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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.63
-0.05 (0.39%)
as of Jul 22, 2026, 8:00:00 pm Market Open.
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star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry has undergone a significant transformation from a smartphone manufacturer to a focused software company, particularly in the automotive and cybersecurity sectors. Several experts note its strong results and positive guidance, acknowledging the growth in its QNX operating system, which is embedded in a substantial number of vehicles worldwide. However, there is a sense of caution regarding the stock's valuation, with many analysts indicating that it is currently overvalued based on its price-to-earnings ratio. Additionally, while the technical performance of the stock has improved, indicating a positive trading perspective, experts express concerns about its volatility and the sustainability of its growth. Overall, analysts are divided, with some expressing interest and others urging caution due to high valuations and the need for consistent performance.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
DON'T BUY

BlackBerry(BB.TO)

Nov 19, 2009
Can't stand the volatility. Doesn't think their device is as good as the iPhone because it doesn't have the functionality on the Internet. He is worried about what happens to the next generation of users and the competition.
Photo of David BaskinDavid Baskin
No
Unlock Rating
$62.71

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Nov 11, 2009
Came down on fears that it couldn't keep up in the smart phone arena. Smart phone is a growing area. With earnings they are showing and the growth rate makes this a terrific buy at this price. 15X earnings.
Photo of Gordon ReidGordon ReidUnlock Rating
$67.78

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Nov 10, 2009
Great balance sheet. Smart phone business is going to grow by leaps and bounds. Doing all the right things but he doesn't know who has the best technology and who is going to win at the end of the day.
Photo of Barry SchwartzBarry Schwartz
No
Unlock Rating
$66.80

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Nov 09, 2009
Big miss on their strategy so Apple (AAPL-Q) has leapt far ahead of them in the consumer space. ECO (?) system is not well enough developed and friendly enough for 3rd party application development
Photo of Andrew McCreathAndrew McCreathUnlock Rating
$65.06

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Nov 06, 2009
Long-term outlook for smart phones is good because of only 20% penetration. Didn't meet expectations last quarter and Apple (AAPL-Q) is starting to move into others territories. Have to integrate both business and customers and on more than 4 or 5 different platforms, squeezing margins. Trading at 15X earnings, which is more in line with what expectations are for the next couple of years.
Photo of David DriscollDavid Driscoll
No
Unlock Rating
$63.20

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
SELL

BlackBerry(BB.TO)

Nov 05, 2009
Had a huge gap-down and broke below its 200-day moving average and is now in a very negative space. Look for a rally and try to get out at $69.50 or $69.60.
Photo of Ron MeiselsRon MeiselsUnlock Rating
$61.65

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Nov 04, 2009
Wouldn't buy a position at this time. Estimates have been slowly creeping down. Would prefer Apple (AAPL-Q). If you own you could continue to hold.
Photo of Stan WongStan Wong
Owned
Unlock Rating
$61.39

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Nov 03, 2009
It’s trading much cheaper than it was. They are moving business from high margin corporate to consumer. ASPs have to come down on their products. The question is if margins are going to drop considerably. They were 51% and now are 44%. There are some tough times ahead for smart phone marketplace. Buy at $55.
Photo of Paul Harris, CFAPaul Harris, CFA
Owned
Unlock Rating
$63.89

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Nov 02, 2009
Recently bought half a position and will be looking to average down. Citicorp (C-N) downgraded the stock to a Sell and boosted Motorola (MOT-N) because of their Droid handset and Android software. Looking for an erosion of prices. Expect market multiples to match the TSX for the next 2 years.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$60.15

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Oct 30, 2009
Multiple is down to 15 times and is looking more attractive. Unique product. There is a lot of new competition with iPhones but none of them quite meet RIM’s standards. Technically has just broken down so not a stock that you want to jump into.
Photo of David CockfieldDavid Cockfield
Owned
Unlock Rating
$63.82

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Oct 29, 2009
Fabulous company, product and management. Has a ton of competition, specifically from iPhones, which have a lot of apps that RIM doesn't have. iPhones are eating into them right now and unless they can come out with a killer app it will have significant problems.
Photo of Derek Webb, CFADerek Webb, CFAUnlock Rating
$65.43

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Oct 28, 2009
13X earnings and 25% earnings growth makes it a good buy. Could see it doubling in a few years but could see it reaching $100. Not losing market share. Apple (AAPL-Q) is growing a bit faster. Nokia (NOK-N) and Motorola (MOT-N) are the ones losing market share
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$65.40

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
N/A

BlackBerry(BB.TO)

Oct 27, 2009
Bought with Apple because he didn’t know who would win. You might want to pick up on this right before Christmas. Get out soon and get back in after at least 30 days.
Photo of Mike S. Newton, CIM FCSIMike S. Newton, CIM FCSI
Owned
Unlock Rating
$67.70

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
N/A

BlackBerry(BB.TO)

Oct 23, 2009
You could buy this stock at a limit price, or sell a $68 Put option for $2.50-$3 for a two-month option. If the price goes below $68 then you get it at that price less the amount you sold the option for.
Photo of Richard CroftRichard CroftUnlock Rating
$69.20

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Oct 22, 2009
Likes Rim. Have been adding it after the quarter. Still target over $100.
Photo of Steve CarlinSteve Carlin
Owned
Unlock Rating
$70.83

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
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Stockchase, in its reporting on what has been discussed by individuals on business television programs (in particular Business News Network), neither recommends nor promotes any investment strategies.

We paraphrase the experts by hand, we watch the shows and write down what we understood from the experts’ comments. We are human and can make mistakes, help us fix any errors. If you see something that you know is not right or if there is a problem with the site, feel free to email us at: [email protected].

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