TSE:RCI.B

Rogers Communications (B) (RCI.B.TO)

46.20
+0.20 (0.43%)
as of Jul 24, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 26, 2026, 12:00 am

This summary was created by AI, based on 28 opinions in the last 12 months.

Rogers Communications (RCI.B) presents a mixed outlook among analysts, with the consensus indicating a belief in the sustainability of its dividend, supported by a relatively low payout ratio compared to peers. However, there are several challenges, including high debt levels of approximately $40 billion, intense competition within the telecom sector, and a mature business model that demands significant capital expenditures. The performance of Rogers’ sports assets has become a focal point, with analysts debating their future monetization potential. While some experts express bearish sentiments due to weak immigration and price pressures, others appreciate the company's hidden value and the recent strategies to reduce capex and improve free cash flow. The general sentiment reflects a cautious optimism, mostly aiming for defensive positioning in a challenging industry environment.

consensus icon
Consensus
Cautious
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Valuation
Undervalued
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Similar
Telus, T.TO
PAST TOP PICK

(A Top Pick May 7/14. Up 4.3%.) Doing what they said they would do. They were kind of lagging in their customer service side and are fixing that. Increasing their dividend. Still a good company.

BUY

Sees a dividend coming in February and the NAV worth somewhere between $55 and $60 a share. He can’t believe that the valuation of their wireless is worth less than Telus (T-T), and given that this company has cable assets, Shomi and their interest in Maple Leaf sports, along with the biggest cell tower network and real estate. Altogether calculates $55-$60 a share in value. Doesn’t think there will be explosive growth, but it is undervalued.

COMMENT

Currently doesn’t have much exposure in the telecom market. Both Telus (T-T) and Bell (BCE-T) from his point of view are better positioned right now. This company has been concentrating on reorienting their company to being customer focused and realigning their management areas. A lot of their delivery depends on coaxial cable, whereas Bell has forged ahead with a lot of fibre optic and can deliver greater capacity and higher quality picture. Doesn’t think the current business model is competitive.

COMMENT

In the telecom space, Telus (T-T) is actually doing the best of the 3 big players. This one is a mature business model, generating a lot of cash flow and very cognizant about buying back stock and increasing its dividend. This is a place for people to hide and get a decent yield. Despite her regulatory concerns, these companies kind of operate in an oligopoly within Canada, and are all doing relatively well in terms of cutting costs and getting cash flow.

COMMENT

He prefers Bell Canada
(BCE-T) and Telus (T-T). The whole space in Canada is very confusing, but potentially challenging. There are 3 big players. Are there going to be new ones? He looks at this through content. The landscape in terms of telecommunication is changing so much with the content delivery. It is how you deliver what you own, or what you don't own to consumers. In Canada, all 3 companies are delivering wireless services. Feels the new CEO is positive, but it is like trying to turn a huge ship around, which could take some time.

DON'T BUY

She hasn't owned a telecom for the last 1.5 years. It feels like the Canadian regulator wants more competition in the space. Of the 3 major telcos, this is the one that has not been doing as well.

BUY

Reasonably attractive down at these levels. Has underperformed pretty dramatically over the last year.. Both the other telecoms are up, including dividends, about 10% year to date. Healthy 4.5% yield. Have had some problems. Mostly exposed to the wireless business and have had some management changes. Made a huge bet on hockey with the NHL contract.

COMMENT

One of his favourites. On the NAV, he thinks this is incredibly cheap. Feels there is a lot of hidden value inside the company in terms of the cell towers, real estate it owns and the valuation that it should have for its cable and wireless divisions. Has terrific pricing power. Doesn’t see any chance of their being a 4th player in the industry meaning good times will continue for these companies.

SELL

Would not touch it here. Wants to see the CRTC hearing results regarding unbundling. He would take the loss and move elsewhere.

COMMENT

Felt the competitive environment in the telcos was getting too intense so she doesn’t own any. Sounds like the Canadian government would like a 4th wireless player, so there are regulatory concerns. This provides a nice yield and generates a lot of cash flow, but even so, she is not looking to enter the space.

DON'T BUY

They seem to be undergoing a fairly major strategic review. For a long time this was a very steady cable company, but are now facing competition in all kinds of areas. They are pretty much dedicated to coaxial cable and seem to be losing market share to other means of delivery. They look like they are going much more towards buying entertainment/content. People are going to continue to pay for content, but with all the streaming services that are coming out, there is much more competition. He really worries about the long-term outlook for these capital intensive companies.

COMMENT

Had predicted a long time ago this company would fall down to one of his levels, and there it has been for the last 6 weeks. His Model Price is falling because its earnings are falling. At this time it is $43.20 and he has FMV at $35.86, a 17% negative value. It really needs to hold this level here. If it breaks, or is a negative transit, it will go much lower.

PAST TOP PICK

(A Top Pick Aug 6/13. Up 7.27%.) He is still positive on this. There are so many assets that the company has, that can add value for shareholders. 4.3% dividend yield.

PAST TOP PICK

(A Top Pick June 10/13. Down 2.48%.) Looked like he was getting at quite a good price on a nice setback in the market. Then the CRTC changed the rules, which took away the economics and all the momentum that he might have seen.

COMMENT

Doesn’t like this one today. There is a lot of media attention and chatter around the government wanting a strong 4th entrant into the wireless business. Because of that, there is going to be competitive pressure on the wireless space. It is a good business and is not expensive and pays a nice dividend.

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