Sun Life Financial Inc (SLF.TO) Buy, Sell or…

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Sun Life Financial Inc (SLF.TO)

113.00

+0.04 (0.04%)

as of Jul 3, 2026, 8:00:00 pm Market Open.

718 watching

Investor Insights

Jul 5, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

Sun Life Financial Inc. (SLF) has received mixed reviews from various experts, with some pointing out its solid fundamentals and growth potential, particularly in Asian asset management. While the company reported a decent quarter, challenges persist in its asset management segment and the U.S. dental business due to uncertainties regarding Medicaid funding. Valuations appear attractive compared to Canadian banks, trading at 11.7x PE and a yield of approximately 4.5%. Experts appreciate SLF's focus on dividends and its healthy ROE, though some express caution regarding its range-bound performance with MFC gaining more attention in the insurance sector. The general view is to hold onto the stock for the long term, despite current headwinds in growth and profitability in certain segments.

Consensus

Hold

Valuation

Fair Value

Similar

MFC

DON'T BUY

Announced financials, in line with earnings. Exposure to mutual funds.

BUY

Outlook for the life insurance industry is positive. Sun Life is good, but prefers ManuLife (MFC-T). Likes ManuLife's global outlook and they have the top management in the industry in North America.

BUY

Great company. Rate of return between this and Manu Life (MFC-T) are quite similar and likes them both.

TOP PICK

Feels it will break out. Sees good earnings growth. Not expensive. Reasonable yield and expects another dividend increase. The insurance side of the financials has more growth than the banking side.

BUY

A solid well managed company that should continue to grow 8/9% a year. This will depend on the market conditions as they have a lot of asset management businesses within them. Have a lot of capital, so will have to do an acquisition to keep moving.

BUY

Just reported earnings weere above expectations. A quality name. Although its mutual fund arm in the US was hit with settlements because of market timing problems, it diodn't suffer a massive outflow. Trading at about 11.5 X earnings it offers reasonable value. Well diversified geographically with good Asian operations.

TOP PICK

Insurance companies are kind of catching up with the banks. A little behind Manulife in terms of where it is in the market place and where it is in Return On Equity. Some problems in the US with their mutual funds held them back. Well manged, strong company. Expects Manulife and Sun Life to grow at faster clips than the banks

BUY

Great company with a great Canadian franchise. Owns MFS which is one of the top mutual funds in the US. Has about $3 billion in free cash flow. Expects them to buy back more shares. Could increase dividends. Has some distribution issue that they have to face. Also own 34% of C.I. Mutual Funds. Cheap.

HOLD

An excellent world class company. Management has a pragmatic program in place regarding growth, both on money management and insurance sides of the business. Good yield. Buying back shares. Prefers property/casualty companies for growth over life companies and life companies over banks.

BUY

Likes all 3 insurance companies, Manulife, Sun Life and Great west Life. Feels they are set to increase their dividends. All excellent companies.

BUY

Manulife and Sun Life have the capacity to increase their dividends more than the banks, which would be a good alternative to the banks.

BUY

Likes both Sun Life and Manufacturers Life. Both have more room to increase their dividend payout ratio than the Cdn banks.

BUY

Likes the asset management side as there could be some upside in 2005/06 if the equity markets recover.

BUY

Has made a series of 52 week highs from '01 to '04. Should be fine.

TOP PICK

Likes companies that are long term and in good position. Can grow 8/12% long term. In some great spaces demographically. Excess capital and a good dividend. Try to buy at $36/37.

Showing 781 to 795 of 1,049 entries

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Sun Life Financial Inc (SLF.TO)