NYSE:CRM

SalesForce.com Inc. (CRM)

169.52
+3.87 (2.34%)
as of Jul 7, 2026, 8:00:00 pm Market Open.
279 watching
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Investor Insights
star iconJul 7, 2026, 12:00 am

This summary was created by AI, based on 31 opinions in the last 12 months.

SalesForce.com Inc. (CRM) is currently experiencing significant scrutiny amid concerns about the impact of AI on its business model and the broader software-as-a-service (SaaS) sector. Experts note that while CRM has reported earnings growth and maintains a low price-to-earnings (P/E) ratio, the stock has seen considerable volatility and a downturn from previous highs. The transition to AI and the potential need for changes in revenue models from traditional 'seats' to more outcomes-driven approaches have caused some analysts to recommend caution. Despite these concerns, many consider CRM's entrenched position within the market and the potential for future growth driven by AI integration as positive indicators. Overall, sentiment appears mixed, with some viewing significant upside potential while others remain skeptical about the company's ability to adapt in this rapidly changing landscape.

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Consensus
Mixed
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Valuation
Fair Value
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Similar
Adobe, ADBE
BUY

Last quarter the stock fell 16%. Recent earnings better than expected. Would recommend buying.  

PARTIAL BUY

Core holding. 12-month price target of $330, good runway still. Still a buy at this level. Try for mid-$250s, and certainly in mid-$240s. 

WATCH

In acquisition talks, so shares are down 5% today. It's testing its 100-day moving average, not since November. Was a serial buyer of businesses. He hopes AI is a way for them to grow. We'll see where the latest deal goes.

HOLD

12-month price target of $318. Stick with it. Poster child of customer relationship management.

BUY

Is up 83% in the past year, thanks to new AI-related products. They reported after today's bell a modest top and bottom line beat and higher full-year sales forecast, but bears picked up on the light operating margin and revenue guidance a little weak. Shares are selling after hours, but shares also ran up before the report.

BUY ON WEAKNESS

CRM saw three upgrades this week. A longtime favourite of his. It reports Wednesday. The stock may come in too hot before the report, which worries him, but if the quarter disappoints, buy it by Friday.

COMMENT

It is an obvious one for AI technology. In answer to the question don't trade it for NVDA. It's the same theme and they're both great.

TRADE

You could take profits, but wait till they report. He'd sell calls around $285-290. There's going to be resistance around the high of October 2021. He'd add again around $260, and then $250.

(Analysts’ price target is $275.00)
BUY ON WEAKNESS

Excellent company, and would recommend holding. Wait for share price weakness before buying given high valuation. 

BUY

An analyst upgrade noted a re-accelerating topline and a good EPS growth compounder.

TOP PICK

#2 software company in the world by revenue, between MSFT at #1 and ADBE at #3. Customer relationship management. Heavy player in AI. Buy in thirds here around $266, in the low $250s, and around $240. No dividend.

(Analysts’ price target is $280.83)
BUY ON WEAKNESS

It's at a 52-week high. Buy on a dip.

BUY
AI outlook?

Been a lot of premature hype earlier this year, but AI is no fad and demands a long-term strategy. You need to pick the right companies, preferring large, establish companies over speculative smaller ones. AI will be a growth story in coming years.

SELL

He sold it (a small position) to add to his MSFT shares, which is a core position.

BUY

It reported today a tremendous quarter, a solid top and bottom line beat with a much better than expected operating margin, super cash flow while the data cloud division was up 42% YOY.

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