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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.63
-0.05 (0.39%)
as of Jul 22, 2026, 8:00:00 pm Market Open.
580 watching
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star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry has undergone a significant transformation from a smartphone manufacturer to a focused software company, particularly in the automotive and cybersecurity sectors. Several experts note its strong results and positive guidance, acknowledging the growth in its QNX operating system, which is embedded in a substantial number of vehicles worldwide. However, there is a sense of caution regarding the stock's valuation, with many analysts indicating that it is currently overvalued based on its price-to-earnings ratio. Additionally, while the technical performance of the stock has improved, indicating a positive trading perspective, experts express concerns about its volatility and the sustainability of its growth. Overall, analysts are divided, with some expressing interest and others urging caution due to high valuations and the need for consistent performance.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
STRONG BUY

BlackBerry(BB.TO)

Sep 08, 2010
Microsoft (MSFT-Q) takeover? Would be a natural fit for them but he would rather not see that happen. Extremely undervalued. Positives of international growth and penetration into Asian and Middle Eastern markets have been ignored. Expects stock to do much better in 2-3 years. Will lose market share in smart phone sector but that market is growing big enough for them to retain very positive and strong earnings growth. Trading at 9X earnings.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$46.32

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
SELL ON STRENGTH

BlackBerry(BB.TO)

Sep 08, 2010
Stock is acting badly. Below its 200-day moving average. Has broken support over and over and over again. The only good thing he could suggest is that it is back to $45, its low in March/09. If it breaks below $45 there could be a significant further decline. Minor chance of a small recovery rally. If so consider going somewhere else.
Photo of Ron MeiselsRon MeiselsUnlock Rating
$46.32

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
SELL

BlackBerry(BB.TO)

Sep 07, 2010
A lot of competition is drawing a bead on them and he sees continued pressure. Forward PE is 8 but that is because analysts are being very bullish on techs. Sees mid-$30's and has a Sell.
Photo of Ross HealyRoss Healy
No
Unlock Rating
$46.44

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Sep 07, 2010
He always finds it either too expensive or when it’s cheaper the outlook is too cloudy. Needs to come out with a device that catches people’s imagination.
Photo of Norman LevineNorman Levine
No
Unlock Rating
$46.44

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 02, 2010
Prices have been beaten down and they are way behind the eight ball. Doesn't think they are in trouble yet but is afraid that Apple (AAPL-Q) is going to catch them. (See Top Picks.)
Photo of Barry SchwartzBarry SchwartzUnlock Rating
$46.50

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Sep 02, 2010
Thinks it is oversold but has not been adding to his holdings. Has become sort of a classic value trap. Sentiment probably can't get much more negative. Growing revenues and earnings at 25% and trades at 8X earnings. If you have the stomach for the volatility, it will probably work out.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$46.50

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Aug 30, 2010
Almost at the point where you wonder if it's as a value play. External forces of competition and political pressures have been problems. He would wait until the dust settles.
Photo of Rick StuchberryRick Stuchberry
No
Unlock Rating
$48.37

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 26, 2010
Very cheap at almost 8X next year's earnings. Make lots of money and lots of free cash flow. Product selling price continues to go down. Was a great enterprise company but didn't make a great product for retail.
Photo of Paul Harris, CFAPaul Harris, CFA
Owned
Unlock Rating
$49.45

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
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HOLD

BlackBerry(BB.TO)

Aug 19, 2010
Chart indicates a double bottom. Historically it is quite far below the 200-day moving average indicating it is drastically oversold. Don't let it go below $45.
Photo of Bill CarriganBill CarriganUnlock Rating
$52.48

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 17, 2010
Model price of $69.35, a 35% upside. Fits his measurement as a value stock. He would try to average in on a systematic basis since it is on a down slope. Could potentially go down to $44 level.
Photo of Brian Acker, CABrian Acker, CA
Owned
Unlock Rating
$51.90

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 17, 2010
An interesting company but he would not buy it even at this price. In a very competitive sphere. Have to be weary of companies without a lot of products. But he can see why people like it.
Photo of Benj GallanderBenj GallanderUnlock Rating
$51.90

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Aug 16, 2010
Continues to like this name and the growth in the smart phone market globally. Their share globally has been about 30% with the rest of the growth being in North America. Thinks they can work with governments regarding security issues.
Photo of Jamie HorvatJamie Horvat
Owned
Unlock Rating
$53.02

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Aug 12, 2010
Owns and is seriously considering average in down but a couple of things have to happen but at 10X this year's earnings and about 9X next year's a lot of the problems have been discounted. Try to buy at $50.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$56.44

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 11, 2010
New product (the Torch) and operating system. The security issues are perplexing. Not sure that it is only noise but hope so. Have built their business on supporting the business e-mailer, which they have done by having a secure site. This is been a strong selling point to the business side.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$58.78

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 09, 2010
Likes her new products and expects them to continue coming out with new ones. Good price.
Photo of Jim HuangJim Huang
Owned
Unlock Rating
$56.80

Stock price when the opinion was issued

$12.63

As of Jul 22, 2026. Market Open.

electricalelectronic
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