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Josh Brown, CEO, Ritholtz Wealth Management Alphabet Inc GOOG-Q DON'T BUY May 07, 2025

Apple reports that Google searches fell for the very first time on Apple's browser. Google shares slide 7.5%.

He sold it recently. This news is very significant. Google won't disappear--they have a steady business--but the duopoly Google shares with Meta in internet ads is in question. This is a watershed moment. For the first time, Google is competing in core search, particular AI which are growing better and complex, yet easier to use and attracting a younger user. Also, Google faces a problem in travel search declining from less traveling and tariffs. It's been said that travel search accounts for 13% of Google searches.

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HOLD

A favourite among the Mag 7.

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Curated by Allan Tong since 2019.
99+ opinions with 4.15 rating.

TOP PICK

Highlights from their July 23 report: sales of $96 billion, up 14%' operating margins of 32%, flat year over year; Google Cloud expanded revenues by 32% as AI-driven demand for cloud infrastructure remained solid; YouTube ad revenue rose 13% to $9.8 billion; and Google Search grew 12% year-over-year, up from 10% growth last quarter, despite the rise of chatGPT. Other metrics in its favour: 20.87x PE, lowest among the Mag 7 and far from the S&P's 25.9x, and a beta of 1.0, calm for a megatech company.

BUY

He just bought it, owning six of the Mag 7. Momentum hasn't been this strong since Q4 2023.

PAST TOP PICK
(A Top Pick Sep 24/24, Up 23%)

Not a lot of meaningful competition. Good earnings growth at 13-15%. Not expensive at 20x forward PE. AI and  cloud momentum is key moving forward. Ad platform continues to be the monster out there. Will perform well as macro conditions and ad budgets improve. Strong cash position provides resilience during tough times and could lead to aggressive share repurchases, which helps with EPS.

TOP PICK

The cloud services business started generating positive operating income, but the other ones are negative. There is so much underlying value in GOOG. The big risk is regulation, but if forced to break up, then parts of the business will sell off. GOOG generates tons of free cash flow, and are great in allocating capital. Offers big value.

(Analysts’ price target is $220.46)
TOP PICK

The cloud services business started generating positive operating income, but the other ones are negative. There is so much underlying value in GOOG. The big risk is regulation, but if forced to break up, then parts of the business will sell off. GOOG generates tons of free cash flow, and are great in allocating capital. Offers big value.

(Analysts’ price target is $220.46)
HOLD

You need to focus on the types of queries that go in. If he wants to learn about uranium and nuclear powering data centres, he'll do a deep dive on ChatGPT. But if he needs new shin pads or a hockey stick, he'll go on Google to find a vendor. 

So the search volume is changing in intent, and Search queries in Google are becoming much more commercial. YouTube is an absolute beast.

BUY

Waymo's self-driving is here and will see hockey stick-shaped growth.

COMMENT

Dumping a high-growth tech stock then planning to buy back at a lower price is a lot harder than you think. He sold GOOG after the Justice Dept. called GOOG a monopolist. Then, GOOG went up and the Justice Dept. did not break up GOOG. He didn't get back into the stock. In fact, GOOG is worth more if it is broken up into separate companies. He has tremendous remorse over selling it. Lesson: trading is the enemy of many investors.

BUY ON WEAKNESS

Thinks it's going higher, but perhaps not buy now. Wait for pullback. There's always a reason for a stock to pull back at some point, but he can't predict the magnitude.

At this level, risk/reward is not as good as entering at a lower price. Trades ~20-21x forward PE, whereas NVDA is trading at 40x forward PE or more. Lots of upside potential in things we're not even talking about yet, such as quantum computing -- freebies that may not be baked into the valuation today.