NASDAQ:SBUX

Starbucks (SBUX)

102.34
-1.64 (1.58%)
as of Jul 23, 2026, 4:04:39 pm Market Open.
407 watching
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Investor Insights
star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 11 opinions in the last 12 months.

Starbucks (SBUX) is currently experiencing a challenging yet transformative period under its new CEO. Recent improvements in customer service and a reported 4% increase in same-store sales indicate a potential turnaround for the company, although adaptation to changing market conditions, including high oil prices and international competition, pose ongoing risks. Analysts suggest that significant investment in locations with stronger performance is necessary while the company must also expand its footprint into Middle America. The company’s operational adjustments, including hiring more baristas and simplifying its menu, are viewed positively, yet turning around the brand will take time. Despite recent fluctuations in stock price, the long-term outlook remains cautiously optimistic, underpinned by initiatives aimed at stabilizing the U.S. business and improving market share.

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Consensus
Hold
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Valuation
Overvalued
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HOLD

Price momentum is not great. Valuation is not fantastic at 14 times. They issue a bit on the last quarter. They just were not able to grow at the previous pace.

COMMENT

When a big US name goes up he wonders if Amazon is going into their space. It is a high price. They are spending a lot on defensive strategies to knock out the competition.

COMMENT

Feels this is transitioning from a very high growth company to a slower growth, and that it is fully valued.

HOLD

(Market Call Minute.) A great company, and he would classify it as a Weak Buy to a Hold. If it dropped another 10% he would definitely be a buyer.

COMMENT

Discretionary, as a whole, has really struggled. It tends to be more idiosyncratic in that it is more sub-sector focused. Within restaurants and hotels, it has been great. This company has really come back, however it has pulled back pretty substantially from the $65 price, so technically, you might be a little wary. The group is neutral. It’s not the best neighbourhood to be looking in. He would prefer a McDonald’s (MCD-N) at this time, which has more fundamental levers.

PARTIAL BUY

A great business. They’ve done an excellent job at creating a cult-like following. Started with the Starbucks card, and more than a 3rd of all transactions are done with the card. They are innovating. The mobile order and pay has really taken off. Some locations also have wine and beer. It is not just a coffee shop, it’s a coffee shop that is continuing to innovate and work itself into different occasions. However, you pay a high multiple for it, but he thinks it is worth it. Trading at about 28X with a yield of about 1.8%. You could take a half position and wait for some weakness.

COMMENT

This has built a great franchise, and the franchise is becoming much more global. They are very unique in that they are very open to making changes when it is necessary, not only for their coffee, but also how they treat clients. There is still a lot of opportunity for them to grow globally. A good story.

HOLD

He likes this. A great brand name. At this point, he is just a little more skeptical. The valuation is so high. It is just saturated with growth. You are paying a lot, and you are not going to have quite the growth potential a decade ago.

COMMENT

One of his absolute favourite names. This is breaking out of the range it was in. Thinks the new real story on this is their food comps. Feels their food is going to add $8-$12 in share price in the next 12 months. They are growing with new stores and with suggestive selling.

TOP PICK

He likes consumer names in areas where the middle class is growing, which is Asia. About 14% of their stores are in Asia. The company is going to see nice, double digit earnings growth, driving high margin expansion. He likes their global exposure. Dividend yield of 1.6%. (Analysts’ price target is $66.)

HOLD

It would be okay as a dividend grower. But these stocks get to a point of saturation so he questions the growth rate. However, it is a safe stock. Do not expect it to appreciate much. The growth phase is over and it is dead money. It will be difficult for this company to grow. The coffee at Tim Horton’s is just as good.

TOP PICK

He was disappointed after the market today, but that is an opportunity for anyone who wants to pick this up tomorrow. They had a big issue with congestion in mobile ordering, but that is a good problem to have. Have all kinds of developments in cold and fresh food. Dividend yield of 1.6%. (Analysts’ price target is $65.)

PAST TOP PICK

(Top Pick Nov 9/16, Up 13%) You can own it for the long term. They are 15 years behind McDonalds. They are reacting well to changing trends. It was going sideways for about a year and is still off its peak so there is plenty of opportunity.

DON'T BUY

Held this for about 2-2.5 years, and just sold his holdings recently. Valuations were getting a little rich. Trading at 26X forward earnings. Although the long-term growth rate is around 15%, the PEG ratio is still going to be up around .6X. More importantly, same-store sales have slowed to its lowest pace since 2009. A great franchise, and long term they will do well by going to the international markets.

COMMENT

Trading at one of the lowest premiums to the S&P than it has for a long time. A great business. Very strong brand. Have had some operational issues lately, partly to do with their North American operations; the new mobile app and issues it has created in the stores. They are working through that. Also, China is very important for them. Generates great returns. Well run and getting cheaper than what it was. Still not cheap though. When he thinks it is appropriate, he will Buy. Dividend yield of 1.8%.

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