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Markets partially reboundTSX climbs, Wall Street mixedMarkets whiplash on Trump tariffs
Investor Insights

This summary was created by AI, based on 99 opinions in the last 12 months.

Apple Inc. (AAPL) is facing a challenging environment, primarily due to tariff concerns affecting its operations in China, where it is experiencing headwinds regarding iPhone sales. Despite this, the company continues to showcase strong fundamentals with a solid balance sheet, high free cash flow, and a loyal customer base. Analysts are optimistic about its services segment, which offers high margins and stable revenues, contributing to overall growth projections of around 15%. Many experts suggest that potential AI integrations into Apple's ecosystem may provide future growth opportunities, although there are concerns about whether these developments can significantly boost revenues. The stock is currently seen as a potential medium- to long-term entry point as it trades near long-term support levels, although some view it as overvalued in comparison to future growth expectations.

Consensus
Hold
Valuation
Overvalued
Similar
GOOG,GOOGL
COMMENT

If the tariff situation simmers down (and it should come the summer), the Mag 7 name that will be the big beneficiary will be AAPL.

PARTIAL SELL

Markets are down today from Trump hectoring Jay Powell badly. If this leads to a constitutional crisis, you will need some cash. He always believed that the President can't fire the Fed Chair. This talk and tariffs have done enormous damage to stocks. Losses could worsen if Trump keeps trashing Powell without achieving a good tariff deal. Washington is incredibly biased against Nvidia and Apple, two excellent companies. Trump is more interested in cutting off China than advancing America's interests. This makes NVDA a hard stock to own, though not as bad as Apple. Apple makes the best consumer products on Earth, and they will eventually get AI right. But Apple makes a lot of products in China. The market could get worse, but at some point the pain will get so bad that Trump will back its most punitive measures. There has to be some sanity here. A strong Apple with business in China is in America's interest, while Nvidia is worth supporting. It doesn't have to be this way!

TOP PICK

Tech leader, but beaten up badly due to tariff concerns. Down ~30% from recent highs. Iconic brand, strong cashflow, loyal customer base. Giant revenue generator. Services segment has very high margins, is expanding, with very stable revenue stream. That will cushion all the near-term uncertainties. Pricing power. 

Actively diversifying production outside of China. Wearables are part of the growthier area of the business. Right at the 200-week MA of long-term support. Pretty good medium- and long-term entry point. Solid balance sheet, disciplined capital allocation. Steady 15% earnings growth going forward. Yield is 0.52%.

(Analysts’ price target is $239.68)
WATCH

With the drop in the stock price, he's finally looking at it. One issue is China's reaction to the US tariffs; is it going to put pressure on government employees to not buy iPhones? Consumer sentiment is just temporary.

WAIT

Own, don't trade this Is -30% from highs, including a sharp sell-off today. Buying into weakness has gotten you hurt, so stand back and wait a bit. Tariffs will raise the price of an iPhone from $550 to $850, though costs could be lower because of manufacturing shifting to India. Apple is stuck in a trade war between the US and China. A tough call. 

BUY

Bears don't like Apple here. Now trades at 30x PE. But Apple has 1.3 billion users. They will have a foldable phone next year.

HOLD
AAPL vs. AMZN

Down 19% from recent highs. PEG ratio is 2x. Discounted due to concerns over momentum in China, but he thinks that's overplayed. If he had to choose today, he'd choose AMZN because it's a bit cheaper.

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

PAST TOP PICK
(A Top Pick Apr 09/24, Up 25.1%)Stockchase Research Editor: Michael O’Reilly

Our PAST TOP PICK with AAPL has triggered its stop at $212.  To remain disciplined we recommend covering the position at this time.  When combined with our previous guidance, this will result in a net investment gain of 25%.

BUY
Which Mag 7's will weather current market adversity?

The ones that are nice to King Trump. He'd hope that TSLA and AAPL would escape additional tariffs on China. 

Except for TSLA, the other Mag 6 have come down to very reasonable valuations. For example, AMZN's trading at a discount to WMT, which makes no sense. GOOG is trading at 19x earnings. Thinks AAPL growth will be double digit. This is your chance to buy quality companies at reasonable valuations. See his Top Picks.

BUY

They will spend over $500 billion in the US in the next 4 years to manufacture in the US. Have faith in CEO Tim Cook, given his track record.

PARTIAL SELL
Partially sell a 70% gain, making up 30% of a RRIF?

30% is too high, even the greatest stock of all time. Don't sell all of it, but gradually sell it down to 5% weight.

TRADE

They generate $110 billion in free cash from services to buy back shares. Eventually they will get AI right. He trades this like crazy. Very positive.

BUY

Will be fine, if they could work with other companies to build AI into their products. Does it matter to earnings if they aren't the first out of the gate with applying AI? Not really. What matters is they make the best version of whatever anyone has made in the past three years. 

BUY

It leads the Mag 7 this week. The quarter was fine. In response to tariffs, they are moving some supply chains to Indonesia and Indian, away from China. Chinese phones are taking market share, but we've gotten past this news. Apple services were +14% this quarter and beat the top and bottom with an 8% growth rate. He will ride it up.

TOP PICK

Global tech behemoth. His son always tells him that it's all about the ecosystem. That's what drives customer loyalty and recurring revenue. Innovation continues to drive earnings and customer loyalty. Services are where it's at on a go-forward basis. Apple Music is very high margin and recurring revenue, offsets sporadic cyclicality in hardware sales. 

AI initiatives offer good growth potential. Balance sheet is bigger than many countries combined. FCF generation very strong. Shareholder friendly initiatives. Sees 15% earnings growth going forward. High, high quality for long-term investors. Yield is 0.4%.

(Analysts’ price target is $250.59)
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Apple Inc(AAPL-Q) Rating

Ranking : 5 out of 5

Star iconStar iconStar iconStar iconStar icon

Bullish - Buy Signals / Votes : 46

Neutral - Hold Signals / Votes : 25

Bearish - Sell Signals / Votes : 25

Total Signals / Votes : 96

Stockchase rating for Apple Inc is calculated according to the stock experts' signals. A high score means experts mostly recommend to buy the stock while a low score means experts mostly recommend to sell the stock.

Apple Inc(AAPL-Q) Frequently Asked Questions

What is Apple Inc stock symbol?

Apple Inc is a American stock, trading under the symbol AAPL-Q on the NASDAQ (AAPL). It is usually referred to as NASDAQ:AAPL or AAPL-Q

Is Apple Inc a buy or a sell?

In the last year, 96 stock analysts published opinions about AAPL-Q. 46 analysts recommended to BUY the stock. 25 analysts recommended to SELL the stock. The latest stock analyst recommendation is . Read the latest stock experts' ratings for Apple Inc.

Is Apple Inc a good investment or a top pick?

Apple Inc was recommended as a Top Pick by on . Read the latest stock experts ratings for Apple Inc.

Why is Apple Inc stock dropping?

Earnings reports or recent company news can cause the stock price to drop. Read stock experts’ recommendations for help on deciding if you should buy, sell or hold the stock.

Is Apple Inc worth watching?

96 stock analysts on Stockchase covered Apple Inc In the last year. It is a trending stock that is worth watching.

What is Apple Inc stock price?

On 2025-04-23, Apple Inc (AAPL-Q) stock closed at a price of $204.6.