NYSE:WHR

Whirlpool Corp (WHR)

35.69
-1.45 (3.90%)
as of Jul 23, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 24, 2026, 12:00 am

This summary was created by AI, based on 3 opinions in the last 12 months.

Whirlpool Corp (WHR-N) is under considerable scrutiny from market experts, who express varying levels of concern regarding the company's current operational management. One analyst has voiced strong worries, indicating that there is no foreseeable relief in sight, which suggests deep-seated issues within the firm. This skepticism might be contributing to a significant decline in share value, as noted by another expert, who highlights a 24% drop in the stock over the past three months. The continued slide in share prices remains perplexing for many investors. The upcoming earnings report holds potential for a positive turnaround, especially if tariffs on steel allow the company to compete more effectively in the market without facing unfair practices from international competitors. Overall, experts are cautiously monitoring the situation as the market reacts to imminent financial disclosures.

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Consensus
Bearish
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Valuation
Undervalued
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LG, 00083
BUY

JPMorgan just upgraded it to a top pick. She doesn't doesn't know why it's a hated stock. She finds it cute. They have pricing power even with steel costs rising while their last report was impressive. They are buying back $2 billion more shares. They boast a high-single digit PE. For all these reasons, she really likes it.

BUY
JPMorgan just upgraded it January's chart was similar: trapped below its 100-day moving average, and when it broke out, it jumped 25% from the low of that average, up to its next high. Whirlpool is up 23% YTD.
COMMENT

It depends on the continued DIY trade by homeowners and the hot housing market. JPMorgan just downgraded it.

BUY
JPMorgan just upgraded it to a top pick. It's hated because it has no earnings growth. It trades at a 10x PE. He targets $280 at a 12x PE.
BUY
Likes it and the CEO.
BUY
A superb CEO he believes in, and WHR enjoys a strong back order of product.
BUY ON WEAKNESS
Watch for a pullback in the DIY Bull market leading up to the Nov. 3 vote: It trades above a 12x PE and just reported a Q3 earnings and revenue beat. Aside from making home improvements, people will also buy household appliances like washing machines during this stay-at-home trend that he expects to continue beyond Covid.
PAST TOP PICK
(A Top Pick Dec 01/17, Down 34%) It got hit by concerns of trade with China. Input costs went up with tariffs on steel. It is a very cheap company and a global franchise. He is looking at it.
SELL

Sold her shares recently. They're trying to grow in Europe and Asia with acquisitions, but actually lost market share in Europe. Got hurt by deep US steel tariffs. Look elsewhere and cut your losses.

COMMENT

Has attracted him over the years, but has always shied away because it's messy. There seems to always be something introduced that throws them off their game. Whether it’s the US$ moving up or down because a lot of their business comes from outside of the US. They are in court a lot because of their appliances. Just last week, the US government put a tariff on any washing machine, regardless of where it was produced coming into the US. It looks attractive, but he just can't get comfortable enough with it.

TOP PICK

It is a global franchise. It has gone through a tough period. Unit sales projection slipped. It is 10 times earnings and 9 times future earnings. The risk is taken out of this stock. There is a 10 year recycling of appliances. (Analysts’ target: $187.00).

BUY

Housing starts are coming along nicely. Household formations are changing and millennials are starting to buy their own homes. He prefers HD-N for this play because it is a retailer that covers many different aspects of the whole package. It will grow its dividend and internal measurements.

PAST TOP PICK

(A Top Pick Oct 12/16. Up 12%.) The world’s largest appliance manufacturer. In developed markets, it is more of a replacement demand and there was a replacement cycle going on. They recently won a ruling on antidumping by 2 of their largest competitors. In emerging markets, the penetration of appliances in households is very low compared to the US, and she is expecting increased demand for appliances.

COMMENT

He continues to like this. Trading at only 14X earnings. Had some recent disappointments. Anticipated the appliance market would grow 4%-6% this year, but it looks like it is going to grow at only 3.5%. This market doesn’t like disappointments. He likes that he is getting a global franchise that has a reasonable currency play because of the weakness in the US$. A well-run company.

PAST TOP PICK

(A Top Pick Oct 3/16. Up 12.13%.) He likes its discipline and its discipline of returning money to shareholders. The balance sheet continues to get better. A great, global franchise.

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