NYSE:NOW

Servicenow (NOW)

95.46
-6.60 (6.47%)
as of Jul 22, 2026, 8:00:00 pm Market Open.
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Investor Insights
star iconJul 22, 2026, 12:00 am

This summary was created by AI, based on 30 opinions in the last 12 months.

ServiceNow (NOW-N) is experiencing mixed reviews from experts, reflecting concerns about its place and performance within the software and AI landscape. Analysts note the current stock price, which has dipped significantly compared to its previous highs, indicates a possible buying opportunity, suggesting that the risk/reward scenario is now compelling, especially if shares return to the $140 mark. Despite market concerns about AI potentially displacing software companies, ServiceNow is regarded as a solid growth prospect, having maintained revenue and earnings growth, with analysts projecting significant future performance. The comparisons with other software firms indicate a notable resilience, as ServiceNow is deemed essential for enterprises to automate and streamline processes. However, a cautious stance prevails amongst some analysts due to the current market climate and the perceived valuation metrics.

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Consensus
Mixed
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Valuation
Undervalued
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BUY

It reports Wednesday. They keep putting up great numbers. Are offering generative AI to their customers and showing them how AI benefits their bottom lines.

BUY ON WEAKNESS

Excellent software cloud business with strong growth the past 10 years. Best of breed software company, but very expensive valuation (~40x P/E). Would recommend holding shares if already own them. Given valuation would wait to buy if don't already own shares. 

BUY ON WEAKNESS

They're using AI well, have scored some federal contracts and the CEO is doing a great job.

BUY

Run by a fine CEO and they have a great AI collaboration with Nvidia that offers long-term potential.

TOP PICK

Enjoys a moat. They develop cloud platforms that manage workflows at businesses. A sticky business. The total market is $200-220 billion. They team up well--with Nvidia, Accenture. They just beat top and bottom and extended guidance. Buy at $555, then $530 then $530 in tranches.

(Analysts’ price target is $644.68)
COMMENT

Today, NOW said they were making more use of gen-AI than anyone else. In September they will release an updated platform driven by new gen AUI tools that will drive a 60-100% increase in contract value for some customers.

PAST TOP PICK
(A Top Pick May 18/22, Up 10%)

Its product renewal rate is 99% and it has many very high spending clients. Its last report beat on both the top and bottom lines and it raised guidance. It keeps companies running smoothly. Its market cap is $92 billion.

(Analysts’ price target is $509.00)
BUY
They continue to expand and make businesses more expensive. Likes it even though the stock is expensive.
BUY
Actually, cloud stocks have held up relatively well compared to tech. In less than two months, shares have gone from $406 to $490, but remains over $200 from its peak. Business is good and NOW is actually profitable.
PAST TOP PICK
(A Top Pick Aug 04/21, Down 24%) Down 24%, which sounds ugly, but it's actually the best-looking one in the crowd. Long runway to the price target. If you think that a year from now, inflation and rates will have calmed down, the tech sector will be led by the likes of this company. Profitable, free cashflow. 99% contract renewal rate. (Analysts’ price target is $625.00)
BUY ON WEAKNESS
Cloud stocks have been beaten these, but some actually make money. NOW has fallen $707 from last November to below $500 today. Business is terrific. In April, they delivered a solid quarter, bullish outlook and raised their long-term subscription revenue target. Share are up $90 in recent weeks.
TOP PICK
A brave choice, as it's on the SaaS side. So much value here. A leader in workflow automation and machine learning. CEO is a driven management guy. Buy in thirds here at $414, 400, and 390. 12-month target of $650. No dividend. (Analysts’ price target is $648.60)
COMMENT
A tough one. They had the best quarter of the large tech companies and they keep winning new contracts. But in this bear market, NOW gets no credit.
WEAK BUY
Cloud computing for digitization of workflow. Has done well. Great growth potential and free cashflow growth. He accesses the cloud instead through MSFT, GOOGL, and AMZN. Cloud will continue to grow considerably, though not as fast as during Covid. Increased competition means own the bigger players.
BUY
It reported last Wednesday. This cloud computing could do no wrong until the Fed announced it will raise rates. Shares were $707 in November then fell to $484 and yet nothing had happened at the company. Then they delivered a great, sterling quarter and forecast. Billings and EPS beat the street. Meanwhile, analysts havecut NOW's price targets! Shares still rose, though it may have discouraged buyer.
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