TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
0
Investor Insights
star iconJun 5, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) has undergone a significant transformation from its origins as a phone maker to a player focused on software, particularly in the automotive and cybersecurity sectors. Analysts praise its recent revenue growth, especially in car security software, which is being embedded in a substantial number of vehicles globally. Despite a positive technical trading situation, some experts express caution, noting its status as a once-fallen champion with expectations that growth will stabilize. There is a sense that although the stock has shown impressive gains and optimistic projections, it remains volatile and should be approached with caution, with suggestions for either profit-taking or close monitoring for further developments. The company has solid products but is not seen as a dynamic growth opportunity by all experts.

consensus icon
Consensus
Cautious
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Valuation
Overvalued
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OTEX
COMMENT

Company is in the penalty box for the last year and a half. A technology play. It is not even in the top ten cells used by youngsters. Unable to pigeonhole the valuation of the business right now. Looks good from a fundamental perspective. He doesn’t understand the business model.

PAST TOP PICK

(A Top Pick April 3/17 Up 29%) He likes how this has worked out. He thinks the new salary metrics for the CEO is poor – it reflects pure greed. He thinks it will go above $1 billion in revenues soon and could double in share price.

BUY

He has been alternately long and short and gets it wrong each time. It is a very volatile stock. It is in the bottom 10% in terms of price stability. It scores well in terms of valuation. They are cash flowing again. He hesitates to give a recommendation but it now is a small buy for him.

TOP PICK

It is a bit rocky. They have had issues in the past. The most recent earnings report was good. He likes the look of the chart. It is below its breakout point of $14.50. Everything is down today. As long as it stays around this point he is bullish. (Analysts’ target: $15.00).

COMMENT

The stock is fine and will continue to do well. CEO John Chen has a history of selling the asset (in transition) and he's got five years (a contract extension) to finish this.

COMMENT

Some people expected a V-shape recovery in the Blackberry stock price. That hasn’t happened and probably won’t. However, Blackberry is getting stronger in security software and in the automotive space. It is difficult to predict future earnings and cash flow, which is why he doesn’t own the stock. It has clear potential, the strategy seems good, but until the actual earnings come through, he cannot evaluate the stock and does not know whether the shares are sustainable at their current price.

BUY

(A Top Pick April 3, 2017. Up 51.77%). He’s a great believer in John Chen, and says that when Chen says he will do something, he does it. They had a great quarter and the largest margin in their history. They have a lot of debt and a lot of cash. He is concerned about the debt. Because the stock has such a following, he believes that when it does well, it will have tremendous momentum. He thinks it will rise to mid-20’s or higher.

DON'T BUY

Do you still hold this stock and where does it rank for you? He does not own it anymore as it does not have any earnings. In order for them to do well, the company has to build real cash flow and latest parallels with self-driving cars are yet to be seen.

WATCH

Has transitioned from handset devices to software, especially in the auto space. The stock looks good from a technical viewpoint. However, earnings are not expected to rise much until 2021. The big key is whether they have much adoption in the automotive space.

DON'T BUY

Too much uncertainty in this company. They are pivoting into software technology on the automotive. Interesting story but not attractive as an investment.

WATCH

The CEO has done a great job of managing the transition of the company into a software company but she does not know how well that will translate to the bottom line. For now, she is watching the stock from the sidelines.

HOLD

It's creating an identity for yourself. Hold it. In an interesting space.

COMMENT

Iconic Canadian brand and success story. He sees real upside. They are out of the hardware business and migrating their business to the internet of things. A name that has gone through a painful restructuring but now in the right place. He would be comfortable owning.

COMMENT

Very volatile stock but it is in an uptrend. Fundamentals seem to justify higher prices and the technicals look good. Bought it a few weeks ago.

DON'T BUY

He hasn't called this stock well over the years. He held on too long. It still hasn't turned around. Fundamentals have gotten a little better, but not good enough for him. Remains hopeful, but sitting on the sidelines.

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