TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconJun 5, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) has undergone a significant transformation from its origins as a phone maker to a player focused on software, particularly in the automotive and cybersecurity sectors. Analysts praise its recent revenue growth, especially in car security software, which is being embedded in a substantial number of vehicles globally. Despite a positive technical trading situation, some experts express caution, noting its status as a once-fallen champion with expectations that growth will stabilize. There is a sense that although the stock has shown impressive gains and optimistic projections, it remains volatile and should be approached with caution, with suggestions for either profit-taking or close monitoring for further developments. The company has solid products but is not seen as a dynamic growth opportunity by all experts.

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Consensus
Cautious
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Valuation
Overvalued
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OTEX
COMMENT

It has gotten great reviews. The battle that they face is that you have to compete with two other big players. The unique thing is their great enterprise business. If they can deliver this great product in the US as well they can get people to convert to it.

COMMENT

Stock seems to have bottomed and he feels the worst is over. Have cut their costs and they are not dead. If it looks like the stock has built a base and will likely survive, he expects you are much more likely to see a takeover offer.

BUY

Has heard the BB-10 is a really, really good product. Sales have been sharply lower than the company’s estimates. That pushes out the profitability another year. Not a bad idea to average down because it will trade in this range for some time.

DON'T BUY

Wants them to succeed. Analysts are divided on this because they have no idea. If it is difficult for them, it will be difficult for the rest of us. Wait until you see signs of a turnaround.

WAIT

Long-term chart showed a gorgeous pattern which ended up being a reverse head and shoulders pattern. Subsequently, the stock took a huge moved to the upside and is now starting to come back and could come back to the top of the trading range. Probably best to wait until we get past this correction in the markets.

DON'T BUY

(Market Call Minute.) Just a trading stock right now. Impossible to view it as an investment because you just don’t know enough. Volatility is breathtaking.

BUY

Thinks you need to look at the stock 3 years from now. Buy it and put it away. (Check his blog on his website as to how he has handled this.) He would just like the volatility to die down.

WAIT

In the past he felt if it broke out above $8 or $9 it would probably double from there. We are seeing consolidation here. It is to be seen if it can motor on beyond the short-term consolidation. It is currently in a triangle pattern. The trend is up and there is a favorable outlook, but if it breaks the lower line of the triangle then it will go down.

WATCH

(Market Call Minute) Have some hurtles to get over. They have to prove out the story a little bit.

DON'T BUY

Blackberry phone has been a great story. Issues really relate to the success of Apple (AAPL-Q). The big question is, can they win on the back of the enterprise market and are their products sufficiently attractive to attract the consumer market. A risky play and there are better opportunities to invest in.

HOLD

Still quite speculative as we still have to see how the phone launches in the US will do. Consensus estimates, analysts are forecasting negative earnings next year or the year after but there have been some switches and opinions from some of the leading analysts.

TOP PICK

(Top Pick Jan 10/12, Up 2.73%) His old one is gonzo now. He walked into Rogers the other day and all they had left was a white one. The good news will continue. The fact that it is not in the US is a little frustrating. The carriers appear to like RIM.

HOLD

(Market Call Minute) Not clear the new phone is the game changer they need.

COMMENT

Doesn’t know how to analyze it at this time. If the BB 10 is going to be the huge success that the initial sales seem to indicate, it is still an un-analyzable situation. If you own and you have a gain, he would suggest you take profits.

RISKY

He doesn’t ever recommend averaging down. If you have a full position, don’t buy more. If you only have a part position, then this is an opportunity to add more. If it drops below $10, get out because it’s going to $6.

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