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NYSE:F

Ford Motor (F)

14.04
-0.02 (0.14%)
as of Jun 18, 2026, 11:23:17 pm Market Open.
191 watching
0
Investor Insights
star iconJun 20, 2026, 12:00 am

This summary was created by AI, based on 8 opinions in the last 12 months.

Ford Motor Company has been struggling with its electric vehicle (EV) strategy, facing significant losses while competitors, particularly in China, have captured the market. The company's shift towards battery storage for data centers and its core gas and hybrid car sales show some promise, although it has faced a decline in core sales and profit challenges from its EV ventures. While Ford trades at a low PE ratio and offers a solid dividend, macroeconomic factors like fluctuating oil prices and interest rates also play a crucial role in the company's outlook. Despite a mixed growth trajectory, some experts suggest that current market conditions may present a buying opportunity, given potential long-term benefits from its various business segments and cost-cutting measures.

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Consensus
Sell
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Valuation
Undervalued
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COMMENT
A fine CEO who has the support of the family. He's holding, but not adding to his position.
DON'T BUY

He owns GM instead. The whole auto sector is changing with the electrification of cars. Within 5 years, the carmakers will be making e-cars with batteries. Total units sold in North American are around 12-13 million units sold vs. the normal 17.5 million, because of the pandemic recession. He prefers GM. The carmakers have rationalized costs to break even at these low production levels.

WEAK BUY

Short-term, it can do well. F150 truck is its most profitable, strongly correlated to single home build starts. Problem is, single family home starts are going to peak. He'd go to broader exposure of semis in vehicles, such as Texas Instruments or Taiwan Semiconductor.

DON'T BUY
They took a $4.1 billion charge to a Brazilian manufacturer. Also announced production is impaired because there aren't enough semi-conductors around. Instead of selling off, the stock actually rose today 3.33%, a sign of investors being (too) positive these days.
BUY
Likes it. The stock is doing nothing, but that's how things start, then BOOM. He's confident because CEO Jim Farley is a car guy.
DON'T BUY

F vs. GM Every company is going to have to disrupt to be in EV. Won't be easy, as Tesla is out front and will be hard to challenge. Uptick in demand for vehicles, so they should participate in the recovery. Both are inexpensive. He'd choose GM.

BUY

The global auto outlook is very good. For many months, nobody was buying or making cars, so now there's pent-up demand. Ford is high-risk, though. Magna is safer in this space. If you're a risk-taker, Ford is fine.

BUY
Ford reported a blowout quarter and a new line of cars and trucks that gave it momentum. CEO Jim Farley has turned Ford around who has stemmed the bleeding of money. This year, Covid offers them a big tailwind as people shun mass transit and buy cars. Farley still needs to sell more to China
BUY
It's pulling out of its multi-year tailspin because of its CEO--the steady leadership of Jim Farley. You can buy this both before and after it reports next week.
BUY

Ford vs. GE - Two old industrial giants that are struggling. Great companies, now losers racing down to $10/share. But each are showing promise and hope. He likes both stocks now in the single digits, though they are vastly different. Both Ford and GE will return to double-digits, though he gives the edge to Ford. Ford suffered from chronic mismanagement. They were only the big car company that didn't accept bailout money in the great recession; they should have. Growth and margins shrink after the recession and kept shrinking. Then for years, Ford made the wrong kind of cars (small when Americans wanted large). Also, their international business was a mess, never finding a strategy for China and encountering endless problems with South America. In March, Ford borrowed $15 billion and suspended its dividend then reported a giant loss in April. Now, it's turning around; Covid has encouraged car sales as people are afraid to take mass transit. The new CEO is making the right moves. It just reported its best quarter for pick-up trucks since 2005. Ford is a clearer value play than GE.

WEAK BUY
The car industry is on fire, because people don't want to take mass transit and are moving to the suburbs. His favourite stock in this space is Ford. He's warming up to this stock, which he used to avoid. He likes their new e-car whose high value in the used car market is telling.
DON'T BUY

Like the Google of the auto world, in that they have one big product, the Ford F-150. Unemployment data in the US, around 10%, it's a challenge for them to buy an expensive vehicle. Challenged going forward. Dividend suspended. He's not interested.

DON'T BUY
It is trading under EVB-3 or $6. There are rumors that there is someone looking to buy them. The question is whether they will make it through a recession. They are transitioning to electric vehicles at the same time as a recession. There are easier stocks to make money on.
DON'T BUY
The valuation multiple has been very low for a while, but they have a lot of exposure to Asia for growth. They are spending a lot as they convert towards electric vehicles. She is cautious about the dividend yield being sustainable. This is not a sector or a company they are putting money into. Yield 11%
DON'T BUY
He admires the company, having survived 2008 without a bail-out and have improved their trucking line. They're also releasing an e-car. But they can't get traction among investors. He can't say offhand if the dividend is safe.
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