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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.63
-0.05 (0.39%)
as of Jul 22, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry has undergone a significant transformation from a smartphone manufacturer to a focused software company, particularly in the automotive and cybersecurity sectors. Several experts note its strong results and positive guidance, acknowledging the growth in its QNX operating system, which is embedded in a substantial number of vehicles worldwide. However, there is a sense of caution regarding the stock's valuation, with many analysts indicating that it is currently overvalued based on its price-to-earnings ratio. Additionally, while the technical performance of the stock has improved, indicating a positive trading perspective, experts express concerns about its volatility and the sustainability of its growth. Overall, analysts are divided, with some expressing interest and others urging caution due to high valuations and the need for consistent performance.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
SELL

BlackBerry(BB.TO)

Jun 15, 2007
They are selling it a bit, to take some profits. Really likes the stock.
Photo of Gavin GrahamGavin Graham
Owned
Unlock Rating
$185.90

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
PARTIAL SELL

BlackBerry(BB.TO)

Jun 05, 2007
High valuation, so don't hold forever. Sell on the bump and buy back when it comes back down.
Photo of Bruce Campbell (1)Bruce Campbell (1)
No
Unlock Rating
$178.86

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

May 14, 2007
If you can stand the volatility, he would continue to hold. Canada's premier technology company.
Photo of Ian NakamotoIan NakamotoUnlock Rating
$164.37

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

May 11, 2007
News coming out is still pretty impressive. Have deep number of products that are being promoted. Continues to find new markets. Multiples are too high for him.
Photo of Robert FloydRobert Floyd
No
Unlock Rating
$169.47

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
PAST TOP PICK

BlackBerry(BB.TO)

Apr 27, 2007
(A Top Pick May 1/06. Up 83%.) Everything they are doing is great. Didn't like the risk of the SEC investigation, so sold his holdings.
Photo of Jean-Francois TardifJean-Francois Tardif
No
Unlock Rating
$150.25

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Apr 27, 2007
He is a value investor, so not sure this would qualify for him. Trading at about 40 X earnings. If all the growth projections come true, you'll do fine, but they are priced for that growth to continue. If they stumble, there's a lot of downside risk.
Photo of Michael SprungMichael Sprung
No
Unlock Rating
$150.25

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Apr 25, 2007
(A Top Pick Apr 26/06. Up 70%.) Still a good story. Have established fantastic relations with carriers on a global basis. One of the better growth stories.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$151.28

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Apr 17, 2007
Numbers weren't quite as good as the street expected and there was a 20% drop in price. At this price, it makes more sense to get into the stock.
Photo of Chyanne FickesChyanne Fickes
Owned
Unlock Rating
$148.82

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Apr 17, 2007
Not really going up with the market right now, so something is wrong. It hit a low point in late 06 and has now dropped back to this point a gain. The goes below that, Sell.
Photo of Kenneth P. Norquay, CMTKenneth P. Norquay, CMTUnlock Rating
$148.82

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Apr 16, 2007
Just came out with earnings last week and the stock was down. Shown some support around $125 but is still a little weak. Would look for a hold at the support line and if it did turnaround there, he would enter a small trade there looking for a tradable bounce.
Photo of John ManleyJohn Manley
No
Unlock Rating
$150.07

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Apr 12, 2007
Have some of the best innovative products around. Competitors find it tough to compete with them. Volatile. The technology. Growing into the consumer segment.
Photo of Paul Harris, CFAPaul Harris, CFAUnlock Rating
$152.15

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
WAIT

BlackBerry(BB.TO)

Apr 09, 2007
Earnings expected out this week. Speculation is that earnings are going to be spectacular and the number of new subscribers is going to be huge. If you buy now in the market is disappointed, stock could drop. He prefers waiting for the earnings.
Photo of David BaskinDavid BaskinUnlock Rating
$168.77

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Apr 05, 2007
Fundamentals look fantastic. Competition hasn’t been able to quite figure it out. Rolling out new products year in, year out. Great innovation. Will continue to gain market share. Their Pearl will continue to grow in the consumer market.
Photo of Steve CarlinSteve Carlin
Owned
Unlock Rating
$167.60

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Apr 02, 2007
Valued as if there isn't any competition. Worried about valuation. Huge pent-up demand for the new Apple iPhone. Before buying, wait to see how this affects the stock. If you own, consider taking some profit.
Photo of Bruce Campbell (1)Bruce Campbell (1)
No
Unlock Rating
$158.56

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
PAST TOP PICK

BlackBerry(BB.TO)

Apr 02, 2007
(A Top Pick Apr 26/06. Up 82.1%.) This sector is a growing market. Not too concerned about competition. Expects a lot of growth going forward.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$158.56

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
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