
NYSE:MCD
They are so good at what they do. The concern is the competition that they are seeing. 5 quarters in a row they have seen a reduction in same store sales in the US. They are ahead of their peers. You question how much better they can do. She would like a higher cash flow yield so is on the sidelines.
You can expect a little bit of capital appreciation to the $102-$103 mark plus your dividend. Valuation is expensive but the company gets beat around quite a bit based on what it reports on same-store sales every month which he feels is a little bit unfair. Has a big EM business and a big European business. European business is getting better but the US business is a little bit mixed so they have to do some reinventing in their menu. They have the cash to do this.
Stock splits have become unpopular over the last few years. Companies’ decisions on splitting the stock to get more retail investors interested started to get diminished gains over the last couple of years. MCD drove a lot of growth through 2010-12. Now same store sale growth is disappointing. Ultimately he believes they will return to being the leader.
Longer term it is known to be the company that raises its dividend. He is concerned about it adapting to the generation that prefers healthier foods. They are making renovations but can they meet that new generation in terms of demand. Price promotions are very aggressive in their space. He owns YUM brands and likes SBUX
Even though it is a discretionary type stock, it has gotten thrown in with consumers’ staple type stocks and the stock has come down a bit. Right at the 200 day moving average so he would see where it goes from here because that is an important inflection point as to whether it is going to go up or down. A great dividend grower over time. Their challenge today is catering to today’s generation which is slightly more health-conscious.
There is no sense of urgency for the management to right the ship. The earnings have not gone anywhere in years and are manufactured because of share buybacks. If an activist came in and cuts costs and did more franchising there could be a material upside, and then they have to work on the menu.