Meta Platforms, Inc. (META) Buy, Sell or Hold

Meta Platforms, Inc. (META)

671.11

+5.51 (0.83%)

as of Sep 15, 2026, 7:00:08 pm Market Open.

95 watching

BUY

Great entry point around $270. Has had media headwinds from Apple and DoJ. 12-month price target of $321. Metrics come up favourably every time.

BUY

The anti-Facebook battle from Washington won't effect the stock, but this will drag on for a while as a political football. FB is a core advertising platform for many companies. Even if Facebook is forced to break up, it probably won't have a big, negative impact on the pieces.

PAST TOP PICK

(A Top Pick Dec 16/19, Up 36%) It looked like their revenues would be flat but they are up 22%. FB users increased 9-12%. They grow at a 20% clip. It is still attractive.

BUY

Has owned it for a long time. They are one of the advertising giants. They had a great quarter. Trading at 22x 2022 earnings. Not bad for modelled growth of 28% EPS. It is a slam dunk. The risk is anti-trust regulations. He believes they will be okay and he is adding to the name.

BUY

He's buying now. In the long-term, the risk is higher that you don't get in, rather than trying to get it at the cheapest price. Buy now. Appreciation will be meaningful.

BUY

Subject of anti-trust. Nothing new. These lawsuits are difficult to win and go on for years. He's not overly concerned, and neither is the market. More interesting is its responsibility to monitor site content. Enormous following.

PAST TOP PICK

(A Top Pick Nov 28/19, Up 41%) They're figuring out how to monetize their assets. Target of about $315 over the next year.

BUY

Advertising on this platform remains a bargain for small/medium-sized business. Also, FB has plans to move into its own currency. FAANG stocks have had a tremendous run this year, but he disagrees that they are due to decline. FB will endure.

TOP PICK

They moved past their data privacy issues. It has gotten back on the offensive as an e-commerce power house. It is replacing classified adds. There is a lot of monetization potential across all its platforms. It has great free cash flow. There is lots of value. It will find lots of ways to grow in the future. (Analysts’ price target is $323.17)

PAST TOP PICK

(A Top Pick Nov 21/19, Up 36%) One of his preferred names in tech. Continues to add positions. It has more usage time than any other social network. It is important for advertisers. Revenue growth is expected to exceed 20%. Trading at 1x PEG, 27x forward earnings. Anti-trust may be a headwind but the split government makes this harder.

PAST TOP PICK

(A Top Pick Nov 11/19, Up 45%) The outlook for advertising looked bad in the spring but now the revenue estimates have gone back up. It has been a huge comeback. It is still attractive and he considers it a buy.

BUY

It delivered a fine quarterly just last week with decent numbers from its core business plus good performance in its small business initiative, great average monthly users and good growth in Whatsapp. Negative forecasts and margin pressure? He read the report and didn't find those. Yet, FB was punished by clueless investors. This week, especially today, it's bounced back in the election rally.

BUY

He continues to like it here. Digital advertising continues to grow. They are doing a bunch of the right things. Digital animadverting will continue to grow.

PAST TOP PICK

(A Top Pick Oct 17/19, Up 47%) The stock has done very well. DOJ action does not seem to affect these stocks. These companies are core needs within our society and is the backbone of what we do. In whatever form, these will be successful. Facebook counts 1/3 of the world population as a monthly active user. The fundamentals are also rising so valuations are not getting stretched.

BUY

Several big tech names report next week, but he expects this to be a winner. It popped today. FB is led by Instagram Shops, a brilliant idea to help small businesses operate online.

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Meta Platforms, Inc. (META)