions among analysts about potential market corrections. Experts emphasize the company's unique position in the e-commerce ecosystem and its resilience despite economic challenges; however, they caution that the prevailing high valuation leaves limited room for errors. Overall, while Shopify is viewed as a significant player in the tech and e-commerce space, the investment sentiment is tempered due to its high price relative to earnings and growth expectations.

Consensus

Mixed

Valuation

Overvalued

Similar

MSTE,MSFT

DON'T BUY

He used to own it. His concern at the time he sold was valuation. It is a pretty high expectation stock. Will they be a beneficiary of ecommerce while store fronts are closed? But they also had merchants selling fake hand sanitizer and so on, which got kicked off the platform. They are probably THE most innovative company in Canada. He thinks the stock price is too high to get him interested in it.

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TOP PICK

He sold it at $578, then rebought it. The poster child of e-commerce. The valuation concerns some, but look at their runway going forward: the fulfillment business, and tremendous opportunity internationally. (Analysts’ price target is $511.04)

WAIT

SHOP vs. LSPD SHOP does have some profits. He'd be a buyer, but closer to the 200 day, which is $493. He's a fundamentalist at heart. Still, if you focus too much on that, you'll miss the boat. Look at the chart, price to sales, and whether the business is well run and necessary to commerce. You can't wait for just the numbers. Longer term, you can own it. LSPD won't be the next Shopify, but it does have a lot of good growth vectors. You can pick away at it here at these beaten up levels.

DON'T BUY

The great Canadian tech story, but it's run up far and we can face a slowdown. In six months, this could be better-valued.

BUY ON WEAKNESS

A hard one to call. Based on valuation it is at nose bleed levels; however, they are still growing the business and are one of the biggest employers of tech in Canada. It is hard to see a huge plunge for them. They should be able to continue the momentum.

BUY ON WEAKNESS

It's not cheap and priced for perfection--but it IS delivering perfection. There will be pullbacks when high-multiple stocks get hit. They just reported a great quarter, and offers fine growth. He hasn't trimmed his holding. Hold this until they start disappointing investors, if that happens. It's a real competitor to Amazon, and US investors are buying Shopify.

BUY ON WEAKNESS

He sold it the other day after being up 19%. He wants to buy back in on weakness. He would look to buy it at $500 US.

DON'T BUY

An amazing investment. She's not chasing it. Trading at 23x revenue, so very highly priced. Had a great quarter. In the right place for e-commerce. Too rich for her.

BUY

Can I still get in after soaring like today? The market will be good this year with less volatility and less political interference. You want to own strength. If SHOP makes a mistake, it'll be costly, but they have a lot of investments. They are rock solid in small/medium-sized customers. Retailers tell him that this year the light went on--meaning going to e-commerce. And Shopify is the way to play this, this or Amazon. He owns both. SHOP reported a big beat today. They will continue to growth at this rate, and there are limited choices. Can it pullback? Yes. But it will also climb higher.

DON'T BUY

A real Canadian success story, but the company is ahead of itself. He wants to see fundamentals, so he's not impressed by gaudy multiples like Shopify's. Rockets come down as fast as they shoot up. He likes Shopify, but not the price. A great company and a great company at a reasonable price are two separate things.

DON'T BUY

He used to own it. It has continued like a rocket-ship since he sold it. He would be gun shy at this point given the law of large numbers. Their growth is slowing on a percentage basis. They are investing heavily in expansion. Their disclosure is a bit manipulative. It is excluding the impact of stock-based compensations. It has astronomical valuation. You don't know when it will stop.

WATCH

He owned it and sold out too soon. It's a stock that is vulnerable to general market sell-offs. It trades at astronomical multiples. If the sell-off continues, it could go down further. He would wait for it to find a floor and stabilize.

COMMENT

Analysts have to keep on raising their target to keep a buy on it but no one knows what the value is on it. Investors keep buying it because the price keeps going up. Revenue growth is slowing.

COMMENT

If you own a lot, not sure you want to add. Trading at 630 PE, with anticipated 40% growth rate. Not cheap. Concern long term is it caters to small and medium sized businesses, which will be hit sooner if the economy slows.

WAIT

He does not advocate buying it right now. There is a difference between a great company and a great stock. They have done a great job. They are well positioned in on-line retail. It is at a very high multiple. Wait for a significant correction in the share price.

Showing 346 to 360 of 679 entries

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