ATI Technologies (ATY.TO) Buy, Sell or Hold

ATI Technologies (ATY.TO)

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BUY

In a constant battle with Nvidia (NVDA-Q) to see who can come out with the fastest, smallest graphic device. This one's in the lead. Somewhat contiguous on the next generation they're dashing towards. Have a great track rfecord of keeping ahead of Nvidia. Graphics market continues to grow.

DON'T BUY

Chart shows 2 tops and since then it has been in a down trend. Hit a low in January and if it breaks through there, SELL.

TOP PICK

Earnings revisions were large, so there's been a nice pullback.

TRADE

Checking this one out and doing a lot of work on it. Feels like it might be a good entry point. Want to see where they are going with the other revenue streams. Getting into the wireless cell phone area as well as digital TV. Intel could be a problem for them.

DON'T BUY

There are concerns that it's losing market share to Nvidia. Nvidia pre-announced strong earnings.

BUY

Quite well positioned viz a viz Nvidia. Building market share. Cyclical.

DON'T BUY

In a trading range. If there is a breakout, that is when you want to own it. You don't want a long term stock when it's in a horizontal trading range because it doesn't give you any money. If you are going to use it as a trading stock, wait until it pulls back to $17.50.

DON'T BUY

The startegy they are employing in the graphic chip market is better than Nvidia. Stock has come off recently because Nvidia announced they had increased market share by 3%. Longer term concern is Intel.

DON'T BUY

The biggest risk for them is what's going on in the US market. US demand for laptops/PC's is what drives the company. Have done a great job. Picked up market share from Intel and Nvidia. (Nvidia won some of it back.) Stock has been stuck in this range for the last year which is a warning flag. Expaning very well into 3D graphics.

HOLD

In a trading range. Thinks it will break out above the old highs. Don't let it reach a 52 week low. Feels there could be a good market for technology this year.

DON'T BUY

Historically volatile. Tends to move on news. Pretty much kept market share against Nvidia and Intel, but it didn't grow its share. Intel is the scariest as they focus on the high end market and have the resources to make life difficult. Strong Cdn$ hurts them as well.

WEAK BUY

Has fallen in sympathy with semi-conductors. The company is doing surprisingly well in a very tough graphics market. Nvidia has new products that seem to be getting some traction which is a little bit of a concern. Valuation compared to the group looks relatively compelling.

DON'T BUY

Semi-conductor business in the last 2 weeks has been difficult. This one is winning in all their business areas, cell phones, laptops, etc. If you believe that HDTV is here and now, and will continue to grow, this company will be a big beneficiary. A great company, but right now with the weakness in the NASDQ & semi-conductors, there's risk.

DON'T BUY

Even with the big earnings you are seeing, their model price is $24.40. Earnings estimates are not increasing either.

DON'T BUY

New management has done an excellent job. Has moved the company into the consumer brand which now accounts for about 16% of their revenues. Chips are becoming more and more a commodity, so competition will be stronger. Trades at about 20 X this year's earnings.

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ATI Technologies (ATY.TO)