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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.40
-0.20 (1.59%)
as of Jul 20, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 20, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry, once a major player in the phone market, has undergone a transformation into a software-centric company focusing on cybersecurity and automotive technology. Experts note that the QNX operating system plays a significant role in its growth strategy, being embedded in millions of vehicles globally. Recent financial results have been strong, with increased guidance indicating potential for accelerated growth. However, there are concerns regarding its valuation, with many analysts suggesting the stock appears overvalued given its single-digit growth rates and fluctuating performance. Volatility is a recurring theme among reviewers, and while some see potential, they urge caution and recommend profit-taking due to the stock's elevated price levels.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
BUY

BlackBerry(BB.TO)

Sep 24, 2001
A one product company which could be volatile. NY city attack made it popular and could become a takeover.
Photo of Brendan CaldwellBrendan CaldwellUnlock Rating
$26.85

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
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TOP PICK

BlackBerry(BB.TO)

Sep 20, 2001
Tragedy has shown the good quality of product. Takeover?
Photo of Ray SteeleRay SteeleUnlock Rating
$24.10

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 19, 2001
Not a big fan. Competition could be a problem.
Photo of Robert FloydRobert FloydUnlock Rating
$23.70

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
TOP PICK

BlackBerry(BB.TO)

Sep 18, 2001
Best product in their sector. Will be good.
Photo of Michael SmedleyMichael SmedleyUnlock Rating
$22.20

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Sep 18, 2001
Likes. Good proprietary product. Slow down can affect. Volatile. Good price.
Photo of Ian NakamotoIan NakamotoUnlock Rating
$22.20

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 07, 2001
Very competitive market and in a down swing.
Photo of Brian Acker, CABrian Acker, CAUnlock Rating
$23.15

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 05, 2001
Well run company, but could drop further.
Photo of Ian NakamotoIan NakamotoUnlock Rating
$24.00

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Sep 04, 2001
Valuations are still too high. Margins are getting tighter.
Photo of Richard StoneRichard StoneUnlock Rating
$24.65

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
SELL

BlackBerry(BB.TO)

Sep 04, 2001
Shorting. Competition is dropping prices, so margins will narrow.
Photo of Brendan KyneBrendan KyneUnlock Rating
$24.65

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY ON WEAKNESS

BlackBerry(BB.TO)

Aug 24, 2001
Like the business and product, but too expensive. Buy below $20.
Photo of Martin Hubbes, CFAMartin Hubbes, CFAUnlock Rating
$29.60

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 24, 2001
Volatile. Dropped because AOL's drop in prices on Blackberry pagers in order to get more volume. Their competition is also cutting prices.
Photo of Gavin GrahamGavin GrahamUnlock Rating
$29.60

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 23, 2001
Dropped because of revaluation. Expects sales to slow and stock to drop further.
Photo of Brendan KyneBrendan KyneUnlock Rating
$27.46

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 22, 2001
Earnings is on cash, not product sales. BV = $17/18. A speculative buy.
Photo of Ross HealyRoss HealyUnlock Rating
$27.13

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Aug 21, 2001
Volatile. Lots of cash. Expects improvement. At a good price.
Photo of Nereo PiticcoNereo PiticcoUnlock Rating
$25.35

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 21, 2001
Corporate market not large enough. Competition. High valuation.
Photo of Ted MacklinTed MacklinUnlock Rating
$25.35

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
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