Suncor Energy Inc (SU.TO) Buy, Sell or Hold

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Suncor Energy Inc (SU.TO)

76.30

-0.13 (0.17%)

as of Jun 30, 2026, 8:00:00 pm Market Open.

1170 watching

Investor Insights

Jun 30, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

Suncor Energy Inc has received a mixed but generally positive reception from experts. There's a notable appreciation for the company's turnaround since 2014, highlighting its operational efficiency and long-life oil sands projects. The company's potential for free cash flow generation and commitment to shareholder returns through dividends and buybacks are emphasized as key strengths. However, concerns about fluctuations in oil prices and external geopolitical factors temper enthusiasm, with some experts favoring stocks like CNQ for various reasons. Overall, Suncor is viewed as a core holding in the Canadian energy sector with significant upside potential, though cautious approach is advised amid ongoing industry challenges.

Consensus

Hold

Valuation

Fair Value

Similar

CNQ

BUY

A “go to” name in energy in Canada. Investors have punished the big liquid energy names a little harder. With the current oil prices, it can fund all of its CapX projects through internally generated cash flows and still have $9-$10 billion liquidity.

DON'T BUY

Sad chart. Accelerating on the downside. Not showing any indications of trying to support at these levels. Seasonality, it does not do very well at this time of year until January when it gets seasonal strength. Too early to buy.

BUY

Would be a little patient with this one given the nature of the market selloff. Probably the best value of major oil in Canada right now.

COMMENT

One of the worst performers. Now entered the space of the 09 consolidation. Not too many energy stocks have done that. Try to find energy stocks that have found support at the 2010 lows instead. If you want to play energy, he would suggest you just play the S&P/TSX Energy ETF (XEG-T). (See Top Picks.)

COMMENT

One of the best managed integrated oil companies in North America. Down about 50% from early March as it is regarded as a play on economic growth. Bas big oil sands exposure and people worry if oil price is going to be lower margins will be squeezed. If you are comfortable that oil prices are going to stay around $80-$90, this is not a bad buy.

BUY

Likes assets and management. It is a commodity stock mainly. Oil sands are tied in tightly with price of oil, which is going down. Long term it is a great company but near term it is subject to the price of oil. Wait for the price to stop going down to begin new positions.

DON'T BUY

Go with a longer time buy horizon, say 4-5 months. Dollar cost average. You might also want to look at others outside of the oil sands. Not his first choice. Try Royal Dutch.

TOP PICK

Integrated oil company. Have some of the best properties. Has been punished with the recent pullback in oils. Buzzard operation is coming back on stream.

BUY

Ford (F-N) versus Suncor (SU-T). Caller is thinking of switching from Ford to Suncor.. Doesn't follow Ford but thinks car sales will continue to be slow. Does like Suncor and owns it.

WAIT

Has been an entry point for 3 years. A terrific company, but he would wait now for that space to pick up. He prefers Crescent Point for the dividend. Don’t pull the trigger on SU yet.

WAIT

Is a name she would recommend for long-term clients. Baring a European that is not already priced into these stocks, you are getting all of the international assets for free. The price is only for the oil sands. A few months of volatility to come.

HOLD

Buy stocks on “Peak Oil” theories”? Don’t buy stocks based on this theory. Buy on demand, which is going to be there. Also buy on the basic fundamentals of companies. This one hasn’t been a great investment over the last few years

COMMENT

Oil sands’ names are really a bet on oil prices. Oil is correlated to global growth. Near term, there is weakness and fear on the lack of growth in the US and globally. Next few quarters, oil will be suppressed a little. Sees marginal cost of production around $85 a barrel. Okay for a 3-5 year time horizon.

DON'T BUY

Hasn't been following it seasonal trend in the last year. Seasonal strength is usually from mid-Jan through to of both September of each year.

BUY

Still trading at a premium to book value. Doesn’t know why a company would by back stock above book value. Close to its downside levels. We are finding out if market is valuing Suncor as just Suncor or as Petro Can as well. Likes it and it is cheap.

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Suncor Energy Inc (SU.TO)