Adobe Systems (ADBE) Buy, Sell or Hold

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Adobe Systems (ADBE)

255.90

-7.81 (2.96%)

as of Aug 12, 2026, 6:29:12 pm Market Open.

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Investor Insights

Aug 12, 2026, 12:00 am

This summary was created by AI, based on 46 opinions in the last 12 months.

Adobe Systems (ADBE) is currently facing a mixed narrative from experts. While some analysts highlight strong fundamentals with consistent double-digit revenue growth and an expanding subscriber base, concerns linger around the impact of AI on its business model and the recent departures of key executives, including the CEO and CFO. Several experts also suggest that Adobe's valuation has become attractive, trading at lower price-to-earnings ratios compared to previous years. However, skepticism remains regarding the software company's ability to compete against free alternatives and the fear that AI may disrupt its market position. Despite these challenges, many believe Adobe still holds significant value and opportunities for growth, particularly through its established suite of products and ongoing shareholder buybacks.

Consensus

Mixed

Valuation

Undervalued

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BUY

Allan Tong’s Discover Picks If you’re long term, then pick the Adobe Stock as it trades below $600. The fundamentals remain not only sound, but strong. Adobe’s business is software by subscription and the cloud, and these will continue to steadily grow. The street agrees with 17 buys, three holds and a $721.83 price target over 25% higher than current shares. Earnings, cash flow, gross/operating/profit margins, ROE and ROI easily beat the sector. ROI, for example, stands at 31.36%, three times more than its collective peers. Though lower than those competitors, Adobe’s PE of 47.7x may give some investors pause. However, this can be forgiven based on the company’s enduring growth. Read Barbell investing: Adobe, BlackRock, Magna for our full analysis.

BUY ON WEAKNESS

Yesterday, the CEO uttered "seasonality" to warn of a soft forecast, even though their quarter was robust. Shares dropped 3% today, undeserved. This is a periodic hiccup. This swoon will last 48 hours. Definitely buy into this weakness. He really likes Adobe.

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

PAST TOP PICK

(A Top Pick Mar 30/21, Up 36.4%)Stockchase Research Editor: Michael O'Reilly Our PAST TOP PICK with ADBE has triggered its stop at $635. We recommend covering the remaining position at this time. Combined with the previous recommendation to cover half the position, this results in a total net investment return of 28%.

BUY

It reports Tuesday. It's become the bellwhether of tech stocks. The stock has been on fire, because business is booming; their products are essential to e-commerce. He loves their suite of products.

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Curated by Michael O'Reilly since 2020.
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PAST TOP PICK

(A Top Pick Mar 30/21, Up 41.7%)Stockchase Research Editor: Michael O'Reilly Our PAST TOP PICK with ADBE is progressing well. We recommend trailing up the stop (from $465) to $635. If triggered, this would all but guarantee a minimum investment return over 28%, when combined with the previous recommendation to cover half the position.

BUY ON WEAKNESS

A great company. She's looked at Adobe, but the valuation gives her pause. Their cloud business is strong and they transitioned well to a subscription model. If you own, hold on, or buy on weakness. Their product offering is unique and faces little competition, and their customer base of creative professionals uses Adobe as their go-to.

BUY ON WEAKNESS

He's trimmed. Price target of $631. Great management. Great execution of business model. Magento was a fantastic acquisition. 3 reasons to own: EPS expected to grow at 25%, Y/Y cashflow is 27%, and earnings estimates have revised up. He'd buy on a pullback.

WEAK BUY

The broader tech sector has done well during the pandemic. Now at a point where the tech sector needs to be looked at in terms of companies that will continue to generate good revenues and other companies that will not. Digital files are growing and Adobe is part of this. The stock valuation is rich but the outlook is still positive.

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DON'T BUY

Hit new highs today. Up 20% this year so far. The digital media business grows like gangbusters. But since last September, the stock has sold off by 10-15% rough 6-8 occasions. This is overbought at a 79 RSI. This stock could drop 15-20%. If you're long term, wait for a better entry.

BUY

They last had a great quarter with 5-6 analysts raising price targets. It's been parabolic with a high valuation, but Adobe is best in class.

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

PAST TOP PICK

(A Top Pick Mar 30/21, Up 21.3%)Stockchase Research Editor: Michael O'Reilly Our PAST TOP PICK with ADBE has achieved its $565 target. To remain disciplined, we recommend covering 50% of the holding and trailing up the stop to $465 -- the original recommended entry.

BUY ON WEAKNESS

Allan Tong’s Discover Picks Adobe has beaten its last four quarters, after all, so the street feels optimistic. Last March, Stockchase’s research department named this a top pick, based on a 26% yearly jump in revenues, driven by Adobe’s expanding cloud business. The street still loves this name with 17 buys and three holds at a price target of $571.67 or 5.6% upside. Read 3 Best Tech Stocks to Buy Now for our full analysis.

SELL ON STRENGTH

You never go bankrupt taking profits. It would make sense to trim it and use it to diversify your portfolio. When companies have had huge runs, you should do it. At this point, you should trim it by 20% or get your cost base back.

BUY

They give a great read in e-commerce. They report Thursday. Really likes the CEO. Lately, shares have been meandering, which is the best time to buy it. Was up 7.3% this week.

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Curated by Michael O'Reilly since 2020.
1550+ opinions with 4.81 rating (one of the best performing expert).

TOP PICK

Stockchase Research Editor: Michael O'Reilly Recently reported revenues were up 26% over the year for the $215 billion market-cap company. Expansion of their cloud based services has been instrumental. Trading at 42x earnings, it is still cheap compared to its peers at 65x. Earnings are expected to grow another 18% this year. Over 80% of the stock is held by institutions, who have strong staying power. We would buy this with a stop loss at $400, looking to achieve $565 -- upside potential over 20%. Yield 0% (Analysts’ price target is $565.37)

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Adobe Systems (ADBE)