Coca-Cola Company (KO) Buy, Sell or Hold

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Coca-Cola Company (KO)

86.83

+0.27 (0.31%)

as of Aug 5, 2026, 8:00:00 pm Market Open.

284 watching

Investor Insights

Aug 5, 2026, 12:00 am

This summary was created by AI, based on 5 opinions in the last 12 months.

Coca-Cola Company (KO-N) is highly regarded as a defensive stock, evidenced by its 2.77% rise today and 19.5% increase this year, reaching a 52-week high. It remains a preferred choice among consumer staples, with strong performance in the zero-calorie beverage segment. Although currently facing resistance around $72.50, the overall trend appears positive, marked by higher lows and the formation of an ascending triangle. Experts emphasize the company's unmatched global presence, significant pricing power, and resilient margins, predicting continued growth with earnings expected to rise by 7-9% in 2025. The outlook remains optimistic, with significant upside potential noted by analysts, validating its status as a leading player in the beverage industry.

Consensus

Positive

Valuation

Fair Value

Similar

PEP

TOP PICK

Powerful balance sheet.

DON'T BUY

Well-run company. Margins are under pressure because of competition. Would prefer Cott.

DON'T BUY

Not sure there won’t be a backlash against cola companies re: health problems.

PAST TOP PICK

(Was a top pick on Mar 19/03. Up 5%.) Still likes.

PAST TOP PICK

(Was a toppick on Feb 20/03. Up 11.4%.) Still likes. Will continue to hold it intil it reaches the $50/51 range and then will get out as their model shows that it will drop after that.

BUY ON WEAKNESS

A quality company. Trades at 22 X cash flow/26 X earnings, which is not cheap, but historically low for them. 75% of profits are international, so weaker US dollar is not a problem. Buy in the low $40's or high $30's for a long term hold.

BUY

Has dropped to a level where it should have technical support. The dropping US dollar could be a problem.

DON'T BUY

Not sure if they can penetrate new markets and continue to grow.

TOP PICK

This is a top pick for a short trade only based on an expected trading bounce. Sell if it drops below $38/37.50.

TOP PICK

Buy under $39 and sell if it fails to hold $37.12/38.

DON'T BUY

Pretty expensive.

WEAK BUY

Could have a bounce. Treat as a trade only.

DON'T BUY

Too sleepy, blue chip for them.

BUY ON WEAKNESS

Could drop to $37 and would buy then for a trading rally.

BUY

Strong com;pany.

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Coca-Cola Company (KO)