TSE:RCI.B

Rogers Communications (B) (RCI.B.TO)

46.20
+0.20 (0.43%)
as of Jul 24, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 26, 2026, 12:00 am

This summary was created by AI, based on 28 opinions in the last 12 months.

Rogers Communications (RCI.B) presents a mixed outlook among analysts, with the consensus indicating a belief in the sustainability of its dividend, supported by a relatively low payout ratio compared to peers. However, there are several challenges, including high debt levels of approximately $40 billion, intense competition within the telecom sector, and a mature business model that demands significant capital expenditures. The performance of Rogers’ sports assets has become a focal point, with analysts debating their future monetization potential. While some experts express bearish sentiments due to weak immigration and price pressures, others appreciate the company's hidden value and the recent strategies to reduce capex and improve free cash flow. The general sentiment reflects a cautious optimism, mostly aiming for defensive positioning in a challenging industry environment.

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Consensus
Cautious
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Valuation
Undervalued
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Similar
Telus, T.TO
TOP PICK

With markets up 6% this year, you want to start looking for names that haven't participated. Telcos haven't participated in the last few months. This is the largest wireless carrier in Canada with 10 million subscribers. In 2014, they pivoted their strategy to focus on customers that are most profitable, which has improved their Revenue per User and sales. They could also sell their stake in Cogeco, which is a catalyst. He likes the weakness in the stock. Dividend yield of 3.2%. (Analysts' price target is $71.)

COMMENT

He is a little concerned that higher interest rates are coming. Also, people are getting tired of watching sports, and this company has a number of great sports franchises. If we see a slowdown in housing, connections to cable may also slow down. In spite of all that, this company is extremely solid. Great dividend yield and great cash flow.

BUY ON WEAKNESS

The whole idea of interest rates being up, and utilities, telcos and REITs down is sort of a tried and tested market strategy, but it is more of a trade than a permanent phenomenon. Looking at the fundamentals of these types of businesses, you don't want to be out of the sector. The dividend flow is pretty good. In the last 2 years we have had huge growth in cell phone subscriptions for all 3 Canadian telcos. Technological innovation keeps going through their pipes, and you want to own those pipes in a portion of your portfolio. Dividend yield of 3%.

HOLD

This looks great and looks just like the TSX. It looks like a lot of the stocks he has talked about. It’s come off a little from its all-time high, but it is holding. The volume is steady and he would continue to hold it.

HOLD

The new CEO is going to do good things. They are saying they have to really ramp up their cap-X program. He would prefer T-T as they are way ahead of the pack. It’s a great business and a very profitable sector. You could hang on but be conscious that you may not see such aggressive dividend hikes going forward.

PAST TOP PICK

(A Top Pick Jan 5/17. Up 28%.) Has been the leader of the telcos this year. They’ve all done well with new subscriber growth. New management is talking about spending more on the system than what was anticipated. In the shorter term, they are considering selling the Blue Jays, which makes some sense.

DON'T BUY

T-T vs. RCI.B-T vs. SJR.B-T. He sold T-T last year because of tepid growth and valuation at the top of its range. He sold it to make way for a more cyclical investment. RCI.B-T is the strongest of the telcos. The whole space is expensive.

BUY

He owns T-T. However the best Telco today is RCI.B-T with the highest subscriber growth. He does not think interest rate concerns will affect them. Rogers has more room for dividend increases. He holds T-T just because of the significant tax liability so many of his clients have.

COMMENT

A well run company. The areas they are operating in are growing. He can’t see anything that is really going to impede the stock on a growth basis. Not a bad stock to own.

HOLD

It has done well year to date. It has outdone the rivals more than 20 percentage points. It is arguably the best of the three. It has no wire line business in telcom. It is less exposed in Western Canada. It is trading at about a 14% premium right now. Don’t commit fresh money to this one at the moment.

COMMENT

A symptom of the ailment of Canada, which really started in trying to protect Canadian culture from the Americans. The government tried desperately and futilely to get competition into the market, without allowing foreigners to approach. So essentially, you have a bad product in the end. It has been doing well, and will probably continue to do so. 2.9% dividend yield.

BUY

He loved this when everybody hated it. The stock had gone nowhere for years. Now people clearly like the stock, and the stock has gone up to the right. People are addicted to their phones. Even with people reducing cable spending and cutting the cord, the company has done a terrific job of increasing cable and reducing the churn. He doesn’t think this is as undervalued as it was. Feels all the telcos have been bid up because of the consistency of earnings and dividends. He still likes the telcos.

BUY

Seasonally it is strong from the middle of October until January and then from the end of February until the end of May. It did not work last year. We are about to enter the period and it is in an upward trend, testing the all time high. If it breaks out it could go to the $75 level. Stick with it or buy some more.

COMMENT

They are going to need new devices for their network. Everybody seems to have a cell phone and are carrying it around. They are going to need new Sim cards on the network to charge with. That is going to be the next phase of growth. It is probably 6-9 months away before you will see this ramp up.

HOLD

It has a bit better growth than some other telecoms, but it is reflected now. Unless they make an acquisition there is not much growth for them. Hold it for the yield, but it is not that attractive otherwise.

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