Metro Inc (A)MRU.TOCOMMENTJan 07, 2014Stock price when the opinion was issued
As of Jun 09, 2026. Market Open.
Grocery space in Canada is interesting because COST and WMT have taken the lion's share of industry growth over the last 10 years. So Metro and peers are targeting niches that those two can't reach -- discount banners, more private-label products.
In a challenging consumer environment, it's going to continue to be a bifurcated market -- discount banners on the low end, and specialty shops on the high end. MRU still has a great position, but probably not a lot of growth.
The whole grocery space is a highly competitive market right now with Target come in and focusing on fresh. The stock has corrected, so you might want to hold on for a bit longer or take some profits.