TSE:RCI.B

Rogers Communications (B) (RCI.B.TO)

46.20
+0.20 (0.43%)
as of Jul 24, 2026, 8:00:00 pm Market Open.
605 watching
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Investor Insights
star iconJul 26, 2026, 12:00 am

This summary was created by AI, based on 28 opinions in the last 12 months.

Rogers Communications (RCI.B) presents a mixed outlook among analysts, with the consensus indicating a belief in the sustainability of its dividend, supported by a relatively low payout ratio compared to peers. However, there are several challenges, including high debt levels of approximately $40 billion, intense competition within the telecom sector, and a mature business model that demands significant capital expenditures. The performance of Rogers’ sports assets has become a focal point, with analysts debating their future monetization potential. While some experts express bearish sentiments due to weak immigration and price pressures, others appreciate the company's hidden value and the recent strategies to reduce capex and improve free cash flow. The general sentiment reflects a cautious optimism, mostly aiming for defensive positioning in a challenging industry environment.

consensus icon
Consensus
Cautious
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Valuation
Undervalued
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Similar
Telus, T.TO
COMMENT

He owns BCE. RCI is sideways, and he likes sideways because you can trade within that range of $54-70.

TOP PICK

He likes telcos, and Rogers offer the most upside in coming years. With the Shaw deal done, Rogers will start paying down debt and strengthen their balance sheet, increase cash flow and raise their dividend eventually. Likes their valuation and growth. The sector is out of favour, so shares are cheap.

(Analysts’ price target is $76.22)
BUY
RCI.B vs. NPI

NPI has regulatory issues in Spain. A great stock that needs to be owned longer term by ESG investors. Not much EPS growth for the next couple of years, very expensive valuation.

Cheaper telecom. Synergies coming from Shaw. Nice dividend. Telcos will be facing more competition. 

Risk/reward is good for both, so you can get in and do well, but Rogers is the lower-risk play.

COMMENT

Aggressive price competition is coming, and Rogers has the best competitive response. It can take some costs out of Shaw, but the other players can't do that. 

BUY

Excellent company for long term investor.
Shaw deal finally approved.
Telecom will see steady growth going forward.
Tailwinds in the business. 

TOP PICK

Lots of drama with this name, so why this name? He expects synergies from Shaw. This trades at only 10.5x PE with a 16% growth rate. Too cheap to ignore.

(Analysts’ price target is $72.76)
HOLD

It has been more consistent in execution in the past several quarters. It has a 3 1/2% dividend yield which is lower than Telus and BCE. However its payout ratio is lower at 3 1/2 to 7% and even if it doubled its dividend, its ratio would still be lower.

DON'T BUY

PE is much cheaper than months ago, but doesn't like the 3.4% dividend. BCE and Telus pay more. Also, they carry a lot of debt. Have lost customers, too.

TOP PICK

Higher debt from the Shaw deal is a concern, but they will generate a lot of free cash flow and pay down that debt. They will have a larger footprint. Likes the telco sector for its low valuations. They have a bigger chance to raise their dividend than their peers. Boasts a lot under 7x operating cash flow.

(Analysts’ price target is $73.75)
BUY

In the telco space, Rogers is cheap and has been ignored, so that's the one to go to.

BUY

Passed a big regulatory hurdle. Now they can sit back, look at cutting costs, generating free cashflow, paying down debt, and focus on running the business. Probably a pretty good valuation going forward, now with some built-in growth. 

HOLD

Very strong business with a safe dividend yield (~3.2%).
Stock performance improving in relation to S & P 500.
Does not own shares at this time.
Legacy assets that are very strong.
Shaw deal approval good for business.

DON'T BUY

Expects Shaw takeover to be approved. May see pop in the stock, but what next? Lots of shakeup over the last 1.5 years. Board and management turmoil. Wouldn't invest now. He prefers other, more stable telcos. See his Top Picks.

BUY

3% dividend, but perhaps a more robust growth rate and more diversified income stream than others. A better bet than Telus.

TOP PICK
Very strong company regardless of Shaw merger. Strong technology assets and legacy equipment. Demand for services inelastic. Strong dividend yield that appears to be stable. Good company for the long term shareholder.
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