Ryan Isherwood, Founder and CIOBest Buy Company IncBBYTOP PICKJul 28, 2026

Likes it. The consumer is still buying. This year, the stock has had a great run and is consolidating now.

She bought it last March at $65 and added more yesterday. There's endless demand for tech as tech advances. She values the tactile retail experience, wants to touch a laptop or earbuds before she buys them. Lots of cash and a long history of dividends. Their earnings are reliable.

They report Tuesday. They will be punished for raising prices on devices that include memory chips.

Pays a high dividend yield and has bigger upside ahead though the stock has been crushed this year. It could see a 15% return in 2026. However, the consumer is getting weaker. Pass.

It reports Tuesday. The report will be okay, probably hurt by higher interest rates and tariffs though offset by a PC refresh cycle.

A too-high dividend is a red flag, a sell. He was attracted to this for its dividend. Also, it would benefit from the biggest PC in years because of Microsoft's Copilot. Share rallied at first, and he took profits. It has since fallen.

It reports Thursday. Shares have been struggling, but Best Buy will benefit if the next wave of PCs integrate AI--this should be the biggest PC-refresh cycle in history. BBY is hurt by a lack of turnover in housing.

The PC refresh cycle will start in July and will drive BBY higher. Go long on this.

It reports Thursday and it may not be that good, but Nvidia's Jensen Huang forecasts a  new PC cycle. People buy PCs from BBY. Maybe buy BBY after this quarter.

Reports this week. Electronics has been tough this past year, thought he thinks PC sales are bottoming. Despite paying a 5.5% dividend. Expect 1-2 more quarters of soft sales before this turns around.

They've had seven quarters of declining sales. When this reports, will BB get a Target-like market reaction (low expectations, beats, so a strong rally) or will BB get Amazon'd?