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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconJun 6, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) is evolving from its historical roots as a phone manufacturer to a software-centric company, focusing heavily on cybersecurity and automotive technology. Experts noted a significant increase in deployments and revenue growth, particularly in embedded auto software and car security solutions. While there are positive trends and a 15% year-over-year revenue growth, many analysts remain cautious, citing that the stock has seen a massive run-up and may be vulnerable to pullbacks. The consensus acknowledges the innovative technology but expresses concern over its speculative nature and modest growth expectations. Several reviewers mentioned that while the company has transformed itself, the shares have become somewhat volatile, raising questions about sustainable growth in the long term.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Fair Value
review icon
Similar
OTEX
DON'T BUY

BlackBerry(BB.TO)

Sep 02, 2010
Prices have been beaten down and they are way behind the eight ball. Doesn't think they are in trouble yet but is afraid that Apple (AAPL-Q) is going to catch them. (See Top Picks.)
Photo of Barry SchwartzBarry SchwartzUnlock Rating
$46.50

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Sep 02, 2010
Thinks it is oversold but has not been adding to his holdings. Has become sort of a classic value trap. Sentiment probably can't get much more negative. Growing revenues and earnings at 25% and trades at 8X earnings. If you have the stomach for the volatility, it will probably work out.
Photo of Bruce Campbell (1)Bruce Campbell (1)
Owned
Unlock Rating
$46.50

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Aug 30, 2010
Almost at the point where you wonder if it's as a value play. External forces of competition and political pressures have been problems. He would wait until the dust settles.
Photo of Rick StuchberryRick Stuchberry
No
Unlock Rating
$48.37

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 26, 2010
Very cheap at almost 8X next year's earnings. Make lots of money and lots of free cash flow. Product selling price continues to go down. Was a great enterprise company but didn't make a great product for retail.
Photo of Paul Harris, CFAPaul Harris, CFA
Owned
Unlock Rating
$49.45

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
HOLD

BlackBerry(BB.TO)

Aug 19, 2010
Chart indicates a double bottom. Historically it is quite far below the 200-day moving average indicating it is drastically oversold. Don't let it go below $45.
Photo of Bill CarriganBill CarriganUnlock Rating
$52.48

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 17, 2010
Model price of $69.35, a 35% upside. Fits his measurement as a value stock. He would try to average in on a systematic basis since it is on a down slope. Could potentially go down to $44 level.
Photo of Brian Acker, CABrian Acker, CA
Owned
Unlock Rating
$51.90

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 17, 2010
An interesting company but he would not buy it even at this price. In a very competitive sphere. Have to be weary of companies without a lot of products. But he can see why people like it.
Photo of Benj GallanderBenj GallanderUnlock Rating
$51.90

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Aug 16, 2010
Continues to like this name and the growth in the smart phone market globally. Their share globally has been about 30% with the rest of the growth being in North America. Thinks they can work with governments regarding security issues.
Photo of Jamie HorvatJamie Horvat
Owned
Unlock Rating
$53.02

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Aug 12, 2010
Owns and is seriously considering average in down but a couple of things have to happen but at 10X this year's earnings and about 9X next year's a lot of the problems have been discounted. Try to buy at $50.
Photo of Peter BriegerPeter Brieger
Owned
Unlock Rating
$56.44

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 11, 2010
New product (the Torch) and operating system. The security issues are perplexing. Not sure that it is only noise but hope so. Have built their business on supporting the business e-mailer, which they have done by having a secure site. This is been a strong selling point to the business side.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$58.78

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Aug 09, 2010
Likes her new products and expects them to continue coming out with new ones. Good price.
Photo of Jim HuangJim Huang
Owned
Unlock Rating
$56.80

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Aug 06, 2010
Very volatile. Has gone through a rough patch. Brought out a new phone, which he thinks will be very popular. Some countries are threatening to shut them down. Thinks this will get worked out.
Photo of David CockfieldDavid Cockfield
Owned
Unlock Rating
$54.93

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
WAIT

BlackBerry(BB.TO)

Aug 05, 2010
Everyone wants the encryption codes. They are trying to play catch-up in this environment. Tech stocks usually do better in the Fall from Oct 9’th. They had a string run at that time last year. A descending triangle is taking pace. Would not be jumping into the stock just yet.
Photo of Brooke ThackrayBrooke ThackrayUnlock Rating
$53.06

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 04, 2010
Has strong competition from iPhone and Android and facing a real challenge. Latest product is a “catch-up” product, not a “step ahead” product. Upside will possibly come from some advantage that they can take of their infrastructure.
Photo of Ian AinsworthIan Ainsworth
No
Unlock Rating
$54.24

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jul 29, 2010
Thinks it has bottomed out. It’s not going to attain its old highs, but it will look good on its next release.
Photo of Michael SmedleyMichael SmedleyUnlock Rating
$57.68

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
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