Sun Life Financial Inc (SLF.TO) Buy, Sell or…

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Sun Life Financial Inc (SLF.TO)

112.88

+0.15 (0.13%)

as of Aug 14, 2026, 8:00:00 pm Market Open.

718 watching

Investor Insights

Aug 13, 2026, 12:00 am

This summary was created by AI, based on 8 opinions in the last 12 months.

Sun Life Financial Inc (SLF) has been witnessing a rally, reflecting optimism in the insurance sector bolstered by a robust money management business linked with stock market performance. However, experts express caution due to potential risks in private credit, where sector losses have been observed. Current pricing metrics highlight SLF trading at a lower price-to-earnings ratio (11.7x) compared to Canadian banks but not necessarily cheap based on its book value. The company has had its challenges lately, particularly with asset management and a tough Canadian market. That said, there are some bullish sentiments owing to upcoming restructuring efforts and a recovery in U.S. operations, though perspectives on long-term growth vary among analysts.

Consensus

Cautious

Valuation

Fair Value

Similar

MFC

BUY

Likes. Good price. Dropping, but only temporarily. Not fully valued.

BUY

An island of a safe haven.

BUY

A good place to be.

WEAK BUY

Too expensive compared to banks.

BUY

Did an acquisition a number of years ago that didn't work out as well as they had hoped. Has leverage to growing capital markets. Insurance operations are also doing fairly well. Valuations are attractive.

PAST TOP PICK

(Was a top pick on May 25/00 UP) Not cheap anymore, but still a safe place.

BUY

Mergers/acquisitions will create a lot of action.

TOP PICK

Financial Sector. Mergers will be taking place.

BUY

Profitable. Expanding into US. Takeover candidate.

HOLD

Valuation is high. Close to being fully valued.

BUY

Watching and if it drops, SELL.

HOLD

Good long term hold. Good mngmnt.

BUY

Good growth. Potential merger.

PAST TOP PICK

(Was a TOP pick on ? Up 45%) Still likes

BUY

Good exposure to MFS.

Showing 976 to 990 of 1,050 entries

Most Recent Experts

Richard Orrell

RN Croft Financial Group

Stan Wong

Private Wealth Management, ScotiaMcleod

The Panic-Proof Portfolio (Stockchase Research)

Stockchase Premium

The Weekly Buzzing Stocks by Billy Kawasaki

Stockchase

Chris Blumas

at Raymond James Investment Counsel Ltd.

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Sun Life Financial Inc (SLF.TO)