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NASDAQ:AAPL

Apple Inc (AAPL)

309.90
-0.44 (0.14%)
as of Aug 25, 2026, 8:00:00 pm Market Open.
2026 watching
0
Investor Insights
star iconAug 25, 2026, 12:00 am

This summary was created by AI, based on 85 opinions in the last 12 months.

Experts provide a mixed view of Apple Inc (AAPL) amidst concerns regarding its position in the AI landscape and the pressures on margins due to rising costs, especially in chip manufacturing. Many emphasize the company's strong fundamentals, characterized by substantial free cash flow and an enormous share buyback program, while noting that valuations seem high at around 33-38x PE. The consensus suggests that Apple is adjusting cautiously to avoid excessive capital expenditure on AI, instead leveraging existing partnerships with companies like Google. Despite recent softness in revenue and market performance, particularly in the smartphone segment, Apple's loyal consumer base and expanding service offerings provide a robust outlook, indicated by steady over the past year. However, the lack of innovation and reaction to rising manufacturing costs raises questions about future growth potential, with some experts advising caution on current pricing levels and advocating for profit-taking.

consensus icon
Consensus
Hold
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Valuation
Overvalued
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PAST TOP PICK

(A Top Pick Aug 4/17, Up 45%) It is in his top 5. His model price is $243.96 or a 9.5% upside. Warren Buffet is buying a little more.

PAST TOP PICK

(A Top Pick Sep 20/17, Up 40%) He stuck with it. He thinks they are doing a lot of the right things. The subscription and services model has been a good model for them. There is an announcement coming in September which he thinks will be positive. They are returning money through buybacks and dividends.

WATCH

He owned a lot of it after the recession, but now they have no unit growth. He's concerned about what would happen if unit volumes went negative. Product launches in September should benefit them, though. Also, they have a lot of runway to expand services (e.g. apps, streaming music).

BUY

Cash flow is incredible. Repatriated a ton of cash. Pretty fairly valued. Could continue to run up to $250-60. Happy to own at these levels. Still a good buy here.

COMMENT

The caller has a large profit in Apple and is considering selling half his position. Hurst commented that he loves the strategy of de-risking. Then he commented on the high quality of Apple’s performance. It is delivering in technological development, growth of revenue stream, stock buybacks, dividends, etc. He also thinks that the market has not yet appreciated the potential of Apple’s augmented reality technology, which is just in its infancy today. So, even though he would de-risk a position that had grown large because of a big profit, he would not exit Apple and sees strong reasons to continue to invest in it.

TOP PICK

Covered call selling DEC 210 calls. First company to reach the trillion-dollar market cap. He really likes this company. They are kicking on all cylinders. A cash hoard that is staggering.

PARTIAL SELL

This is a great company but its business has evolved. Its penetration in developed markets is very high and so its sales are replacement cycle. In less-developed markets, the phone is so expensive that it is difficult to increase penetration. The company has a lot of cash, but it is not using it. In addition, the company has grown so quickly over the last few years that continuing the momentum will be a challenge. For someone who has owned this company for a while, he would recommend taking the cost basis off the table. He doesn’t expect this to have a huge correction, which is what he expects for Twitter, but he does expect Apple to become range-bound.

DON'T BUY

He puts it in the same boat as AMZN-Q. How long can it maintain that competitive dominance?

HOLD

What will Apple do with their cash holdings? They will either grow the dividend, buy back shares, or they will continue on acquisitions and R&D. They will not likely do only one, but a combination of all three. A great stock to hold long term.

PAST TOP PICK

(A Top Pick July 11, 2017. Up 33%). He continues to love Apple. He sees a 17.5% upside.

PAST TOP PICK

(A Top Pick March 14/17 Up 37%). This hase been a rock star, with a name that continues to defy the critics. He does not own it presently and will expect to trade into it again soon.

PAST TOP PICK

(Past Top Pick, January 25, 2018, Up 8%) It's his longest-held position (since 2006). Valuation is 14x. It's becoming less dependent on the iPhone, and doesn't need to rely on its future growth as much now. At current levels, it's a little off its high. $170 is its 200-day average, so it would be a screaming buy at that level.

PAST TOP PICK

(A Top Pick August 4, 2017. Up 20%). His model price is $216 and Buffet apparently buys it every day. If he owned it now, he would certainly keep it.

BUY

It pays a nice growing dividend. They will continue to return capital to shareholders. The main reason is the eco system of the users. It is quite defensive. They have recurring revenue. At the flick of a switch they can talk to the world about their products. It has done well but is not expensive.

COMMENT

Facebook or Apple? Apple's become like a regular stock, not as crazy as it used to be. The sky's the limit with Facebook with so many users. He'd choose Facebook. It's got plenty of upside.

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