Stock price when the opinion was issued
Homebuilding stocks in the US have been going straight up, but Canadian forestry stocks have been going the other way. WFG has done the best in holding its share price.
IFP and CFP have really started to bottom on the charts. He hasn't done enough digging to know who has a better earnings profile. But looking at the charts, one of these might be a good bet to catch up to WFG and to the US homebuilders. Lower interest rates will have an impact as well.
He is pre-disposed to the housing trade. Likes the lumber trade in general. Likes the bigger players. You could buy on a pull back in the group.