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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconJun 6, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) has shown signs of transformation from a traditional phone manufacturer to a focused software company, particularly in automotive cybersecurity and various other software applications. Experts highlight the resurgence in its stock price following a solid quarter and ongoing growth in revenue and cash flow. Nevertheless, many analysts caution about its status as a 'fallen champion' and emphasize the need for sustained performance to justify their enthusiasm. While some view it as an interesting speculative opportunity within a growing market, others suggest it lacks dynamic growth and may not be the best place for investment when compared to other options. Overall, while there is optimism around its automotive technology and cybersecurity services, the stock has reached new highs, leading some analysts to suggest taking profits or waiting for a pullback before re-entering.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Fair Value
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Similar
ORTX,OTEX
HOLD

BlackBerry(BB.TO)

Oct 09, 2008
It’s going to go lower.
Photo of Ben StadelmannBen StadelmannUnlock Rating
$67.65

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Oct 08, 2008
Some pretty good upside until $84. There is a gap between days during the drop. Look at volume – is it being quietly accumulated, look at insiders, maybe it could be acquired.
Photo of Hap (Robert) Sneddon FCSIHap (Robert) Sneddon FCSIUnlock Rating
$64.19

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Oct 06, 2008
They may emerge as THE dominant retailer, or they may have taken on too much risk.
Photo of David BaskinDavid BaskinUnlock Rating
$66.00

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Oct 06, 2008
They may emerge as THE dominant retailer, or they may have taken on too much risk.
Photo of David BaskinDavid BaskinUnlock Rating
$66.00

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Oct 03, 2008
Stock has been devastated because of concerns over their ability to grow at the pace they have been, given the meltdown in the US financial sector and the fact that a lot of financial types are big users of their products. Hold – the damage has been done. It will continue to be tremendously volatile, but it is a classic growth story. They always get hit in these kind of markets but this is a company that has a technological edge that they are going to be able to maintain.
Photo of Bill MacLachlanBill MacLachlan
No
Unlock Rating
$66.03

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
RISKY

BlackBerry(BB.TO)

Sep 30, 2008
Very volatile stock, must take long-term view. Moving into consumer area with margins dropping, cause recent stock price drop.
Photo of Gordon Higgins, CA, MBAGordon Higgins, CA, MBAUnlock Rating
$71.71

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Sep 29, 2008
Inordinately hit by mild disappointment on earnings and some disappointment on margins. In another market, the stock would have been down $5, not $25. Down to a valuation we have never seen before. Margins are down because money was spent on the new growth. Very consumer oriented now. Watch out for things they have not told us about.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$65.97

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
N/A

BlackBerry(BB.TO)

Sep 29, 2008
They are getting caught up in the downdraft. Issues: They are dealing with the Enterprise – keep existing products; They are selling Consumer (discretionary) and margins reduce. Going to be a bad Gift season for their products.
Photo of Paul Harris, CFAPaul Harris, CFAUnlock Rating
$65.97

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Sep 18, 2008
Great story. Couple of challenges right now. AT&T is the main provider in the US and it doesn’t have any network capacity to bring on their new Bolt. Capacity is being jammed up by iPhones, which require 20 times the capacity of Blackberry. Would wait until this is fixed in October. Would also like to see it get back through its 50 day moving average of around $115.
Photo of Ken McCordKen McCord
No
Unlock Rating
$96.50

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Sep 16, 2008
(Market Call Minute.) Has come down an awful lot because it does not have a dividend to support it. Slowing economy is going can make it a little bit rougher for them. Could easily drop another 20%. Either a Sell or a Hold.
Photo of David DriscollDavid DriscollUnlock Rating
$107.63

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Sep 15, 2008
If markets keep taking a beating, this stock will take a beating in all likelihood. Solid balance sheet.
Photo of Benj GallanderBenj Gallander
No
Unlock Rating
$104.60

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 11, 2008
Really scary. His model price is $53.44, a -52% differential. One misstep and there will be significant downside.
Photo of Brian Acker, CABrian Acker, CA
No
Unlock Rating
$117.88

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Sep 08, 2008
Taking market share in the smart phone market, which is also taking market share in the wireless market. Stock pulled back because Nokia (NOK-N) made comments about concerns of smart phone market slowing. Sceptical of this. Expects this company and Apple (AAPL-Q) are taking market share from Nokia. Have a number of launches coming up in the next short while. If it traded down through $90US, he would be gone.
Photo of David BurrowsDavid Burrows
Owned
Unlock Rating
$108.91

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 05, 2008
People are putting off buying new handsets. The slower economy is starting to hurt. Not a cheap stock. Looks vulnerable.
Photo of Norman LevineNorman Levine
No
Unlock Rating
$113.25

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Sep 04, 2008
(Market Call Minute.) As the price of handheld sets comes down, there will be a geometric increase in demand.
Photo of Peter BriegerPeter BriegerUnlock Rating
$115.13

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
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