CSCO 0.55MRVL 4.62MSCI 4.355LQDA -1.03CLH 0.9RRX 1.01JMHLY 0HLMA.L 0
BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.69
+0.01 (0.08%)
as of Jul 22, 2026, 4:50:49 pm Market Open.
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Investor Insights
star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry has undergone a significant transformation from a smartphone manufacturer to a focused software company, particularly in the automotive and cybersecurity sectors. Several experts note its strong results and positive guidance, acknowledging the growth in its QNX operating system, which is embedded in a substantial number of vehicles worldwide. However, there is a sense of caution regarding the stock's valuation, with many analysts indicating that it is currently overvalued based on its price-to-earnings ratio. Additionally, while the technical performance of the stock has improved, indicating a positive trading perspective, experts express concerns about its volatility and the sustainability of its growth. Overall, analysts are divided, with some expressing interest and others urging caution due to high valuations and the need for consistent performance.

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Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
WAIT

BlackBerry(BB.TO)

Mar 17, 2011
Is becoming more of a value name, but problem is where is the growth coming from. Does not rank that high in his system. He is waiting for the playbook to compare to the iPad II. They have the advantage on security but it is being questions in several countries. The question is if they keep the strangle hold in the enterprise business.
Photo of Stan WongStan Wong
No
Unlock Rating
$60.04

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Mar 16, 2011
It is a value stock now as well. Sitting on a tone of cash. They should implement a dividend. It would give short sellers a bit of trouble.
Photo of Ben StadelmannBen Stadelmann
No
Unlock Rating
$59.46

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Mar 15, 2011
Keen to get his hands on the playbook. It operates on a new operating system and has dual processors. Has a full QWERTY keyboard on the screen. Stock at the moment is cheap. 46% ROE and 8.5 times Feb 2011 PE. The key is whether the new products will gain them market share. Playbook will have robust security, whereas Apple’s product can be hacked into.
Photo of Robert McWhirterRobert McWhirter
Owned
Unlock Rating
$60.06

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Mar 14, 2011
Great technology stocks get to a point where they are not able to grow any further. He homes Jim will break this trend. He is encouraged by the new product line and that fact that Jim is focused on the business. You can’t take on the business and the NHL at the same time.
Photo of Brendan CaldwellBrendan CaldwellUnlock Rating
$60.70

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Mar 14, 2011
Likes it and is a buyer for new accounts. He thinks the whole space is about to take off. Has proven that it is technologically competent. P/E compared to Apple makes it cheap.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$60.70

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Mar 04, 2011
Doesn’t pay a dividend so he doesn’t own but is following it. Also very volatile. Have to come out with new products that resonate with consumers. In the last 6 months it has gravitated from a growth stock to a value stock. Would prefer it at a lower price.
Photo of Michael Simpson, CFAMichael Simpson, CFA
No
Unlock Rating
$64.53

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Mar 03, 2011
Was very impressed with Apple’s (APPL-Q) new iPad. RIM has not got their new Playbook out yet. Expect Apple to be a formidable competitor for the next couple of years. Would wait for a better buying opportunity, but if you own continue to Hold. Demand for these types of things is going to explode.
Photo of Laura WallaceLaura Wallace
Owned
Unlock Rating
$66.60

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Mar 01, 2011
Not a good time to buy – he doesn’t like the strategy – they are late to the party. Doesn’t see them gaining any significant market share. Sees them slowly losing market share over time. Even though the balance sheet is great. It’s a classic value trap.
Photo of Barry SchwartzBarry SchwartzUnlock Rating
$64.72

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Feb 28, 2011
Potential for Playbook hasn't been priced into the stock. Increased handset shipments by 40% in 2010. Also beat analysts’ estimates last quarter. Technology tends to do well October into January. Technically, chart shows a lot of support at $45 with lower highs from early 09. Broke out late 2010 breaking a long-term trend, which is very positive so technicals look very good. Could see it going to $72.
Photo of Brooke ThackrayBrooke ThackrayUnlock Rating
$64.15

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Feb 24, 2011
(A Top Pick April 19/10. Down 9.98%.) Smart phone market continues to expand. Will continue to have a strong position in the business market and will continue developing new products for the consumer. Strong internationally.
Photo of Jim HuangJim Huang
Owned
Unlock Rating
$64.79

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Feb 23, 2011
Probably one of the more controversial technical stocks for analysts. Very cheap at 9 or 10 times earnings. Market is expecting margins to compress significantly. Percentage of US smart phone shares has been in a downward trajectory for about 1-1.5 years. Hyper competitive industry.
Photo of Charles LannonCharles Lannon
No
Unlock Rating
$64.41

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Feb 22, 2011
Still trading at 10x earnings. It’s too difficult to pass up. Some good press south of the border. They bought QNX in April, which is behind the software in the new Play Book.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$66.61

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Feb 17, 2011
His model price is $84.18, a positive differential of 25%.
Photo of Brian Acker, CABrian Acker, CA
Owned
Unlock Rating
$68.66

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Feb 17, 2011
Earnings are heading up. Chart shows the stock is in an upward band but would wait for it to drop to the lower level ($62?). This is one where he writes options all along because the premiums are always volatile.
Photo of Derek Webb, CFADerek Webb, CFA
Owned
Unlock Rating
$68.66

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
PAST TOP PICK

BlackBerry(BB.TO)

Feb 16, 2011
(A Top Pick Match 15/10. Down 12.56%.) Playbook is coming and the reviews are extremely positive. Expecting a couple surprising quarters of sales. Very cheap at 10X earnings and is still a Buy.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$67.25

Stock price when the opinion was issued

$12.66

As of Jul 22, 2026. Market Open.

electricalelectronic
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disclaimer

Stockchase, in its reporting on what has been discussed by individuals on business television programs (in particular Business News Network), neither recommends nor promotes any investment strategies.

We paraphrase the experts by hand, we watch the shows and write down what we understood from the experts’ comments. We are human and can make mistakes, help us fix any errors. If you see something that you know is not right or if there is a problem with the site, feel free to email us at: [email protected].

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