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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

11.35
-0.62 (5.18%)
as of Aug 28, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconAug 28, 2026, 12:00 am

This summary was created by AI, based on 18 opinions in the last 12 months.

BlackBerry (BB-T) is currently navigating a mixed landscape in the stock market, as reflected in recent reviews from experts. Many commend its transformation from a phone manufacturer to a software powerhouse focused on cybersecurity and automotive technologies, particularly its QNX operating system. However, concerns persist regarding its volatile nature and the sustainability of growth after years of negative returns on capital. While some analysts highlight promising recent performance and increased guidance, others caution against overvaluation and stress the need for more consistent growth. Despite its interesting technological offerings and potential for expansion within the automotive sector, the consensus remains cautious, urging a wait-and-see approach as the company's narrative evolves.

consensus icon
Consensus
Mixed
valuation icon
Valuation
Overvalued
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Similar
OTEX
PAST TOP PICK

BlackBerry(BB.TO)

Dec 23, 2009
(A Top Pick Feb 2/09. Up 2.43%.) A little concerned over the next couple of quarters.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$70.75

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Dec 23, 2009
(Market Call Minute.) Hold, with a possible Sell. Competition is getting much more intense.
Photo of Norman LevineNorman LevineUnlock Rating
$70.75

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
SELL

BlackBerry(BB.TO)

Dec 22, 2009
Because he is in a value camp, this is always a difficult one for him to step up to. Perhaps there were opportunities earlier on. Build into RIM are expectations of future growth when smart phones are ubiquitous. Had big earnings this week. He would be tempted to take profits.
Photo of Michael SprungMichael SprungUnlock Rating
$70.75

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 18, 2009
On a fundamental basis he sees RIM (RIM-T) and Apple (AAPL-Q) as good companies. Smart phones are an area of growth globally. Of the 2 he feels this is more fairly valued.
Photo of Philip DoylePhilip Doyle
No
Unlock Rating
$73.96

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 17, 2009
This stock is driven by earnings reports and they had one today. We consider this as a stock from a trading perspective. If he gets back up to the $90's, you might consider selling and go back in on weakness.
Photo of Stan WongStan Wong
Owned
Unlock Rating
$67.05

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Dec 16, 2009
Convinced the company is on the right path. The key question right now are gross margins. World is concerned that gross margins are going to get decimated because they are going down market (trying to penetrate a deeper market), which he doesn't agree with. As long as they can hold gross margins at 43%-44% study, this is a screaming buy. Will show 25% earnings growth on a year-over-year basis.
Photo of Steve CarlinSteve Carlin
Owned
Unlock Rating
$68.39

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 14, 2009
Likes it very much. First class technology and management, 50% market share on N.A., 20% globally. Thinks they will continue to be a market leader with earnings growing at 20% per year. Stock is cheap. Is going to add to his position.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$66.96

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Dec 09, 2009
Very attractive at 13-14 times Feb/11 earnings. Investors are concerned about the loss of market share and shrinkage of margins but there is a huge growing and expanding market. One of the 2 dominant players in the industry.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$67.82

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
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BUY

BlackBerry(BB.TO)

Dec 08, 2009
Just announced some sort of entrée into the Chinese handheld market, which is brilliant. Thinks it will remain the leader in the e-mail handheld mailing configurations. Trading at a multiple of 14, which is not bad.
Photo of Michael SmedleyMichael Smedley
Owned
Unlock Rating
$65.09

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Dec 08, 2009
He is a value investor and is not likely to own this one, but one might get tempted and he is, but he is worried about the increase in competition in this space. One day Nokia may come up with a product that is a hit in North America.
Photo of Norman LevineNorman Levine
No
Unlock Rating
$65.09

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Dec 07, 2009
Reports 17th Dec. and has started to act a little better in the last few days and there are rumblings that the quarter will be decent. Trading at 11 or 12 times earnings.
Photo of Bruce Campbell (1)Bruce Campbell (1)Unlock Rating
$63.40

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Nov 30, 2009
(A Top Pick Nov 20/08. Up 13.4%.) A profitable device for the carriers to sell. Smart phone market is still the fastest growing area of wireless right now. Clean balance sheet and growing 25% a year. Trading at 12X forward earnings.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$60.97

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Nov 27, 2009
Year-to-date it is up about 24% but is being hammered recently. Trading at about 14X trailing earnings. Getting a lot of competition. Has always been dominant in the business sector. Too expensive for him.
Photo of Michael SprungMichael Sprung
No
Unlock Rating
$61.45

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
WAIT

BlackBerry(BB.TO)

Nov 26, 2009
Trading at multiples that is attractive but outlook is of some concern. Probably the dominant player in the enterprise market. Consumer market and competition there is brutal. Younger generation is going to the iPhone, not the Blackberry. Reporting Dec 17 so wait for that before investing.
Photo of Laura WallaceLaura Wallace
No
Unlock Rating
$61.60

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Nov 26, 2009
(Market Call Minute.) Likes the smart phone market and all the bad news is now reflected in the valuation.
Photo of Christine PooleChristine PooleUnlock Rating
$61.60

Stock price when the opinion was issued

$11.35

As of Aug 28, 2026. Market Open.

electricalelectronic
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