Rogers Communications (B) (RCI.B.TO) Buy,…

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Rogers Communications (B) (RCI.B.TO)

53.16

+0.66 (1.26%)

as of Jun 18, 2026, 8:00:00 pm Market Open.

604 watching

Investor Insights

Jun 18, 2026, 12:00 am

This summary was created by AI, based on 27 opinions in the last 12 months.

Rogers Communications (RCI.B) has received mixed reviews from various experts regarding its performance and future prospects. Many analysts highlight the potential of its sports assets, especially after the significant purchase of MLSE, which could drive future cash flow. The company is noted for its reduced capital expenditures, leading to increased free cash flow guidance, which some view as a positive sign for long-term sustainability. However, concerns about high debt levels, competitive pricing pressures, and slower growth in the sector persist. Comparatively, while Rogers has not performed as strongly as peers like BCE and Telus, it is considered by some as a defensive investment in an otherwise overlooked sector. Yield is cited as a consideration, but the growth prospects underscore the need for caution, particularly given its stagnant dividend history.

Consensus

Neutral

Valuation

Undervalued

Similar

Telus, T.TO

BUY

You can buy it here. Likes Bell with the dividend as well. Wouldn’t be surprised if Rogers splits up and then merged with a US company.

PAST TOP PICK

(A Top Pick July 15/10. Up 2.55%.)

DON'T BUY

Extremely competitive environment. A lot of the strength is on the cable side of the business, yet the wireless is where it should be. Thinks margins will not be there for some time. Great balance sheet and free cash flow.

BUY

Likes the wireless a lot. They are all doing well. Canada is still behind the US in subscriber levels.

DON'T BUY

Not of interest to him – high debt load. He has Bell.

BUY ON WEAKNESS

A good solid hold. Would prefer $35 or $36 to buy. 4% yield. Phones and cable TV are not things that go away. They have lagged the group.

COMMENT

Preferred shares will do you a world of good because of how they are taxed. Caller wanted Rogers. You have to go preferred if you want them.

PAST TOP PICK

(A Top Pick July 26/10.Up 6%.)

BUY

Triple B rating. It’s becoming a pretty good story. The 2039 vs 2040 He’d buy the discounted one for a TFSA.

DON'T BUY

2040 AAA bonds? Doesn’t know why anyone would buy a corporate bond with such a long term. It’s a dangerous time in the cycle and people are reaching for yield. He prefers a much shorter period.

BUY

Likes at this price and has been buying. Smart phone market is in an explosive growth mode and in some respects the carriers are a low Beta way to play that growth. This company is very strong on the data size and with all the new products there is increase in data usage. 4% yield.

BUY

Very attractive yield, which is very safe. Very strong balance sheet. Expect they will continue to buy back stock and increase their dividend. Good yield play.

BUY ON WEAKNESS

Longer term this is one that he would look at and is getting closer to his price range. Very competitive market and margins are being squeezed.

DON'T BUY

This whole area, particularly on the cable side, is a tough business to be in. Too much competition. Lost some spark when Rogers himself died. He would rather be in Bell (BCE-T), which has a somewhat better dividend.

BUY

Likes telecoms and thinks wireless is a wonderful place to be. The 55% penetration in Canada, while it has been growing, is well below the US 75% penetration. A lot of room to grow.

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Rogers Communications (B) (RCI.B.TO)