Sun Life Financial Inc (SLF.TO) Buy, Sell or…

Sun Life Financial Inc (SLF.TO)

110.45

-0.47 (0.42%)

as of Oct 1, 2026, 8:00:00 pm Market Open.

717 watching

TOP PICK

In the financial area, this is attractively valued. Has some very strong components to it. ROE is going up from nearly 14% to about 15%.

TOP PICK

Statistically cheaper than Manufacturers (MFC-T) at 13.9% forward earnings Manufacturers and 13% for Sun. also has a better yield. Like its exposure in India which is a huge market and burgeoning.

COMMENT

Prefers both Manulife (MFC-T) and Great West Life (GWO-T), Last week’s reporting was at the low end of expectation. Growth side is a little weak. More North American centric and therefore the lack of N.A. growth is a concern. Would prefer at $47-$48.

SELL

Had a very good track record, but as of today broke the trend and the support line. In a bit of a quandary for a while. Came out with worse then expected results a couple of days ago. Time to take some profits.

PAST TOP PICK

Cheaper then Manulife, they like both. Likes insurance better then banks. Will be making further acquisitions.

DON'T BUY

The weak sister of the 3 Canadian life companies. Had a big run because it had been a poor performer fundamentally, started to improve and expectations got built in. Have problems in their core US life business.

TOP PICK

An alternative to the banks, which are getting quite high. Have shown some good discipline.

PAST TOP PICK

A Top Pick Sept 26/06. Up 14%.) Likes the insurance sector.

TOP PICK

One way to diversify away from the major banks. The lifeco’s right now are very capital rich. Has been strategically investing in global assets. Annuities sales in the U. S. have done very well. Can see earnings going from $3.60 to $4 and $4.50 the following year.

TOP PICK

(A Top Pick Jan 15/07. Up 7%.) Offers great exposure to money management and insurance in the US as well as insurance in India and China.

BUY

Likes the long-term nature of the insurance companies with their wealth management.

TOP PICK

Made several stumbles. Have good exposure to the mutual fund industry. 2.4% dividend yield.

PAST TOP PICK

(A Top Pick Nov 29/06. Up 5.7%.) Superbly run and gives good exposure to the US and the Far East. Still a Buy.

TOP PICK

Extremely well priced. Seems to sell at a little bit of a discount, yet have very good assets. Likes their strategy of expanding internationally. 2.5% dividend.

PAST TOP PICK

(A Top Pick March 13/06. Up 1.2%.) A superb company. Likes their participation in India and China. Still considered a Buy.

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Sun Life Financial Inc (SLF.TO)