Primaris REIT (PMZ.UN.TO) Buy, Sell or Hold

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Primaris REIT (PMZ.UN.TO)

22.27

+0.58 (2.69%)

as of Jun 30, 2026, 8:00:00 pm Market Open.

64 watching

Investor Insights

Jul 1, 2026, 12:00 am

This summary was created by AI, based on 1 opinions in the last 12 months.

Primaris REIT (PMZ.UN-T) has garnered attention as a favorable investment choice, with a strong endorsement from experts highlighting its appealing valuation despite the challenges posed by the current economic landscape, including rising interest rates and trade uncertainties. The company is actively working to monetize its real estate portfolio, an effort that could enhance its overall market position. Notably, Primaris is set to leverage its holdings, particularly by bringing old Hudson's Bay square footage to the market, which may generate additional revenue streams. Although the real estate sector faces difficulties, the strategic moves being made by Primaris might provide a buffer against these challenges, making it an intriguing option for potential investors.

Consensus

Positive

Valuation

Undervalued

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BUY

Still has some upside here. Their quarter came in better than he thought. He was concerned that they would have issues with their tenant backfill being a bit down but was better than he thought. Balance sheet is very unlevered. Feels they are locked and loaded to do acquisitions and grow.

PAST TOP PICK

(A Top Pick Aug 4/11. Up 28.23%.) The only predominantly mall REIT in Canada. Haven’t done anything overly spectacular in the last year but it was cheap. Still sees some upside.

PAST TOP PICK

(A Top Pick Aug 4/11. Up 23.51%.) Have some great assets. Good management.

DON'T BUY

Not his favourite name. Growth trails its peers and yet it trades at a premium to the group. Unless they develop a stronger growth profile and start doing some acquisitions, he would not buy. Wouldn't buy unless it pulled back to $22.

PAST TOP PICK

(A Top Pick May 26/11. Up 15.77%.) Largest owner/operator of enclosed malls around the country. Great assets. A good core holding. Wait for a pullback before buying.

BUY

(Market Call Minute.) Stable cash flow and good management team.

HOLD

Great REIT, regional malls. Nothing wrong, but hasn’t been one of the strongest performing. Nothing very new going on Pretty well valued. A Core Holding.

COMMENT

Not cheap relative to the group and there aren't too many catalysts for 2012. Growth is lagging their peers. Think they will only be good for about $150 million this year. Also not doing well on leasing spreads at only about 4% versus 10%.

BUY

(Market Call Minute) Great assets and will continue to do well and have distribution growth.

BUY

Was stalled at about $21 but has broken out a little bit. At these levels, you would get a 10%-12% all in return. Some volatility giving you a chance to buy on dips. Good name.

HOLD

(Market Call Minute.) Likes the retail space. Have a bigger fashion concentration than other names.

STRONG BUY

Was considering as a top pick today. Trading around its net asset value. Has been puzzled over the last 6 months why it has not broken out. He is happy to continue to allocate capital to it. 14-15% total return.

DON'T BUY

Basically closed in malls, which has a different mix than the outdoor malls. Have had a number of names that got in trouble with bankruptcy, etc. which has been hurting them. There is nothing in it right now to give it a catalyst to make it jump.

BUY

Regional malls, in generally secondary markets in Saskatoon, Regina, Toronto, Guelph. NAV is about $20.50, so one of the few Canadian REITs that you can buy at a discount.

WEAK BUY

Changed its spots recently. Considered a little bit of a sleeper. Recently bought a large portfolio and got some very good product with it. Retail is not going to boom. Good management. Doesn’t put a heavy weighting on it. You have to buy and sell at the right time.

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Primaris REIT (PMZ.UN.TO)