Amazon.com, Inc. (AMZN) Buy, Sell or Hold

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Amazon.com, Inc. (AMZN)

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246.07

+7.52 (3.15%)

as of Jun 15, 2026, 4:15:47 pm Market Open.

1598 watching

Investor Insights

Jun 15, 2026, 12:00 am

This summary was created by AI, based on 83 opinions in the last 12 months.

Amazon.com, Inc. (AMZN) is characterized by its robust presence in e-commerce and cloud computing, with its AWS division generating significant profits despite comprising a smaller portion of total revenues. The company has faced scrutiny over increased capital expenditures in AI and infrastructure, which some analysts see as both a strength and a potential concern for immediate returns. Recent earnings reports highlight the strong performance of AWS, alongside solid growth in advertising. However, concerns about its valuation persist, with Amazon lagging behind some of its peers in the 'Magnificent Seven' tech giants. A combination of high capex and evolving consumer demands could create opportunities for long-term growth, despite current volatility and restructuring efforts within the company.

Consensus

Hold

Valuation

Fair Value

Similar

GOOG

DON'T BUY

Hit a brand-new high today so certainly the momentum is behind the stock. Extremely expensive at forward PE of 180 times. Growth rate is very strong at 30%-40%.

DON'T BUY

As a company, they are taking over the world. They are selling more and more goods. Having retailers online. Revenues are amazing. Incredible management team. However, the stock is trading at nosebleed valuation and has for a long time.

BUY ON WEAKNESS

(Market Call Minute.) This is a company that continues to impress him. The only drawback is that right now retail sales, etc. Buy on a pull back.

DON'T BUY

(Market Call Minute.) Very expensive and no earnings support.

COMMENT

Value in this is not just the retail business now. It’s got the AWS web service where they are basically an infrastructure platform that is for sale across the web to people that want to put their applications out into the cloud and access them on demand. An incredible franchise that they have developed that is probably the lowest cost infrastructure of the service offering in the marketplace and is growing very rapidly. New services that they are offering to retailers probably means margins are going to be enhanced dramatically over the next 2-3 years. Extremely expensive on a trailing price to cash flow, Price to earnings number. Margin improvement will see earnings catch-up to the price over the next 2-3 years.

SELL

Outlook is good but it is an extremely over priced stock. High Multiple. Should be less than 1 for payout but is 4 times. If its growth rate and earnings come down, it could cut in half, literally. Reminds her of the tech bubble. The PE should be less than its growth rate.

DON'T BUY

This company remains the biggest mystery to him in the whole equity market. Great company, great earnings growth. They don’t have to reinvent themselves and bring out new products. Why it commands a 95X multiple of next year’s earnings is beyond him.

DON'T BUY

(Market Call Minute.) Transforming retail faster than anybody can know what will happen but the valuation just doesn't make any sense.

COMMENT

Caller shorted this. Right or wrong? He is a big fan of this and likes everything they're doing. Going through a phase right now where they are pulling back and investing in their infrastructure. He'll buy this in the future. Shorting was probably not a bad move but would use stop losses.

DON'T BUY

They are bringing sales in other areas than books. Wal-Mart are loosing sales to Amazon. Apple is now a competitor and is really someone to be reckoned with. Great business and business model but not with Apple as a competitor.

DON'T BUY

Always been a very innovative marketer. It’s a very competitive landscape. Chip suppliers are reporting reduced sales of chips to Amazon. Potentially could come under a bit of a cloud if sales of their handhelds are as bad as RIMs became.

PAST TOP PICK

(Top Pick Apr 4/11, Up 0.45%) He used a stop so his profit was good.

COMMENT

Incredibly competitive business. Highly volatile. Feels it could potentially be an acquirer of Research In Motion (RIM-T). Has always been a great innovator.

DON'T BUY

Great company. Earnings could double/triple over the next 10 years but he wouldn't buy the stock because of the valuation. Doesn't deserve the multiple it is trading at.

HOLD

(Market Call Minute.) Disappointed with them. Earnings were good but revenues were bad.

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Amazon.com, Inc. (AMZN)