NASDAQ:AMZN

Amazon.com, Inc. (AMZN)

266.17
-4.70 (1.74%)
as of Nov 11, 2026, 9:00:00 pm Market Closed.
1607 watching
0
HOLD
Reports after the close on Oct. 31.

Unassailable, ubiquitous, global business. AWS business is less appreciated by consumers, but just as impressive as e-commerce and probably growing faster. Valuation rich, expectations high. Over a long cycle, will probably keep growing. He's chosen other Mag 7 horses.

COMMENT

They report Thursday. There's no sign that retail is improving, and they issued a downbeat forecast. Never count them out, but he doesn't like the risk/reward. Kuiper could hurt the report.

BUY

Among next week's tech reports, he's most excited about Amazon, because the doubt on this stock is overdone. This could soar on a good report.

BUY

Among next week's tech reports, he's most excited about Amazon, because the doubt on this stock is overdone. This could soar on a good report.

PARTIAL BUY
Looking ahead to next earnings report.

Firing on all cylinders. Will do extremely well, plus will give guidance going into the holiday season. So many horses in the race, big action in robotics. His 12-month price target is $215. Still in his top 5. Can buy here around $186, under $180, and under $170 would be an absolute gift.

PARTIAL BUY

It trades cheaper than Apple, but shares are up only 1.9% in the last quarter, so expectations are very low due to worries over profits and higher costs. But AWS and ads will be great when they next report; these are high-margin businesses at 33% and 50%. If shares stay flat, she may add to her holding. Progress may not show up this quarter, though.

BUY

There were concerns over weak retail numbers, but AWS some re-acceleration, this profit centre. There's upside to come, though there's a slight concern with Walmart taking market share in retail. Amazon has many levers to pull, like ads.

WATCH

Parts are great. AWS, for example, is phenomenal and the leader, makes lion's share of the profits. AI is a growth driver for that. All the stuff we see as retail customers doesn't make much $$. Deals on web hosting and data centres are the cash cows. 

Great business, very well run. Would not buy ahead of earnings, wait. A selloff on a miss would be a great opportunity to buy for the long term.

PAST TOP PICK
(A Top Pick Oct 16/23, Up 41%)

Still likes it. Valuation still pretty decent, under 1x PEG. Gorilla in e-commerce, enjoys scale unlike any other. Shifting to higher-margin segments like advertising and cloud. Consumers might shift down to necessities, so e-commerce margins might be lower over the holiday season. Prime memberships continue to grow. 30-35% earnings growth projections over next few years. Good value.

BUY
Was downgraded today

It's recovered since delivering their bad quarter and then some. He wouldn't sell if it's up. Amazon is spending a lot on many initiatives. Yes, they face headwinds, but Amazon comes back every time (i.e. Amazon's cloud business). The stock seems to be headed lower, but he's confident it will bounce back again.

BUY

She bought it around 15x PE, not at 35.43x forward PE (Apple is 31.09x). This wins in so many ways. After gaining so much, the stock is pausing and that's fine. Retail margins and AWS are expanding. Great free cash flow and are investing a lot in AI.

BUY

She bought it around 15x PE, not at 35.43x forward PE (Apple is 31.09x). This wins in so many ways. After gaining so much, the stock is pausing and that's fine. Retail margins and AWS are expanding. Great free cash flow and are investing a lot in AI.

PAST TOP PICK
(A Top Pick Jul 21/23, Up 40%)

A stock matters, but purchase price matters as well. So you need to understand both entry and exit levels. Moving sideways, consolidating, though earnings have increased exponentially since Covid peak. Multiple's going lower. As markets continue to run, this one will catch up.

BUY

Goes through cyclical episodes of 4-5 years where it's dead money. A more mature company, not the rip-roaring growth of years past. Tighter range of expectations, but that's not a bad thing.

Constructive, a buy today. Long-term investment. More durable and higher growth than COST and WMT. Best of the big 3 retailers. E-commerce retail has a lot of legs. In a great position to fight off competition in so many ways from the likes of, say, SHOP.

BUY

Is second only to Meta in momentum among the Mag 7. Is primed to play catch up to the rest of the Mag 7 after underperforming them over the last 3-4 years.

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