NYSE:KO

Coca-Cola Company (KO)

99.25
+1.81 (1.86%)
as of Nov 13, 2026, 9:00:00 pm Market Closed.
286 watching
0
TOP PICK
Interested in companies that are high quality and have struggled. Attractively priced.
DON'T BUY
Have had problems at the top for the last four years. Losing market share.
BUY
A torpedo stock in that it was in a downtrend and then took a sudden drop. Probably at the end of its long decline.
DON'T BUY
Stumbling badly. Try to get a new CEO. Model price has been deteriorating and is now $33. Earnings have been dropping. Top line growth is very tough for them.
TOP PICK
Powerful balance sheet.
DON'T BUY
Well-run company. Margins are under pressure because of competition. Would prefer Cott.
DON'T BUY
Not sure there won’t be a backlash against cola companies re: health problems.
PAST TOP PICK
(Was a top pick on Mar 19/03. Up 5%.) Still likes.
PAST TOP PICK
(Was a toppick on Feb 20/03. Up 11.4%.) Still likes. Will continue to hold it intil it reaches the $50/51 range and then will get out as their model shows that it will drop after that.
BUY ON WEAKNESS
A quality company. Trades at 22 X cash flow/26 X earnings, which is not cheap, but historically low for them. 75% of profits are international, so weaker US dollar is not a problem. Buy in the low $40's or high $30's for a long term hold.
BUY
Has dropped to a level where it should have technical support. The dropping US dollar could be a problem.
DON'T BUY
Not sure if they can penetrate new markets and continue to grow.
TOP PICK
This is a top pick for a short trade only based on an expected trading bounce. Sell if it drops below $38/37.50.
TOP PICK
Buy under $39 and sell if it fails to hold $37.12/38.
DON'T BUY
Pretty expensive.
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