NASDAQ:DKNG

DraftKings (DKNG)

25.39
-1.06 (4.01%)
as of Jul 14, 2026, 3:29:15 pm Market Open.
84 watching
0
Investor Insights
star iconJul 13, 2026, 12:00 am

This summary was created by AI, based on 10 opinions in the last 12 months.

DraftKings faces a challenging landscape as it navigates a complicated business model within the rapidly evolving gambling market. The company's stock has dropped notably, with a -31% decline this year and a disappointing outlook following recent reports, which highlighted good numbers but a weaker-than-expected forecast. Experts express concerns about regulatory scrutiny, especially regarding predatory practices towards gamblers, while acknowledging the necessity for broader legalization of sports betting in states like California, Texas, and Florida. With significant competition emerging from prediction markets, DraftKings must strengthen its position to maintain growth, which is also affected by seasonal factors tied to events like the start of the football season. Overall, while some experts maintain a belief in the company's long-term potential, they suggest caution, especially as they await the next earnings report.

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WAIT

Wait until they report on May, because shares have gone up so much. Be cautious.

BUY

He recommended this where shares were worth half. Taylor Swift is attracting new female fans to the NFL and to betting, so that's a tailwind. However, the PE is no longer cheap.

BUY

Shares have been on fire. You want to own this heading into football season. It was upgraded today. The CEO is delivering.

WEAK BUY

Has a very good product and he likes it, but wants to see them operating in more states.

BUY

The spend on sports betting remains significant.

BUY
He likes the gambling stocks, certainly more than cryptos. Shares are cheap.
HOLD
They're in a battle for market share. You will suffer until they win--and he believes DKNG will.
BUY ON WEAKNESS
Allan Tong’s Discover Picks With its app, DK is one of the leaders of online sports betting along with Fan Duel. DK commands roughly a 32% market share in terms of app downloads. The app was a hit during Covid lockdowns. (In fact, the app launched in April 2020.) Shares topped at $73 in March 2021, but have since plunged to $20. Is DK a buying opportunity? Read Battle of the stocks: 2 Sports Gambling Stocks for our full analysis.
WATCH
Down 30% YTD. He used to own these options. Sports betting is a very competitive space, because there's growth, but there are heavy costs to attract customers. He's watching this space. Wouldn't buy these stocks yet.
BUY
Major League Baseball has postponed the start of its season due to a lock-out of its players, but that's not a reason to sell DFNG. Despite an environment of rising rates, the top line is growing and DKNG is increasing market share. Accompanying the latter is a rise in ad spend. All good.
PARTIAL BUY
Major League Baseball will figure it out (it is delaying the start of the season over a dispute with the players). The question is, is this stock at levels that you can trade it on the long side? Yes. Competition seems to be waning a little.
COMMENT
There are concerns with their marketing costs. It has positioned very well in every US state to legalize sports business. A good business, but there are too many players.
DON'T BUY
Speculative company and is hard to place valuation on it. Negative return on equity with little profitability and short history. Avoid if looking for a long term investment. Doesn't see company as worthwhile investment.
COMMENT
It's been under pressure, because it's like a war out there--so much competition. Look long term, but this could be painful short term.
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