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BlackBerry (BB.TO)
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TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconJun 6, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) has shown signs of transformation from a traditional phone manufacturer to a focused software company, particularly in automotive cybersecurity and various other software applications. Experts highlight the resurgence in its stock price following a solid quarter and ongoing growth in revenue and cash flow. Nevertheless, many analysts caution about its status as a 'fallen champion' and emphasize the need for sustained performance to justify their enthusiasm. While some view it as an interesting speculative opportunity within a growing market, others suggest it lacks dynamic growth and may not be the best place for investment when compared to other options. Overall, while there is optimism around its automotive technology and cybersecurity services, the stock has reached new highs, leading some analysts to suggest taking profits or waiting for a pullback before re-entering.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Fair Value
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Similar
ORTX,OTEX
BUY

BlackBerry(BB.TO)

Aug 20, 2007
A fantastic company with a lot of growth. Likes it long-term. Have a number of new devices that they are going to launch in the fall. Watch the hype to see what happens.
Photo of Greg A. Taylor, CFA, BBAGreg A. Taylor, CFA, BBA
Owned
Unlock Rating
$82.90

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 10, 2007
With his style of investing, he would rarely be in this because of its high multiples. Still feels the ROE is not tremendous.
Photo of Michael SprungMichael Sprung
No
Unlock Rating
$218.32

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
PARTIAL BUY

BlackBerry(BB.TO)

Aug 03, 2007
They are the king of the hand held e-mailing space with a decent phone and camera attachments. The chart looks like it could correct down a bit, but you never know. If you don't own, buy a tiny bit.
Photo of Michael SmedleyMichael Smedley
Owned
Unlock Rating
$230.39

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Aug 02, 2007
Loves to trade this, as it is a great trading stock. She'll probably keep her holdings until after the split. Great management.
Photo of Chyanne FickesChyanne Fickes
Owned
Unlock Rating
$236.10

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jul 31, 2007
Will be doing a 3 for 1 split shortly. Has a fabulous platform. Subscriber growth is going at an incredibly rapid pace. If they started licensing their technology to other users, this would really catch investors’ attention. Very volatile stock.
Photo of John O'Connell, CFAJohn O'Connell, CFAUnlock Rating
$229.00

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Jul 30, 2007
Stock will be split 3 for 1. Normally this would not affect the stock, but with the high price of this one, it may help. Since it is priced for perfection, at some point there will be a stumble. Would buy it the next time there is any kind of bad news.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$235.28

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 27, 2007
He has a model price of $86.97, and -63% differential.
Photo of Brian Acker, CABrian Acker, CA
No
Unlock Rating
$228.85

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

Jul 10, 2007
Good consolidation for the last 3 years. A volatile stock. Still going up, but the higher it goes the more risk there is. Thinks the tech space still has some legs. Would prefer the iUnits (XIT-T), which has about 25% of the stock.
Photo of Bill CarriganBill Carrigan
No
Unlock Rating
$219.84

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Jul 09, 2007
Trades at about 27 – 28 X forward multiples on forecasted earnings. If it were to pull back 10% to 15%, that would be a Buy.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$224.76

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 09, 2007
You have to believe they will have 25% growth with solid double-digit growth after that. Not sure they can do it. Pretty risky valued.
Photo of Peter HofstraPeter Hofstra
No
Unlock Rating
$224.76

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jun 19, 2007
Market has concerns on Apple’s longer battery life. A high-growth, high PE that you really have to make sure to have the proper allocation in your portfolio.
Photo of John O'Connell, CFAJohn O'Connell, CFA
Owned
Unlock Rating
$182.51

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
SELL

BlackBerry(BB.TO)

Jun 15, 2007
They are selling it a bit, to take some profits. Really likes the stock.
Photo of Gavin GrahamGavin Graham
Owned
Unlock Rating
$185.90

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
PARTIAL SELL

BlackBerry(BB.TO)

Jun 05, 2007
High valuation, so don't hold forever. Sell on the bump and buy back when it comes back down.
Photo of Bruce Campbell (1)Bruce Campbell (1)
No
Unlock Rating
$178.86

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

May 14, 2007
If you can stand the volatility, he would continue to hold. Canada's premier technology company.
Photo of Ian NakamotoIan NakamotoUnlock Rating
$164.37

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

May 11, 2007
News coming out is still pretty impressive. Have deep number of products that are being promoted. Continues to find new markets. Multiples are too high for him.
Photo of Robert FloydRobert Floyd
No
Unlock Rating
$169.47

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
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