Sun Life Financial Inc (SLF.TO) Buy, Sell or…

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Sun Life Financial Inc (SLF.TO)

112.09

+0.80 (0.72%)

as of Sep 4, 2026, 8:00:00 pm Market Open.

719 watching

Investor Insights

Sep 6, 2026, 12:00 am

This summary was created by AI, based on 9 opinions in the last 12 months.

Sun Life Financial Inc (SLF) seems to be experiencing a mixed response among experts. While some express caution regarding its shift from traditional lifeco operations to mutual funds, citing concerns over market beta and private credit losses, others appreciate the company's restructuring efforts and growing asset management business, especially in Asia. The company's price-to-earnings (PE) ratio is competitive compared to Canadian banks, and while some analysts mention it trades at a fair value, the expected growth remains modest. The general sentiment leans towards a hold or cautious buy, with mentions of specific target prices indicating potential upside for long-term investors.

Consensus

Cautious

Valuation

Fair Value

Similar

MFC

BUY

Likes. Good place to be in this market.

DON'T BUY

Insurance companies too expensive now.

DON'T BUY

Asset mngmnt holdings have dragged it down. Expect continuing pressure.

BUY

Current problems are temporary. Weak price makes it a good deal now. (Other insurance companies have the good news already priced in.

BUY

Very attractive. Good possibility of merger.

BUY

Its asset manager business in US got hit. Bad news has already been built in and lower interest rates will create an upsurge.

BUY

Still some room to grow. Likes them all, but Manu is #1.

TOP PICK

Has dropped, but good long term potential. At a good price now

WAIT

Has dropped and expect some more weakness over the next 3.4 months. Good long term

BUY

A favourite in the insurance sector. Good buy at this price

BUY

An enormous company with a good asset base.

SELL

Have now over done. Don't expect takeovers to have too much effect on price.

HOLD

Short term will probably stay flat. Long term outlook is good

BUY

Had an earnings warning, but still thinks this sector is good and taking the opportunity to buy.

BUY

Insurance companies are good conservative investments and expects more upside re mergers

Showing 1,006 to 1,020 of 1,051 entries

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Sun Life Financial Inc (SLF.TO)