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BlackBerry (BB.TO)

TSE:BB

BlackBerry (BB.TO)

12.40
-0.20 (1.59%)
as of Jul 20, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 20, 2026, 12:00 am

This summary was created by AI, based on 16 opinions in the last 12 months.

BlackBerry, once a major player in the phone market, has undergone a transformation into a software-centric company focusing on cybersecurity and automotive technology. Experts note that the QNX operating system plays a significant role in its growth strategy, being embedded in millions of vehicles globally. Recent financial results have been strong, with increased guidance indicating potential for accelerated growth. However, there are concerns regarding its valuation, with many analysts suggesting the stock appears overvalued given its single-digit growth rates and fluctuating performance. Volatility is a recurring theme among reviewers, and while some see potential, they urge caution and recommend profit-taking due to the stock's elevated price levels.

consensus icon
Consensus
Cautious
valuation icon
Valuation
Overvalued
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Similar
OTEX
DON'T BUY

BlackBerry(BB.TO)

Aug 16, 2001
Just getting into voice on their Blackberry. High risk.
Photo of Mark Jackson, CFAMark Jackson, CFAUnlock Rating
$33.85

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 10, 2001
Cash shortage. Prefers Nokia.
Photo of David DriscollDavid DriscollUnlock Rating
$34.64

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Aug 08, 2001
Likes their technology, but its expensive. Getting competition.
Photo of Rob CallanderRob CallanderUnlock Rating
$34.02

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 31, 2001
Great device, but geared for corporate market. Will have to get into retail market fro good strength.
Photo of Ted MacklinTed MacklinUnlock Rating
$36.19

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 30, 2001
Great technology, but too much volatility.
Photo of Steven WipperstegSteven WipperstegUnlock Rating
$37.15

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jul 30, 2001
Risky, but RIM is the leader. Have a lot of advantages over the competition.
Photo of John ZechnerJohn ZechnerUnlock Rating
$37.15

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 26, 2001
Competition could be strong.
Photo of Rob CallanderRob CallanderUnlock Rating
$37.60

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jul 24, 2001
Good price/product.
Photo of Pierre BernardPierre BernardUnlock Rating
$36.02

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
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DON'T BUY

BlackBerry(BB.TO)

Jul 24, 2001
Great product, but has competition. Buy at $25.
Photo of John McCollJohn McCollUnlock Rating
$36.02

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 23, 2001
Very volatile. Valuation is too high.
Photo of Bruce Campbell (1)Bruce Campbell (1)Unlock Rating
$36.70

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jul 11, 2001
Success will depend on new products. Good outlook/value.
Photo of Ray SteeleRay SteeleUnlock Rating
$41.20

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jul 06, 2001
Has competition, but its a good company.
Photo of Glenn Paradis, BA, CFAGlenn Paradis, BA, CFAUnlock Rating
$44.23

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jun 27, 2001
Good company. Good sales. Expect them to be long term success.
Photo of Steven WipperstegSteven WipperstegUnlock Rating
$45.19

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
DON'T BUY

BlackBerry(BB.TO)

Jun 26, 2001
Too volatile.
Photo of Gavin GrahamGavin GrahamUnlock Rating
$42.34

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
BUY

BlackBerry(BB.TO)

Jun 22, 2001
A survivor. Strong support. UK starting to use.
Photo of Ray SteeleRay SteeleUnlock Rating
$42.90

Stock price when the opinion was issued

$12.40

As of Jul 20, 2026. Market Open.

electricalelectronic
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