Sun Life Financial Inc (SLF.TO) Buy, Sell or…

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Sun Life Financial Inc (SLF.TO)

112.09

+0.80 (0.72%)

as of Sep 4, 2026, 8:00:00 pm Market Open.

719 watching

Investor Insights

Sep 6, 2026, 12:00 am

This summary was created by AI, based on 9 opinions in the last 12 months.

Sun Life Financial Inc (SLF) seems to be experiencing a mixed response among experts. While some express caution regarding its shift from traditional lifeco operations to mutual funds, citing concerns over market beta and private credit losses, others appreciate the company's restructuring efforts and growing asset management business, especially in Asia. The company's price-to-earnings (PE) ratio is competitive compared to Canadian banks, and while some analysts mention it trades at a fair value, the expected growth remains modest. The general sentiment leans towards a hold or cautious buy, with mentions of specific target prices indicating potential upside for long-term investors.

Consensus

Cautious

Valuation

Fair Value

Similar

MFC

BUY

Has leverage to the market. Likes at $27.

BUY

Insurance companies are good for long term holds. Yield is extremely low and expects there will be increases in dividends over the next 2/3 years.

BUY

Fairly large US business, so there is a currency impact. Large player in the US mutual fund business. Canadian operations are good. A solid company.

BUY

Because of their global holdings, currency changes is not an issue.

DON'T BUY

Insurance companies have substantial US operations, so strong Canadian dollar could have an impact on their operations.

DON'T BUY

Fully priced now.

BUY

HOLD

A blue chip stock.

Wealthica Track your Stocks in your Watch List

HOLD

Good assets. Buy under $25. Will be treading water in the next little while.

DON'T BUY

Fair market value is $22, so running ahead of itself. Running into technical resistance at $32/33, so rally could move it up temporarily.

BUY

Has had a pretty good move. Valuation looks good.

HOLD

TOP PICK

In a "buy-back" program. A solid blue chip stock.

BUY

PAST TOP PICK

(Was a top pick on Dec 23. Up 14%.) Still likes. Good consolidator.

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Sun Life Financial Inc (SLF.TO)