PayPal Holdings Inc. (PYPL) Buy, Sell or Hold

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PayPal Holdings Inc. (PYPL)

58.32

+2.25 (4.01%)

as of Jul 28, 2026, 8:00:00 pm Market Open.

434 watching

Investor Insights

Jul 29, 2026, 12:00 am

This summary was created by AI, based on 7 opinions in the last 12 months.

PayPal Holdings Inc. (PYPL) is currently facing significant challenges in the competitive digital payments landscape, with experts expressing concerns about its growth trajectory and market positioning. The stock is perceived as a potential value trap, with some analysts suggesting that despite a low price-to-earnings ratio, the company is struggling to keep pace with emerging technologies like buy now pay later options and stablecoins. Competition from giants such as Apple Pay and Google Pay has intensified, leading to a reduction in profit margins from over 70% a decade ago to around 50%. While there is a belief that the stock may experience a bounce back to the $60-$70 range, experts advocate caution due to weak forward guidance, regulatory issues, and a general downturn in sentiment within the sector. As a result, buying at this time is not recommended until tax-loss selling and portfolio re-evaluations are addressed.

Consensus

Caution

Valuation

Undervalued

Similar

VISA, V

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TOP PICK

Kim Bolton recently flagged it as a top pick. Suffered due to the pandemic and the supply chain issues. Still a trend from cash to digital. Recent acquisition of buy now pay later company. Good potential for growth.

WATCH

75% of millennials don't have a credit card. AMZN just shut out Visa UK. This may be the thin edge of the wedge for credit cards. Lean more towards fintech, but be careful, as they are pricey. Wait for a good entry point. PYPL may be approaching that.

HOLD

Tough road for a while. A good company. Should continue to do well over the long term, but may take a while to recover. Lots of secular trends, such as moving from cash to digital. Likes its ecosystem effect. PINS acquisition confused the market, weighed on shares. See his Top Picks.

DON'T BUY

They are a challenger to Visa and MasterCard. He feels V-N will continue to be involved in any new technologies in block chain. He thinks payments are covered more than enough with V-N.

DON'T BUY

It reports Monday. It's been under heavy pressure in recent weeks. Will it be crushed like Square today? It doesn't look good given their ill-advised pursuit of Pinterest. This stock has been a house of pain for him, a disaster. Will things get worse? The CEO already warned of a tough quarter because of PP's final separation from eBay. He thinks it's oversold. Meanwhile, Carolyn Boroden, a technical analyst, calls a $255 peak, based on past swings this year and if support holds. The stock could be bottoming right now. That said, she won't buy yet--she's waiting for the 5-day moving average to cross the 13-day (it won't happy now), which is a reliable buy signal because it shows the trajectory is improving. Support is in the low-$220's. If support holds here like today, we could see an uptrend.

BUY

It ran up far during Covid as we went to a cashless society, especially in B2B among small businesses. But there's a lot of competition in fintech. But PayPal is at the forefront of fintech and growth looks good.

BUY ON WEAKNESS

Likes the digital payment sector. A little expensive. He picks one name per sector, and he's chosen Visa. If you want a second name, and you have a long time horizon, you can buy this one when it's on sale.

BUY ON WEAKNESS

After the Pinterest deal collapsed, what to do? It's a quandry. He owns a little. He'll buy a lot more when the shares come down

DON'T BUY

It's been a great growth stock over the last decade. The Pinterest deal is a little of a desperation move on both sides. They should focus on expanding internationally. He prefers MasterCard and Visa.

TOP PICK

Rumours of it looking to acquire Pinterest are making the rounds. It is creating what Facebook is not allowed to. A super app that allows for social media, banking, financing, etc.. Paypal has a long tailwind. (Analysts’ price target is $327.76)

WEAK BUY

PYPL vs. SQ Since 2018, they've been taking turns at leading. So one is not technically better than the other. For SQ, it's expensive at 135x earnings for a 35% growth rate. Price to sales is 6.2x, also not cheap. PYPL is 10x price to sales, and 48x PE for 20% long-term growth rate. PYPL seems cheaper and is a bit more conservative, safer. SQ has a bit more of a growth rate, but you're paying for that.

BUY ON WEAKNESS

Rumours that PYPL is looking to purchase PINS around $70 a share. Pretty big nut for PYPL, but it would fit nicely into their model. PYPL's fallen off by 3%, and a further pullback would make it very interesting.

BUY

A fintech pick He's been pushing this for decades. It's pulled back to $256 from its $310 peak in the summer. In recent years, it's expanded into peer-to-peer payment for merchants, debit/credit cards and a buynow/pay later platform, crypto transfers and a digital wallet. Younger Americans have no faith in traditional banks--are hated--but they adore fintech like PayPal.

DON'T BUY

Part of the fintech revolution. Very expensive at 8-10x revenue, done very well, good execution. He prefers companies with a lower risk profile.

BUY

It's down 35 points from its high. In it's last report, management reported its separation from eBay that could hurt future earnings. That is now baked into shares, so buy this now.

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PayPal Holdings Inc. (PYPL)

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