BlackBerry (BB.TO)

(Market Call Minute) Have some hurtles to get over. They have to prove out the story a little bit.

Blackberry phone has been a great story. Issues really relate to the success of Apple (AAPL-Q). The big question is, can they win on the back of the enterprise market and are their products sufficiently attractive to attract the consumer market. A risky play and there are better opportunities to invest in.

Still quite speculative as we still have to see how the phone launches in the US will do. Consensus estimates, analysts are forecasting negative earnings next year or the year after but there have been some switches and opinions from some of the leading analysts.

(Top Pick Jan 10/12, Up 2.73%) His old one is gonzo now. He walked into Rogers the other day and all they had left was a white one. The good news will continue. The fact that it is not in the US is a little frustrating. The carriers appear to like RIM.

(Market Call Minute) Not clear the new phone is the game changer they need.

Doesn’t know how to analyze it at this time. If the BB 10 is going to be the huge success that the initial sales seem to indicate, it is still an un-analyzable situation. If you own and you have a gain, he would suggest you take profits.

He doesn’t ever recommend averaging down. If you have a full position, don’t buy more. If you only have a part position, then this is an opportunity to add more. If it drops below $10, get out because it’s going to $6.

We haven’t seen how effective they are going to be in actually achieving the results that the stock was expected to achieve. Stock has run up, probably because they have actually introduced the product. Was impressed with their new BB 10 but not sure it is enough to impress people who own other products to move. Has some really great features.

Stock is down 17% since BB10 was announced. A lot of people had high expectations for the device and clearly some people were disappointed that the US launch was delayed to March or April depending on the device. Appears to be a very good product but is it enough for existing users to upgrade or for iPhone users to switch? Analysts are still forecasting that the company is going to lose money.

Doesn’t think the difference between getting the phones out in February or March in the US is that big of an impact. Rolling it out in other global markets relatively quickly. Big question is, does it get the traction. You’ll have a refresh cycle and the first couple of quarters are going to look good no matter what. The BB10 business model is not as profitable because it is on the carriers rather than Blackberry’s own network so they lose all those fees. They have a lot of positives going for them. Too early to write this off.

Very Volatile. Today was a lot of sell on news. Looks like BB10 has a lot of the right features. Negatives were that you had all this and a super bowl commercial but you can’t buy a commercial there until March. It is just a huge gamble at this point.

Has been the best performing stock over the last 4 months but has had a huge move, all based on hopes for BB10. Company has done a good job of getting its balance sheets in order and getting its cash position in shape. Wouldn’t jump in at this point but if he owned it, would probably Hold for a bit longer. Very speculative.

Thinks they dropped the ball and fumbled and the market punished them. The low in the last few months is probably as low as it gets. The band of price targets seems to be limited to the high teens. All the good news for the BB10 is priced in. Wait for the low teens to invest. He just sold some for clients north of $17

(Market Call Minute.) Feels they have a good chance of succeeding with their BB10. Has potential for lots of events.

A risky stock and a risky area. You need intestinal fortitude to own this kind of stock. At the moment, things look pretty positive. Reports on their new BB10 have all been quite positive. Don’t put all of your eggs into this basket. If you are a risk taker and it is not going to dominate your portfolio, you could take a shot at it. Would wait until the new phone is out before deciding.