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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.65
-0.03 (0.24%)
as of Jul 22, 2026, 7:34:20 pm Market Open.
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Investor Insights
star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry has undergone a significant transformation from a smartphone manufacturer to a focused software company, particularly in the automotive and cybersecurity sectors. Several experts note its strong results and positive guidance, acknowledging the growth in its QNX operating system, which is embedded in a substantial number of vehicles worldwide. However, there is a sense of caution regarding the stock's valuation, with many analysts indicating that it is currently overvalued based on its price-to-earnings ratio. Additionally, while the technical performance of the stock has improved, indicating a positive trading perspective, experts express concerns about its volatility and the sustainability of its growth. Overall, analysts are divided, with some expressing interest and others urging caution due to high valuations and the need for consistent performance.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
BUY

BlackBerry(BB.TO)

Dec 18, 2009
On a fundamental basis he sees RIM (RIM-T) and Apple (AAPL-Q) as good companies. Smart phones are an area of growth globally. Of the 2 he feels this is more fairly valued.
Photo of Philip DoylePhilip Doyle
No
Unlock Rating
$73.96

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 17, 2009
This stock is driven by earnings reports and they had one today. We consider this as a stock from a trading perspective. If he gets back up to the $90's, you might consider selling and go back in on weakness.
Photo of Stan WongStan Wong
Owned
Unlock Rating
$67.05

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Dec 16, 2009
Convinced the company is on the right path. The key question right now are gross margins. World is concerned that gross margins are going to get decimated because they are going down market (trying to penetrate a deeper market), which he doesn't agree with. As long as they can hold gross margins at 43%-44% study, this is a screaming buy. Will show 25% earnings growth on a year-over-year basis.
Photo of Steve CarlinSteve Carlin
Owned
Unlock Rating
$68.39

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 14, 2009
Likes it very much. First class technology and management, 50% market share on N.A., 20% globally. Thinks they will continue to be a market leader with earnings growing at 20% per year. Stock is cheap. Is going to add to his position.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$66.96

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Dec 09, 2009
Very attractive at 13-14 times Feb/11 earnings. Investors are concerned about the loss of market share and shrinkage of margins but there is a huge growing and expanding market. One of the 2 dominant players in the industry.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$67.82

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 08, 2009
Just announced some sort of entrée into the Chinese handheld market, which is brilliant. Thinks it will remain the leader in the e-mail handheld mailing configurations. Trading at a multiple of 14, which is not bad.
Photo of Michael SmedleyMichael Smedley
Owned
Unlock Rating
$65.09

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Dec 08, 2009
He is a value investor and is not likely to own this one, but one might get tempted and he is, but he is worried about the increase in competition in this space. One day Nokia may come up with a product that is a hit in North America.
Photo of Norman LevineNorman Levine
No
Unlock Rating
$65.09

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 07, 2009
Reports 17th Dec. and has started to act a little better in the last few days and there are rumblings that the quarter will be decent. Trading at 11 or 12 times earnings.
Photo of Bruce Campbell (1)Bruce Campbell (1)Unlock Rating
$63.40

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Nov 30, 2009
(A Top Pick Nov 20/08. Up 13.4%.) A profitable device for the carriers to sell. Smart phone market is still the fastest growing area of wireless right now. Clean balance sheet and growing 25% a year. Trading at 12X forward earnings.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$60.97

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Nov 27, 2009
Year-to-date it is up about 24% but is being hammered recently. Trading at about 14X trailing earnings. Getting a lot of competition. Has always been dominant in the business sector. Too expensive for him.
Photo of Michael SprungMichael Sprung
No
Unlock Rating
$61.45

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
WAIT

BlackBerry(BB.TO)

Nov 26, 2009
Trading at multiples that is attractive but outlook is of some concern. Probably the dominant player in the enterprise market. Consumer market and competition there is brutal. Younger generation is going to the iPhone, not the Blackberry. Reporting Dec 17 so wait for that before investing.
Photo of Laura WallaceLaura Wallace
No
Unlock Rating
$61.60

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Nov 26, 2009
(Market Call Minute.) Likes the smart phone market and all the bad news is now reflected in the valuation.
Photo of Christine PooleChristine PooleUnlock Rating
$61.60

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Nov 23, 2009
Technology tends to do well from October 9 to about January 17, when the consumer electronic show goes on in Vegas.
Photo of Brooke ThackrayBrooke ThackrayUnlock Rating
$63.47

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Nov 20, 2009
Caller is down and wants to recover somehow. A: Write a $62 Put which obligates you to Buy more shares at $62. You could probably go out to January/February and get $2 or $3 a share for it and hope that it doesn't fall much lower. Alternatively you could write a December Call around $64 or $66 and then Buy a Call a little further up to create a spread.
Photo of Richard CroftRichard CroftUnlock Rating
$63.66

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Nov 19, 2009
Ranks 140 out of 600 companies in his system. Well managed company and great product but there is more competition coming. This is a trading type of stock.
Photo of Douglas KeeDouglas Kee
Owned
Unlock Rating
$62.71

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
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