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BlackBerry (BB.TO)
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TSE:BB

BlackBerry (BB.TO)

13.08
-1.32 (9.17%)
as of Jun 5, 2026, 8:00:00 pm Market Open.
580 watching
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Investor Insights
star iconJun 6, 2026, 12:00 am

This summary was created by AI, based on 12 opinions in the last 12 months.

BlackBerry (BB-T) is evolving from its historical roots as a phone manufacturer to a software-centric company, focusing heavily on cybersecurity and automotive technology. Experts noted a significant increase in deployments and revenue growth, particularly in embedded auto software and car security solutions. While there are positive trends and a 15% year-over-year revenue growth, many analysts remain cautious, citing that the stock has seen a massive run-up and may be vulnerable to pullbacks. The consensus acknowledges the innovative technology but expresses concern over its speculative nature and modest growth expectations. Several reviewers mentioned that while the company has transformed itself, the shares have become somewhat volatile, raising questions about sustainable growth in the long term.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Fair Value
review icon
Similar
OTEX
TOP PICK

BlackBerry(BB.TO)

Jun 01, 2010
It’s a great company with great growth at an incredibly cheap multiple. These guys and Apple will own the mart phone market and these guys own the business market. They invest in new products all the time. They an apple only have 3 percent of the cell phone market but control the fastest growing segment of the market.
Photo of John ZechnerJohn Zechner
Owned
Unlock Rating
$62.27

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
PAST TOP PICK

BlackBerry(BB.TO)

Jun 01, 2010
Top Pick June 11/09, Down 32.79%) Had a couple of bad quarters recently.
Photo of John ZechnerJohn ZechnerUnlock Rating
$62.27

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

May 26, 2010
20% share of Smartphones, which is a market that will grow over 40% this year. Strong competitor. Developed a relationship with the main Chinese carriers and expect they will be launching products through their distribution channels. Expect a launch of some new phones later this year with a new browser. Trades at 11.5X forward earnings so very little valuation risk.
Photo of Christine PooleChristine Poole
Owned
Unlock Rating
$63.31

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

May 25, 2010
Will continue to benefit from the secular trend towards more and more people having smart phones and fewer cell phones. Growing earnings at 20% a year and trading at under 12X earnings.
Photo of Colin StewartColin Stewart
Owned
Unlock Rating
$63.45

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

May 21, 2010
Other than Nokia (NOK-N), it is the biggest smart phone vendor. Apple (AAPL-Q) and Google (GOOG-Q) are gaining but RIM continues to have a very strong position. Smart phone market is a big one and growing. Very strong internationally.
Photo of Jim HuangJim Huang
Owned
Unlock Rating
$65.27

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
COMMENT

BlackBerry(BB.TO)

May 19, 2010
Great product. Suffers from a couple of different things from Apple (AAPL-Q). Apple has AI phone allowing a great number of apps to be written. RIM has many different kinds of phones. Cheap stock.
Photo of Paul Harris, CFAPaul Harris, CFA
Owned
Unlock Rating
$67.70

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

May 11, 2010
Has had 5-year 20% or better year over year return on equity. Business exchange server and global market penetration. Cheaper valuation than Apple. Gaining market share in smart phones. Clean balance sheet, no debt. He thinks they should look at a small dividend.
Photo of Jamie HorvatJamie Horvat
Owned
Unlock Rating
$69.31

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

May 04, 2010
Fairly good chance it'll earn in the $6 area next year and if it gets back to the 15X multiple you are looking at a $90 target. Selling at a much lower historical PE ratio than it has.
Photo of Nick MajendieNick Majendie
Owned
Unlock Rating
$70.87

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

May 04, 2010
Have a ton of competition from Apple. He prefers Apple. Is good for writing options on. He recommends writing covered call options instead of owning RIM outright.
Photo of Derek Webb, CFADerek Webb, CFA
No
Unlock Rating
$70.87

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

May 03, 2010
Looks attractive at these levels. Launching a new handset technology that should come out in the next little while. More than enough revenue for both iPhones and Blackberry to exist. If you own, you will definitely make good money 2 years out.
Photo of Steven ConvilleSteven ConvilleUnlock Rating
$72.19

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
WATCH

BlackBerry(BB.TO)

Apr 22, 2010
A big player in the smart phone and smart phones are growing. They have to come out with some new products to be more competitive with Apple (AAPL-Q). Have to change their interface to get to the web.
Photo of Paul Harris, CFAPaul Harris, CFA
Owned
Unlock Rating
$71.47

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Apr 20, 2010
Stock seems to have flat lined for the present. Concerned about the long-term outlook for this company. Apple (AAPL-Q) is blowing them away in the consumer market and in a couple of years they're going to lose their enterprise market share.
Photo of Barry SchwartzBarry Schwartz
No
Unlock Rating
$72.10

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Apr 19, 2010
Has recently gotten a lot cheaper because of worries from competition but this one has the biggest market share in smart phones. Competition will get more intense but with their growth internationally and their stranglehold on the business market for only 13X PE.
Photo of Jim HuangJim Huang
Owned
Unlock Rating
$72.26

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Apr 14, 2010
Sold off when they announced earnings a couple of weeks ago. Probably 2nd cheapest of his stocks at 13X earnings. (Apple (AAPL-Q) is the cheapest.) Will lose market share in the smart phone market but that market is growing so dramatically they'll have a huge increase in revenues and earnings.
Photo of Don LatoDon Lato
Owned
Unlock Rating
$73.80

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
STRONG BUY

BlackBerry(BB.TO)

Apr 13, 2010
Absolutely puzzled by the valuation the company gets. No debt, about $5 a share in cash, grows at 30% a year and trades at only 12X earnings. Very competitive sector but the market itself is growing substantially.
Photo of David Taylor, MBA, CFADavid Taylor, MBA, CFA
Owned
Unlock Rating
$72.54

Stock price when the opinion was issued

$13.08

As of Jun 05, 2026. Market Open.

electricalelectronic
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