NASDAQ:AMZN
Amazon.com, Inc. (AMZN)
246.52
+1.18 (0.48%)
as of Jul 13, 2026, 2:39:27 pm Market Open.
1599 watching
Financials 
Technical Analysis 0
Investor Insights
Jul 13, 2026, 12:00 amThis summary was created by AI, based on 84 opinions in the last 12 months.
Amazon.com, Inc. (AMZN) is noted for its strong positioning in both e-commerce and cloud computing through AWS, with analysts expressing optimism about its growth trajectory in AI technology and infrastructure investments. Many expect AWS to play a pivotal role in driving future revenues, especially as the AI sector expands. Recent financial performance, including impressive earnings and revenue growth, aligns with analysts' belief in Amazon's strategic investments in AI capabilities and logistics, although some express concerns about capital expenditures and the overall market environment. The stock, while under pressure due to profitability concerns and spending, is seen as a long-term hold, with many experts indicating that Amazon is likely to benefit from its robust ecosystem and operational innovations, including a focus on supply chain logistics and AI advancements.
Consensus
Buy
Valuation
Fair Value
Similar
Google, GOOGL
BUY ON WEAKNESS
12-month price target of $4250. Treading water. Has been in his top 5 holdings for a while. Especially with the volatility, investors gravitate toward the large caps. Sometime in 2022, it should get down to $3200-3250. It should not go below $3042, which is a big support level.
Kim BoltonOwned
specialty stores
BUY
Don't fear a shutdown, but a slowdown due to the new Omicron variant. So, take advantage by looking at cloud stocks, which is why the Nasdaq roared today. His top pick here is Amazon, a company that does well when people are afraid to go the mall, but also benefits because of its dominance in cloud computing.
specialty stores
BUY
He's long Walmart and Amazon. The latter had ridiculous comps coming out of Covid, but have finally cleared those comps. Amazon is the top megacap tech stock. Amazon will benefit from Christmas buying. Walmart has underperformed 40% over one-year. The PE is not demanding. Food inflation actually benefits them. Walmart gets zero credit for its e-commerce. He prefers Walmart over Target in terms of PE and performance.
Timothy SeymourOwned
specialty stores
PAST TOP PICK
(A Top Pick Dec 01/20, Up 11%) Robust outlook. Web services, advertising, and Prime are increasing margins, making AMZN more profitable. He cautions that shift to cyclicals will be better than AMZN for the next 6 months.
Bruce MurrayOwned
specialty stores
TOP PICK
Hiring employees. Spending to develop new opportunities. Growing dramatically in e-commerce, and also in AWS. Stock's been flat for a while, so a good time to get on board. Significant capital appreciation potential, with a 30% annual growth trajectory. Leader in e-commerce, and they'll stay there. No dividend. (Analysts’ price target is $4090.12)
Gordon ReidOwned
specialty stores
COMMENT
AMZN vs. SHOP SHOP is hanging in remarkably well. Has gained relative performance compared to AMZN, which has consolidated for a year and looks like it's trying to make a turn. He'd prefer SHOP, but the whole online retail group continues to struggle a bit. IBUY, as a proxy for the entire group, has also underperformed for several months.
specialty stores
BUY
Amazon vs. Facebook He owns both. Amazon has a better story a year from now, though both have issues. Online shopping will continue but the end of Covid will slow down; also Amazon's labour issues will rise. The problem with FB is that they're under much more scrutiny. Also, Apple has hurts Facebook in online ads (tracking users on the platform), so Amazon isn't effected. FB is going through a transition. Also, Amazon's cloud business will continue to be strong. Amazon is a better play, though both will do well.
Paul Harris, CFAOwned
specialty stores
TOP PICK
The stock was 80% in 2020. This year, it hasn't done anything because everyone is worried about shipping, fulfillment and other costs. Amazon is investing for the future. It is not worried about temporary costs. The sales will rise so quickly that the operating leverage will kick in. The real money is also made in cloud computing that is still growing. (Analysts’ price target is $4143.57)
Barry SchwartzOwned
specialty stores
BUY
TAN: Tesla, Amazon & Netflix They all just reported, rallied and are some of the most successful stocks of all time. A bookseller that borrowed billions to be the global retailer, but their AWS business (cloud) is superb. Moderna used their cloud to crack the code of Covid to produce their vaccine, doing this in a few months rather than a few months.
specialty stores
PAST TOP PICK
(A Top Pick Jun 10/21, Down 1%) You can buy it here. People are worried about supply chains and anti-trust, which is not a concern. Continues to innovate and grow. Huge player in AI. Large, embedded infrastructure. Huge free cashflow generator and invests that in the future. Outstanding value right now.
John O'Connell, CFAOwned
specialty stores
BUY
Can buy now. A fairly recent entry to his portfolio. Always a mystery from a financial standpoint. Becoming more traditional in their accounting and how they allocate capital. New CEO that is investing heavily in distributions and fulfillment centres. More same day delivery is coming. Cloud business is the best in the world too. Getting involved with content and bought MGM now. A company that is growing quickly.
Gordon ReidOwned
specialty stores
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