NYSE:MCD

McDonalds (MCD)

252.63
+6.38 (2.59%)
as of Oct 22, 2026, 8:00:00 pm Market Closed.
347 watching
0
PAST TOP PICK
(A Top Pick Aug 21/18, Up 39%) They've always managed to get it right. He is very excited about it. They have auto order / auto-pay. It is a really well managed company.
BUY

He thinks it is the best fast food restaurant to invest in. Against QSR-T he likes it better. There is less debt on the balance sheet. They righted the ship and are now going for growth.

WAIT
This is a solid name. Again, would wait to see how the markets shake out. He does not see too much positive happening in the markets over the next few weeks. He would be on the fence right now.
TOP PICK
They are a cash machine. Over 90% of stores are franchised. They normally own the property and lease it back to the franchisee. They are current, have been around for most of our lifetimes and have adapted. (Analysts’ price target is $214.50)
BUY ON WEAKNESS
Same store sales have continued to be strong and sees them continuing to re-invent themselves. Growth is high single-digit, but the value is looking a little rich right now. He would definitely buy on weakness.
HOLD
Interesting name. He likes Restaurant Brands International (QSR-T) in the sector. Mixed feelings as it is expensive. It is defensive. Low beta.
HOLD
Unbelievably well run. Best of all the fast food places. Not cheap, don't buy it here. No one's been able to knock them off their perch. Hesitates to sell a great business just because it's not cheap. Innovative, phenomenal quality control, increasing dividends, huge free cash flow. Yield is 2.5%. (Analysts’ price target is $199.00)
BUY
There's no reason why this sold off, but all stocks sell in a correction. This is a consumer stock, and US consumers with many jobs and rising incomes are in a strong space. MCD will do well. Wage inflation hasn't hit yet, either.
TOP PICK
They've done a good transformation and have cut costs. In 2016, they starting changing their model with new products (i.e. all-day breakfast). Since 2016, we've seen higher highs and lows and a definite uptrend on their chart. It's a core holding of his. (Analysts’ price target is $192.82)
DON'T BUY
He wouldn't touch it. It's very expensive on a P/B basis and FMV (fair market value). Sometimes, the market will carry a stock that doesn't deserve it. Consider yourself lucky for owning this, but he would then get out of it. The chart (showing strength in the past few years) is looking in the rear-view mirror. He doesn't see upside.
TOP PICK

This is a new entry into his portfolio. It owns 37,000 restaurants, 92% of them franchised. They typically own the land that the restaurant is on and the franchisee leases it. This creates a very stable flow of cash. Same store sales are growing well. They are innovating in food choices and in payment methods. They have allocated $6 billion for upgrading their restaurants by 2022. The average spend at restaurants is increasing and at all time highs. Yield 2.5%. (Analysts’ price target is $184.20)

SELL

They demonstrate everything that is negative about stock buybacks. You erode your book value and now they trade at 100 times book value. It is trading at only 20 times earnings, however. He calculates a fair market value 46% lower than where it is now. The balance sheet is mediocre, but not strong. He does not think you are buying anything of value with this one.

BUY

Likes it. Management has done a fine job transforming the company by introducing fresh food, the all-day breakfast, and now fresh burger meat. They are Doing well in mobile pay and introducing delivery. They are keeping current with the times. It isn't a cheap stock, but decent.

DON'T BUY

This has negative equity (negative price to book). They blew out all their equity in stock buybacks and other payouts. Passive investing has created a growing trend among S&P-500 companies to ignore their valuation because ETF investors don’t do any analysis. This is evident among defense stocks, consumer discretionary companies, consumer staples, and so on. He does not see companies like this going higher and if the company ever stumbles, there is no book value to fall back on.

COMMENT

Fast food is cyclical based on gas prices. Restaurant sales took off when gas prices plunged in 2014. Also, restaurant haven't seen earnings growth vs. other consumer discretionary spaces. He doesn't see a catalyst for this stock to
improve. That said, it's had a good, long history and their foreign sales are a tailwind.

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